Leewou

Top 20 Recipes Influencers on Instagram (Aug 2026)

We found 612 recipes influencers on Instagram. These creators use "recipes" in their Instagram bio. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 23, 2026

  1. 1erin instagram profile photo

    erin

    @erinscozykitchen

    baking + cooking 🧑‍🍳 📍atx 💌 teamerin@underscoretalent.com recipes are here! ⬇️

    MacroUnited States
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    Followers947K
    Engagement rate0.08%2.2x page median
    Suspicious followers21.7%Elevated
    Average reel plays914KPer video post

    Engagement rate benchmark

    erin's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America68%
    United Kingdom4.3%
    Canada3.3%
    Mexico3.1%
    Philippines1.9%

    Audience gender

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    Top posts

    Avg likes: 72.6K. Avg comments: 1.9K. Audience credibility: 78%.

  2. 2archersfood.com instagram profile photo

    archersfood.com

    @archersfood

    @archersprotein PREORDER OUR BOOK all day I dream of cake NOW ❤️❤️ archersfood@masetalentgroup.com Recipes👇🏻

    Macro
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    Followers929K
    Engagement rate0.02%0.6x page median
    Suspicious followers23.2%Elevated
    Average reel plays475KPer video post

    Engagement rate benchmark

    archersfood.com's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America21%
    Brazil10%
    Mexico5.7%
    Italy3.5%
    United Kingdom3.3%

    Audience gender

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    Top posts

    Avg likes: 18.8K. Avg comments: 725. Audience credibility: 77%.

  3. 3Catherine Zhang instagram profile photo

    Catherine Zhang

    @catherine.desserts

    📍 SYD / LA info@zhangcatherine.com WINNER of “Zumbo’s Just Desserts” Netflix Link to all my recipes ⬇️

    MacroUnited States
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    Followers927K
    Engagement rate0.03%0.8x page median
    Suspicious followers17.1%Moderate
    Average reel plays600KPer video post

    Engagement rate benchmark

    Catherine Zhang's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America28%
    Brazil15%
    Mexico12%
    United Kingdom4.6%
    Australia3.9%

    Audience gender

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    Top posts

    Avg likes: 25.6K. Avg comments: 130. Audience credibility: 83%.

  4. 4Kumkum Kalam instagram profile photo

    Kumkum Kalam

    @yourlilcook

    Yourlilcook 🇧🇩 by @kumkum_kalam 📍Melb, AUS Latest recipes, playlists, supper clubs and more⬇️

    MacroAustralia
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    Followers707K
    Engagement rate0.03%0.8x page median
    Suspicious followers18.6%Moderate
    Average reel plays407KPer video post

    Engagement rate benchmark

    Kumkum Kalam's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India20%
    United States of America19%
    Australia10%
    Bangladesh10%
    United Kingdom9.4%

    Audience gender

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    Top posts

    Avg likes: 18.5K. Avg comments: 174. Audience credibility: 81%.

  5. 5Brian Gerwig instagram profile photo

    Brian Gerwig

    @g_bque

    Easy Recipes | Backyard Bites | Game Day Food 📍North Carolina Email: brian.gbque@gmail.com

    MacroUnited States
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    Followers701K
    Engagement rate0.02%0.6x page median
    Suspicious followers23.3%Elevated
    Average reel plays373KPer video post

    Engagement rate benchmark

    Brian Gerwig's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America60%
    United Kingdom4.6%
    India4.0%
    Canada3.9%
    South Africa1.8%

    Audience gender

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    Top posts

    Avg likes: 15.4K. Avg comments: 85. Audience credibility: 77%.

  6. 6Alexandra Nikolidaki instagram profile photo

    Alexandra Nikolidaki

    @home.alexandras

    Greek Family Recipes!! 📩Collabs: alexandrashome19@gmail.com Follow for a Mediterranean way of cooking 👇

    MacroGreece
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    Followers698K
    Engagement rate0.02%0.6x page median
    Suspicious followers17.7%Moderate
    Average reel plays438KPer video post

    Engagement rate benchmark

    Alexandra Nikolidaki's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America21%
    Greece8.5%
    United Kingdom6.0%
    Germany5.5%
    Italy4.8%

    Audience gender

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    Top posts

    Avg likes: 15.7K. Avg comments: 233. Audience credibility: 82%.

  7. 7Nona Foodstory instagram profile photo

    Nona Foodstory

    @nona.foodstory

    ASMR Cooking • Easy Recipes Daily Reels • 📍 Los Angeles, CA Email for collaboration 🤝: mstukhikyan@gmail.com

    MacroUnited States
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    Followers691K
    Engagement rate0.08%2.4x page median
    Suspicious followers22.7%Elevated
    Average reel plays2.8MPer video post

    Engagement rate benchmark

    Nona Foodstory's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Brazil17%
    United States of America11%
    Russia7.1%
    United Kingdom3.3%
    Türkiye3.2%

    Audience gender

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    Top posts

    Avg likes: 57.4K. Avg comments: 144. Audience credibility: 77%.

  8. 8Michael Tran instagram profile photo

    Michael Tran

    @betweenspoonfuls

    nostalgic food recipes & beyond 🥄 📍sf bay area partnerships: betweenspoonfuls@undercurrent.net find recipes on my blog ⤵️

    MacroUnited States
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    Followers680K
    Engagement rate0.05%1.5x page median
    Suspicious followers22.9%Elevated
    Average reel plays533KPer video post

    Engagement rate benchmark

    Michael Tran's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America64%
    Canada3.5%
    United Kingdom3.0%
    Australia2.1%
    Mexico2.0%

    Audience gender

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    Top posts

    Avg likes: 35.6K. Avg comments: 64. Audience credibility: 77%.

  9. 9Kelsey Strong instagram profile photo

    Kelsey Strong

    @thekelseyowens

    MTV’s Siesta Key Lifestyle+Mom Life(soon) Recipes•Fashion•Home•Travel 2 unhinged Boxers + Married to Tarzan🦁 📧KelseyOwens@456growth.com Links👇🏼

    MacroUnited States
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    Followers676K
    Engagement rate0.06%1.6x page median
    Suspicious followers18.5%Moderate
    Average reel plays651KPer video post

    Engagement rate benchmark

    Kelsey Strong's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America80%
    Canada3.7%
    Brazil3.5%
    Australia2.1%
    United Kingdom1.1%

    Audience gender

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    Top posts

    Avg likes: 37.8K. Avg comments: 443. Audience credibility: 82%.

  10. 10Hailee Catalano instagram profile photo

    Hailee Catalano

    @haileecatalano

    author of nyt best selling and james beard award winning cookbook By Heart more recipes posted on my website ✨ hailee@portraitmgmt.com @twopplcooking

    MacroUnited States
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    Followers664K
    Engagement rate0.02%0.6x page median
    Suspicious followers20.3%Elevated
    Average reel plays291KPer video post

    Engagement rate benchmark

    Hailee Catalano's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America49%
    Brazil5.3%
    Canada4.2%
    United Kingdom3.5%
    Australia2.8%

    Audience gender

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    Top posts

    Avg likes: 13.9K. Avg comments: 98. Audience credibility: 80%.

  12. 11𝐂𝐇𝐑𝐈𝐒𝐒𝐘𝗦 𝐇𝐎𝐌𝐄 🇱🇷 instagram profile photo

    𝐂𝐇𝐑𝐈𝐒𝐒𝐘𝗦 𝐇𝐎𝐌𝐄 🇱🇷

    @chrissyguiltlessplates

    👩🏿‍🍳| @kristline__ 𝒱𝒾𝓈𝓊𝒶𝓁 𝒜𝓇𝓉𝒾𝓈𝓉 📺 Collab: christiana@kensingtongrey.co 𝐂𝐥𝐢𝐜𝐤 𝐭𝐨 𝐒𝐡𝐨𝐩 𝐋𝐢𝐧𝐤𝐬 𝐑𝐞𝐜𝐢𝐩𝐞𝐬👇🏾

    MacroUnited States
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    Followers660K
    Engagement rate0.16%4.6x page median
    Suspicious followers21.4%Elevated
    Average reel plays1.2MPer video post

    Engagement rate benchmark

    𝐂𝐇𝐑𝐈𝐒𝐒𝐘𝗦 𝐇𝐎𝐌𝐄 🇱🇷's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America53%
    Brazil12%
    Nigeria4.1%
    France3.0%
    South Africa2.8%

    Audience gender

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    Top posts

    Avg likes: 106K. Avg comments: 1.4K. Audience credibility: 79%.

  13. 12Allison instagram profile photo

    Allison

    @_finallyallison

    - 🍽️ Precision 🚫 Restriction - 🥾 @stepbet host code finallyallison - 😎🌻 Easy Healthy Lifestyle - 👇🏻 Links and Recipes

    MacroUnited States
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    Followers658K
    Engagement rate0.05%1.5x page median
    Suspicious followers15.4%Moderate
    Average reel plays295KPer video post

    Engagement rate benchmark

    Allison's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America78%
    Canada5.4%
    United Kingdom3.0%
    Brazil1.3%
    Australia1.1%

    Audience gender

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    Top posts

    Avg likes: 34.2K. Avg comments: 316. Audience credibility: 85%.

  14. 13Matt instagram profile photo

    Matt

    @mush.kitchen

    eating, cooking and writing recipes 📧 mush@riumtalent.co.uk All recipes in my newsletter🫶🏼↓

    MacroUnited Kingdom
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    Followers650K
    Engagement rate0.04%At page median
    Suspicious followers17.2%Moderate
    Average reel plays396KPer video post

    Engagement rate benchmark

    Matt's engagement rate benchmarked against this niche's real distribution.

    Audience location

    South Africa45%
    United States of America17%
    United Kingdom4.5%
    Australia3.7%
    Canada2.4%

    Audience gender

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    Top posts

    Avg likes: 23.4K. Avg comments: 97. Audience credibility: 83%.

  15. 14Guille Varela | Spanish Cooking instagram profile photo

    Guille Varela | Spanish Cooking

    @cookingfromspain

    Authentic Spanish cuisine with my personal touch 🫡 Traditional recipes and chef tips 🇪🇸 📍Galicia 📩 hello@cookingfromspain.com

    MacroSpain
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    Followers585K
    Engagement rate0.02%0.6x page median
    Suspicious followers15.2%Moderate
    Average reel plays361KPer video post

    Engagement rate benchmark

    Guille Varela | Spanish Cooking's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Spain30%
    United States of America23%
    United Kingdom13%
    Italy2.2%
    France2.1%

    Audience gender

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    Top posts

    Avg likes: 11.9K. Avg comments: 134. Audience credibility: 85%.

  16. 15Alexius Ordaz-Craig instagram profile photo

    Alexius Ordaz-Craig

    @alexxiusss

    Real life. Real food. -130lbs ✨ Mom of 3 sharing easy meals + motherhood 📧 Helloalexxiusss@gmail.com 📍Dallas , Tx | Recipes ⬇️

    MacroUnited States
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    Followers536K
    Engagement rate0.03%At page median
    Suspicious followers19.3%Moderate
    Average reel plays64.6KPer video post

    Engagement rate benchmark

    Alexius Ordaz-Craig's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America96%
    Australia0.6%
    Nigeria0.4%
    Canada0.4%
    South Africa0.3%

    Audience gender

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    Top posts

    Avg likes: 17.8K. Avg comments: 113. Audience credibility: 81%.

  17. 16Skye Danielle instagram profile photo

    Skye Danielle

    @skyecolefit

    @skaiapp SD, Ca All training programs & recipes 🐝 ↓

    MacroUnited States
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    Followers502K
    Engagement rate0.03%0.7x page median
    Suspicious followers20.2%Elevated
    Average reel plays132KPer video post

    Engagement rate benchmark

    Skye Danielle's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America47%
    Mexico6.0%
    United Kingdom4.1%
    Brazil3.6%
    Canada3.1%

    Audience gender

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    Top posts

    Avg likes: 12.6K. Avg comments: 33. Audience credibility: 80%.

  18. 17Karina Alyza instagram profile photo

    Karina Alyza

    @karinaalyza

    ✿ mom things • fav finds • parent hacks • recipes • DIY 📍Charleston, SC🐚 💌Partnerships: collab@karinaalyza.com Shop 🔗 below😍

    Mid-tierUnited States
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    Followers482K
    Engagement rate0.03%0.8x page median
    Suspicious followers22.7%Elevated
    Average reel plays878KPer video post

    Engagement rate benchmark

    Karina Alyza's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America66%
    Canada6.7%
    Brazil3.0%
    United Kingdom3.0%
    Mexico2.1%

    Audience gender

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    Top posts

    Avg likes: 12.8K. Avg comments: 736. Audience credibility: 77%.

  19. 18Shannon Morscheck instagram profile photo

    Shannon Morscheck

    @livingwithlady

    Filling each day with laughter Family fun Challenge 👸 Healthy recipes to get you through the week 💌livingwithlady@parkertalentmanagement.com

    Mid-tierUnited States
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    Followers476K
    Engagement rate5.20%150.1x page median
    Suspicious followers18.9%Moderate
    Average reel plays318KPer video post

    Engagement rate benchmark

    Shannon Morscheck's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America87%
    Canada4.0%
    United Kingdom1.2%
    Australia1.0%
    India0.8%

    Audience gender

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    Top posts

    Avg likes: 24.8K. Avg comments: 734. Audience credibility: 81%.

  20. 19Sofin Joel 🧿⚜️ instagram profile photo

    Sofin Joel 🧿⚜️

    @joee_cooks

    Advocate who loves cooking 👨🏻‍🍳 • Easy Bachelor Recipes 🍳 • 15-min Meals ⏱️ Chennai 📍 📩 promotions - joecooks777@gmail.com

    MacroIndia
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    Followers517K
    Engagement rate3.88%112.1x page median
    Suspicious followers18.8%Moderate
    Average reel plays653KPer video post

    Engagement rate benchmark

    Sofin Joel 🧿⚜️'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    India94%
    United States of America1.1%
    United Arab Emirates1.0%
    Malaysia0.5%
    United Kingdom0.4%

    Audience gender

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    Top posts

    Avg likes: 20.0K. Avg comments: 31. Audience credibility: 81%.

  21. 20Poonam K official instagram profile photo

    Poonam K official

    @poonamk.official

    📍 Madhya Pradesh 🥘Quick Homemade food recipes 👊 Dm For Collaboration And Paid Promotion 🔥 📧 poonamads2026@gmail.com

    Mid-tierIndia
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    Followers475K
    Engagement rate0.05%1.4x page median
    Suspicious followersNot measured
    Average reel plays1.3MPer video post

    Engagement rate benchmark

    Poonam K official's engagement rate benchmarked against this niche's real distribution.

    Top posts

    Avg likes: 23.5K. Avg comments: 193.

Benchmarks

Top recipes influencers: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong recipes creator from an average one.

612creators indexed662Kmedian followers0.03%median engagement19.8%avg suspicious followers

The top recipes influencers run a median engagement rate of 0.03% and average 19.8% suspicious followers. Treat 0.03% as the bar a strong recipes creator should clear; below it, you are paying for reach, not attention.

The best recipes influencers here span 0 nano or micro and 16 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in United States of America (65%), India (10%), Spain (5%), skewing female at 72%.

How this list is built. These are Instagram creators who describe themselves using terms like recipes, home cook, cooking in their own bio. 612 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

United States of America65%
India10%
Spain5.0%
United States5.0%
South Africa5.0%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
4
Macro500K+
16

Combined audience gender

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FAQ

Recipes influencers on Instagram: common questions

How do I find recipes influencers on Instagram?

Manual hashtag searching works but surfaces whoever posts most, not whoever performs best. Filtering an index is faster: Leewou holds 612 recipes creators on Instagram and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share. The 20 listed here are the top of that set on our ranking, and the full list is in the app.

Who are the top recipes influencers on Instagram right now?

On this ranking, erin (@erinscozykitchen), archersfood.com (@archersfood), Catherine Zhang (@catherine.desserts). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for recipes creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these recipes influencers, the median engagement rate is 0.03% at a median of 662K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 19.8% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 612 recipes influencers

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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