Top 20 Beauty Influencers in Brazil on Instagram (Jul 2026)

We found 585 beauty influencers in Brazil on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in Brazil. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

Search all 585 creators

14-day free trial, no card required

Ranked by engagement rate, audience quality and reach

Updated July 24, 2026

  1. 1🇧🇷 KELLY PEREIRA Instagram profile photo

    🇧🇷 KELLY PEREIRA

    @kellypereirx

    🛫🇦🇷🇮🇹🇬🇧🇫🇷🇪🇸🇨🇴🇦🇪 Beauty & Lifestyle Content Creator ✨ Reviews, unboxings & product storytelling 📩 jobs.kellypereira@gmail.com

    MacroBrazil
    Followers811K
    Engagement rate12.05%3.2x page median
    Suspicious followers17.2%Moderate
    Average reel plays101KPer video post
  2. 2Keren Salles Instagram profile photo

    Keren Salles

    @eukerensalles

    Oiê, vamo de make? 🦊 Beauty | Humor | Lifestyle Comercial (21)97964-5654 contatokerensalles@gmail.com

    MacroBrazil
    Followers760K
    Engagement rate91.33%Outlier, verify before using
    Suspicious followers20.3%Elevated
    Average reel plays174KPer video post
  3. 4J É S S I C A   N O G U E I R A Instagram profile photo

    J É S S I C A N O G U E I R A

    @jessica__nogueira_

    Humor | Lifestyle Fitness | Beauty✨ 📩 jessicanogueira.contatoo@gmail.com

    MacroBrazil
    Followers644K
    Engagement rate3.13%0.8x page median
    Suspicious followers21.4%Elevated
    Average reel plays449KPer video post
  4. 6Brendda Índia Instagram profile photo

    Brendda Índia

    @brenddatrindadde

    Lifestyle and beauty. Brasil ian 🇧🇷 publi: 21990702484

    Mid-tierBrazil
    Followers493K
    Engagement rate8.67%2.3x page median
    Suspicious followers15.5%Moderate
    Average reel plays685KPer video post
  5. 7Livia Instagram profile photo

    Livia

    @livmaximo

    Atriz • Beauty • Lifestyle 🍒 📧publicidade.irmasmaximo@gmail.com @irmasmaximo

    Mid-tierBrazil
    Followers420K
    Engagement rate5.84%1.6x page median
    Suspicious followers21.7%Elevated
    Average reel plays116KPer video post
  6. 8Taciane Eduarda Instagram profile photo

    Taciane Eduarda

    @tacieduarda

    Fitness | Beauty 📍SP | @dailytacieduarda 💫 @usetafit 🏷️TACI @growthsupplements 🏷️TAFIT Parcerias: parcerias.tacieduarda@gmail.com

    Mid-tierBrazil
    Followers408K
    Engagement rate2.57%0.7x page median
    Suspicious followers16.5%Moderate
    Average reel plays219KPer video post
  7. 9Fátima Mello Instagram profile photo

    Fátima Mello

    @eufatimamello_

    Hi, Friends!💜 Te ensino a cuidar de si de um jeito descomplicado! Cabelo • Make • Lifestyle 🎬Tutoriais, dicas e mais 📩 contatofatimamello@gmail.com

    Mid-tierBrazil
  8. 10ㅤㅤLarissa Vitória Instagram profile photo

    ㅤㅤLarissa Vitória

    @larissapvitoria

    🇧🇷 influenciadora | lifestyle | beauty FOUNDER @larissavitoriaswimm trabalhos: @assessorialarissa daily: @lvvdaily

    Mid-tierBrazil
    Followers354K
    Engagement rate2.02%0.5x page median
    Suspicious followers22.2%Elevated
    Average reel plays384KPer video post
  9. 12Natalea Martins Instagram profile photo

    Natalea Martins

    @nataleamartins

    beauty, skincare & self-worth founder @moccabeautybr @clubmocca ✉️ contatonatalea@gmail.com

    Mid-tierBrazil
    Followers341K
    Engagement rate3.65%At page median
    Suspicious followers17.9%Moderate
    Average reel plays141KPer video post
  10. 13Thayná Santiago Instagram profile photo

    Thayná Santiago

    @thaynaaasantiago

    Lifestyle• Beleza • Rotina Laura Valentina & Maria Lunna 👩‍👧‍👧 Painho 🤍 ✨ CEO: @studiothaynasantiago . @alojabarber Contrate ➡️ @tscontato

    Mid-tierBrazil
  11. 14Manuela Instagram profile photo

    Manuela

    @manurodriguesz___

    𝐁𝐞𝐥é𝐦/𝐩𝐚 2026 é NOSSO🤍 • 𝐷𝑖𝑐𝑎𝑠 𝑑𝑒 𝑏𝑒𝑙𝑒𝑧𝑎•𝑅𝑜𝑡𝑖𝑛𝑎•𝑠𝑙𝑜𝑡 •𝑅𝑒𝑐𝑒𝑏𝑖𝑑𝑜𝑠•𝑇𝑟𝑎𝑏𝑎𝑙ℎ𝑜𝑠 👇🏼

    Mid-tierBrazil
    Followers282K
    Engagement rate2.18%0.6x page median
    Suspicious followers20.3%Elevated
    Average reel plays106KPer video post
  12. 15Juan Guedes Instagram profile photo

    Juan Guedes

    @juanpguedes

    —— my take on fashion and beauty —— jobs@juanpguedes.com | @pophighfy also at @juanndaily

    Mid-tierBrazil
    Followers250K
    Engagement rate2.00%0.5x page median
    Suspicious followers21.1%Elevated
    Average reel plays11.4KPer video post
  13. 19𝑀𝑎𝑑𝑦 Instagram profile photo

    𝑀𝑎𝑑𝑦

    @madybeeong

    𝐹𝐼𝑁𝐴𝐿𝐼𝑆𝑇𝐴 🏁 𝐶𝐷𝐵𝟽 Mutirões PRA CIMA 💪🏼 Vamos fazer parte da história 🫂💫 💌 𝑚𝑎𝑑𝑦@𝑝𝑜𝑝𝑐𝑟𝑒𝑎𝑡𝑜𝑟.𝑐𝑜𝑚.𝑏𝑟 RJ/SP

    Mid-tierBrazil
  14. 20GABRIELLA GARCÊS🦋 Instagram profile photo

    GABRIELLA GARCÊS🦋

    @gabi.garcess

    •Model | Beauty | Influencer •Contato para parcerias e trabalhos ⬇️

    Mid-tierBrazil
    Followers212K
    Engagement rate2.26%0.6x page median
    Suspicious followers16.4%Moderate
    Average reel plays29.9KPer video post

Benchmarks

Top beauty influencers in Brazil: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.

585creators indexed351Kmedian followers3.73%median engagement19.3%avg suspicious followers

The top beauty influencers in Brazil run a median engagement rate of 3.73% and average 19.3% suspicious followers. Treat 3.73% as the bar a strong beauty creator in Brazil should clear; below it, you are paying for reach, not attention.

The best beauty influencers in Brazil here span 0 nano or micro and 5 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Brazil (90%), skewing female at 61%.

How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in Brazil. 585 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Brazil90%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
15
Macro500K+
5

Combined audience gender

FAQ

Beauty influencers in Brazil: common questions

How do I find beauty influencers in Brazil?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 585 beauty influencers in Brazil and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top beauty influencers in Brazil right now?

On this ranking, 🇧🇷 KELLY PEREIRA (@kellypereirx), Keren Salles (@eukerensalles), Maria Paula (@reservapaula.amaria). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for beauty creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in Brazil, the median engagement rate is 3.73% at a median of 351K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 19.3% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 585 beauty influencers in Brazil

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

14-day trial · 40 search credits · no credit card