Top 20 Beauty Influencers in Indonesia on Instagram (Jul 2026)

We found 332 beauty influencers in Indonesia on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in Indonesia. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 26, 2026

  1. 1Dita Dina Dini Instagram profile photo

    Dita Dina Dini

    @d3kembar

    Endorsement/Campaign CP: +6285707211722 (Idan) +62895600437721 (Ica)

    MacroIndonesia
    Followers843K
    Engagement rate4.13%At page median
    Suspicious followers17.4%Moderate
    Average reel plays212KPer video post
  2. 2TUGBA Instagram profile photo

    TUGBA

    @tugkiara

    Kiara | 22 ๐Ÿ“: ๐Ÿ‡น๐Ÿ‡ท๐Ÿ‡ฎ๐Ÿ‡ฉ For Business: +6287872024609 ๐Ÿ’Œ : tugkiara2@gmail.com Hacettepe University | Nutrition And Dietetics

    MacroIndonesia
    Followers803K
    Engagement rate2.20%0.5x page median
    Suspicious followers12.2%Moderate
    Average reel plays546KPer video post
  3. 3๐‘๐ซ. ๐๐š๐›๐ข๐ฅ๐š ๐๐ฎ๐ญ๐ซ๐ข Instagram profile photo

    ๐‘๐ซ. ๐๐š๐›๐ข๐ฅ๐š ๐๐ฎ๐ญ๐ซ๐ข

    @napputt

    business inq โ™ก 0859-2985-7899 ๐˜ง๐˜ข๐˜ด๐˜ฉ๐˜ช๐˜ฐ๐˜ฏ, ๐˜ฃ๐˜ฆ๐˜ข๐˜ถ๐˜ต๐˜บ & ๐˜ด๐˜ต๐˜บ๐˜ญ๐˜ฆ โœงหš ยท get to know me๐Ÿ‘‡๐Ÿป

    MacroIndonesia
    Followers749K
    Engagement rate10.63%2.6x page median
    Suspicious followers23.5%Elevated
    Average reel plays503KPer video post

    Top posts

    Avg likes: 67.7K. Avg comments: 222. Audience credibility: 77%.

  4. 5Sabila Rizkia Instagram profile photo

    Sabila Rizkia

    @bilarzqia

    how i love being a sabila Beauty, Cooking, Angler, Travelling | No admin aku ke hack, sementara bisa chat kesini yaa ๐Ÿ™๐Ÿป โ—๏ธ +62 819-9381-5147

    Mid-tierIndonesia
    Followers233K
    Engagement rate11.33%2.8x page median
    Suspicious followers16.8%Moderate
    Average reel plays425KPer video post
  5. 6Keisha Rochelline Instagram profile photo

    Keisha Rochelline

    @keisharch

    ๐Ÿ† Building beauty, brains & balance โ™ก ๐Ÿฉบ FKUI @medicine_ui | Duta UI 2026 ๐ŸŒบ Runner Up Clash of Champions 2 ๐Ÿ’Œ CP: +62 821-8980-5989

    Mid-tierIndonesia
  6. 7Freniza Putria Syakhilla Instagram profile photo

    Freniza Putria Syakhilla

    @shadowghost.1410

    DON'T EXPECT TOO MUCH๐Ÿ’…๐Ÿป -crypto trader & forex -๐Ÿ“ฉkaratulia62@gmail.com -pp/endorse admin1โฌ‡๏ธ

    Mid-tierIndonesia
    Followers217K
    Engagement rate2.67%0.7x page median
    Suspicious followers20.3%Elevated
    Average reel plays104KPer video post

    Top posts

    Avg likes: 5.3K. Avg comments: 31. Audience credibility: 80%.

  7. 9๐‰๐จ๐ฅ๐ฅ๐ฒ๐ง Instagram profile photo

    ๐‰๐จ๐ฅ๐ฅ๐ฒ๐ง

    @jollyn_official

    Beauty | Fashion CP : +62895388404375 (Rosi)

    Mid-tierIndonesia
    Followers204K
    Engagement rate5.20%1.3x page median
    Suspicious followers21.6%Elevated
    Average reel plays311KPer video post
  8. 11Marsela Aulia, S.Gz Instagram profile photo

    Marsela Aulia, S.Gz

    @mrslaauliaa

    Health . Beauty . Lifestyle . Travel Owner @astrajinggatranswisata Founder MRSL Management Tiktok 112K UMROH 2 Juli ๐Ÿ˜‡ ๐Ÿ“ฉ ๐ƒ๐Œ ๐…๐จ๐ซโ€ฆ

    Mid-tierIndonesia
  9. 12livjunkie Instagram profile photo

    livjunkie

    @lifnisanders

    beauty youtuber @nasigoricebowl ๐Ÿš ๐Ÿ“ฉ lifnisanders@gmail.com my channel ๐Ÿ‘‡๐Ÿผ

    Mid-tierIndonesia
  10. 13albertha hendita novivana Instagram profile photo

    albertha hendita novivana

    @alberthaivana

    traveled across continents to awaken the beauty of ancient history and timeless landscapes on your screen

    Mid-tierIndonesia
  11. 14Vitdya Indriyani Instagram profile photo

    Vitdya Indriyani

    @vitdyaindri

    ACC REAL YANG LAIN FAKE !! โ€ข Bussines Inq : DM ๐Ÿ“ฉ Beauty & Fashion

    Mid-tierIndonesia
    Followers175K
    Engagement rate2.20%0.5x page median
    Suspicious followers19.8%Moderate
    Average reel plays14.9KPer video post
  12. 15Esther Lubis Instagram profile photo

    Esther Lubis

    @esthernataliaa

    Education, Movies & Beauty Creatorโœจ Founder @produktifkuy @wegrowriau 1M+ TikTok โ€ข 750+ Public Speaker @law.ugm โ€˜19 @unomaha โ€˜22 CP: 081266989133 ๐Ÿค

    Mid-tierIndonesia
  13. 16Dita Novianty Instagram profile photo

    Dita Novianty

    @dithapurwana

    Family| Beauty| Food & Travelling ๐Ÿƒ Mom of 4 Boys ๐Ÿ‘ฆ @ranggana.purwana Wife ๐Ÿ’ Part of @lemanagement.official Bussiness inquiries: 081235450800โ€ฆ

    Mid-tierIndonesia
    Followers153K
    Engagement rate9.73%2.4x page median
    Suspicious followers18.8%Moderate
    Average reel plays121KPer video post
  14. 17jessica rosmaureena Instagram profile photo

    jessica rosmaureena

    @jessicarosmaureena

    beauty enthusiast๐ŸŒ™๐Ÿงธ๐Ÿ’œ @theplusmproject BA : @noerabeautycare CP BRAND : 087864776040 (Rai) CP ONLINE SHOP : 085715284390 (Valda) @ascen_management

    Mid-tierIndonesia
    Followers128K
    Engagement rate9.90%2.4x page median
    Suspicious followers17.4%Moderate
    Average reel plays8.3KPer video post

    Top posts

    Avg likes: 20.3K. Avg comments: 79. Audience credibility: 83%.

  15. 18inun Instagram profile photo

    inun

    @scepynun

    ู…ุง ุดุงุก ุงู„ู„ู‡ โœฟ ๐’ป๐“‡๐‘’๐‘’๐“๐’ถ๐“ƒ๐’ธ๐‘’ & ๐“‚๐“Š๐“ˆ๐‘’ (๐’ป๐’ถ๐“ˆ๐’ฝ๐’พโ™ก๐“ƒ/๐’ท๐‘’๐’ถ๐“Š๐“‰๐“Ž) ๐Ÿ’Œ 0882โ€‘0201โ€‘89132โ€ฌ BA @belanjaduyu_ 0821-2494-4511โ€ข@samudra.managementโ€ฆ

    Mid-tierIndonesia
    Followers123K
    Engagement rate6.89%1.7x page median
    Suspicious followers23.7%Elevated
    Average reel plays7.6KPer video post
  16. 19Clarissa Chamanty Instagram profile photo

    Clarissa Chamanty

    @clarissacmty

    Acne-prone beauty creator | Med student | Educator Business inquiries โ†“ +62 877-9050-8149 (Sam) Learn english at @englishwithclar

    Mid-tierIndonesia
    Followers122K
    Engagement rate3.82%At page median
    Suspicious followers13.7%Moderate
    Average reel plays45.0KPer video post

Benchmarks

Top beauty influencers in Indonesia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.

332creators indexed191Kmedian followers4.08%median engagement18.3%avg suspicious followers

The top beauty influencers in Indonesia run a median engagement rate of 4.08% and average 18.3% suspicious followers. Treat 4.08% as the bar a strong beauty creator in Indonesia should clear; below it, you are paying for reach, not attention.

The best beauty influencers in Indonesia here span 0 nano or micro and 3 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Indonesia (80%), skewing female at 57%.

How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in Indonesia. 332 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Indonesia80%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
17
Macro500K+
3

Combined audience gender

FAQ

Beauty influencers in Indonesia: common questions

How do I find beauty influencers in Indonesia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 332 beauty influencers in Indonesia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top beauty influencers in Indonesia right now?

On this ranking, Dita Dina Dini (@d3kembar), TUGBA (@tugkiara), ๐‘๐ซ. ๐๐š๐›๐ข๐ฅ๐š ๐๐ฎ๐ญ๐ซ๐ข (@napputt). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for beauty creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in Indonesia, the median engagement rate is 4.08% at a median of 191K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.3% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 332 beauty influencers in Indonesia

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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