Top 11 Recipes Influencers in Indonesia on Instagram (Jul 2026)

We found 10 recipes influencers in Indonesia on Instagram. These creators use "recipes" in their Instagram bio and have audiences concentrated in Indonesia. Here are the top 11, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 31, 2026

  1. 1W I N A | Sharing Easy Recipes Instagram profile photo

    W I N A | Sharing Easy Recipes

    @winawnrsh

    📍JKT - IDN 🥘 Cooking • Baking • Eating comfort food 👩‍👧‍👧 Siapin makanan buat anak dan suamiii ✨🫶🏻 💌 DM for any inq ✨

    Mid-tierIndonesia
    Followers206K
    Engagement rate2.31%At page median
    Suspicious followers10.2%Moderate
    Average reel plays78.8KPer video post

    Engagement rate benchmark

    Median

    W I N A | Sharing Easy Recipes's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia98%
    Germany0.4%
    Japan0.4%
    Malaysia0.2%
    Saudi Arabia0.2%

    Audience gender

  2. 7Ledi Instagram profile photo

    Ledi

    @thymewithlady

    sweet and savoury recipes for you! 💜 DM for any inquiries

    MicroIndonesia
    Followers59.1K
    Engagement rate12.89%5.6x page median
    Suspicious followers18.9%Moderate
    Average reel plays99.6KPer video post

    Engagement rate benchmark

    Median

    Ledi's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia95%
    Malaysia2.5%
    Australia0.4%
    Japan0.2%
    China0.2%

    Audience gender

  3. 11Erna Watsan | Food & Mom Creator Instagram profile photo

    Erna Watsan | Food & Mom Creator

    @nawatsan

    Allahumma baarik✨ ide masakan dan kreasi cemilan simpel & enak Part of @asosiasiinfluencerindonesia @ibuhebat_ Geng Ibusibuk Kuliner @ibusibukcom

    MicroIndonesia
    Followers10.4K
    Engagement rate4.80%2.1x page median
    Suspicious followers19.5%Moderate
    Average reel plays1.2KPer video post

    Engagement rate benchmark

    Median

    Erna Watsan | Food & Mom Creator's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia93%
    India3.1%
    China0.6%
    Malaysia0.3%
    Brazil0.2%

    Audience gender

Benchmarks

Top recipes influencers in Indonesia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong recipes creator from an average one.

10creators indexed62.3Kmedian followers2.31%median engagement16.2%avg suspicious followers

The top recipes influencers in Indonesia run a median engagement rate of 2.31% and average 16.2% suspicious followers. Treat 2.31% as the bar a strong recipes creator in Indonesia should clear; below it, you are paying for reach, not attention.

The best recipes influencers in Indonesia here span 8 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Indonesia (27%), skewing female at 70%.

How this list is built. These are Instagram creators who describe themselves using terms like recipes, home cook, cooking in their own bio and whose audience is concentrated in Indonesia. 10 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 11. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Indonesia27%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
8
Mid-tier100K to 500K
3
Macro500K+
0

Combined audience gender

FAQ

Recipes influencers in Indonesia: common questions

How do I find recipes influencers in Indonesia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 10 recipes influencers in Indonesia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 11 on this page are the top of that set, and the rest are in the app.

Who are the top recipes influencers in Indonesia right now?

On this ranking, W I N A | Sharing Easy Recipes (@winawnrsh), Nurul Khidayat (@maskhida), MaisarahMHD | MAE | Maisarah Muhaidin (@videomae). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for recipes creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these recipes influencers in Indonesia, the median engagement rate is 2.31% at a median of 62.3K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 16.2% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 10 recipes influencers in Indonesia

This page shows the top 11. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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Top 11 Recipes Influencers in Indonesia (Jul 2026) | Leewou