Top 20 Skincare Influencers in Indonesia on Instagram (Aug 2026)

We found 53 skincare influencers in Indonesia on Instagram. These creators use "skincare" in their Instagram bio and have audiences concentrated in Indonesia. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 26, 2026

  1. 1๐ต๐‘’๐“๐“๐’ถ๐’ž๐’ถ๐“ƒ๐“‰๐’พ๐“€๐Ÿฆ‹ instagram profile photo

    ๐ต๐‘’๐“๐“๐’ถ๐’ž๐’ถ๐“ƒ๐“‰๐’พ๐“€๐Ÿฆ‹

    @abell.ayunitaaaa

    Founder of @byabel_beauty @thrift.byabel_ Skincare @esg_egaskinglow ๐Ÿ“Mjk ๐Ÿ’ŒDm for business inquiries โš ๏ธTidak Punya Facebook dan Michat

    Mid-tierIndonesia
    Followers150K
    Engagement rate6.95%1.8x page median
    Suspicious followers17.2%Moderate
    Average reel plays10.7KPer video post

    Engagement rate benchmark

    ๐ต๐‘’๐“๐“๐’ถ๐’ž๐’ถ๐“ƒ๐“‰๐’พ๐“€๐Ÿฆ‹'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia99%
    United States of America0.3%
    Japan0.1%

    Audience gender

    Top posts

    Avg likes: 10.4K. Avg comments: 4. Audience credibility: 83%.

  2. 2Aldi Wahyudi instagram profile photo

    Aldi Wahyudi

    @aldiwahyudiofficial

    AW!โœ‹๐Ÿป ๐ŸŽค Singer | ๐Ÿ˜‚ Comedy | ๐Ÿœ Food ๐Ÿ’„ Skincare & โœจ Lifestyle ๐Ÿ’Œ Open for campaign & collaboration ๐Ÿ‘‰๐Ÿป088295230363

    Mid-tierIndonesia
    Followers129K
    Engagement rate6.15%1.6x page median
    Suspicious followers12.0%Moderate
    Average reel plays321KPer video post

    Engagement rate benchmark

    Aldi Wahyudi's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia94%
    South Korea2.0%
    Austria1.0%
    Thailand1.0%
    Malaysia1.0%

    Audience gender

  3. 3CV RA COSMETIC instagram profile photo

    CV RA COSMETIC

    @angeltacik__official

    SKINCARE & BODYCARE . Owner : @anggela__permata ๐Ÿ“Sda - jawatimur . ๐Ÿ’  BPOM โ€ข CV RA Cosmeticโœจ ๐Ÿ“ฒJoin Bisnis

    Mid-tierIndonesia
    Followers113K
    Engagement rate6.31%1.7x page median
    Suspicious followers14.1%Moderate
    Average reel plays405KPer video post

    Engagement rate benchmark

    CV RA COSMETIC's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia99%
    Malaysia0.3%

    Audience gender

  4. 4@hanmaulll instagram profile photo

    @hanmaulll

    @hanmaulll

    Skincare-Food-Dailylife โ€œLife is all about learningโ€ Business inquiries: DM

    MicroIndonesia
    Followers88.9K
    Engagement rate3.49%At page median
    Suspicious followers22.3%Elevated
    Average reel plays36.4KPer video post

    Engagement rate benchmark

    @hanmaulll's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia97%
    United States of America0.5%
    Malaysia0.3%
    Nepal0.1%
    Taiwan0.1%

    Audience gender

  5. 5uffifitria๐Ÿ‘‘ instagram profile photo

    uffifitria๐Ÿ‘‘

    @uffifitria

    ุงู„ู„ู‡ู… ุตู„ ุนู„ู‰ ุณูŠุฏู†ุง ู…ุญู…ุฏโค๏ธ Enthusiast of Muslim Fashion, Makeup and Skincare ๐Ÿ’Œbussiness inquiries : +6282211226556 ๐Ÿ“jpr

    MicroIndonesia
    Followers68.0K
    Engagement rate2.79%0.7x page median
    Suspicious followers21.1%Elevated
    Average reel plays30.6KPer video post

    Engagement rate benchmark

    uffifitria๐Ÿ‘‘'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia97%
    Brazil0.6%
    Malaysia0.5%
    Saudi Arabia0.3%
    Taiwan0.1%

    Audience gender

  6. 6Mentari Arifin instagram profile photo

    Mentari Arifin

    @mentariarifinn

    OWNER SKINCARE PUTRIGLOW @putriglowskincare

    MicroIndonesia
    Followers56.9K
    Engagement rate4.04%At page median
    Suspicious followers17.6%Moderate
    Average reel plays123KPer video post

    Engagement rate benchmark

    Mentari Arifin's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia98%
    Saudi Arabia0.9%
    Germany0.2%
    Australia0.2%
    India0.2%

    Audience gender

  7. 7Almira | Acne & Eczema Fighter instagram profile photo

    Almira | Acne & Eczema Fighter

    @almira_praditha

    โœจ Skincare | Beauty | Self Love ๐Ÿ“ฒ CP 082213319349 (DEA) #GlowUpwithAlmira

    MicroIndonesia
    Followers50.8K
    Engagement rate2.96%0.8x page median
    Suspicious followers21.1%Elevated
    Average reel plays8.5KPer video post

    Engagement rate benchmark

    Almira | Acne & Eczema Fighter's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia95%
    Malaysia0.9%
    United States of America0.4%
    Japan0.4%
    South Korea0.4%

    Audience gender

  8. 8Dr Michelle Lim | Aesthetic Medicine & Skincare Tips | Singapore instagram profile photo

    Dr Michelle Lim | Aesthetic Medicine & Skincare Tips | Singapore

    @dr.michellelim

    Cosmetic Doctor ๐Ÿ‡ธ๐Ÿ‡ฌ๐Ÿ‡ฆ๐Ÿ‡บ Evidence-based ageing Understanding beauty Science over hype

    MicroSingapore
    Followers47.8K
    Engagement rate11.66%3.1x page median
    Suspicious followers22.9%Elevated
    Average reel plays110KPer video post

    Engagement rate benchmark

    Dr Michelle Lim | Aesthetic Medicine & Skincare Tips | Singapore's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia77%
    Singapore8.9%
    Japan3.0%
    United States of America1.7%
    Malaysia1.5%

    Audience gender

  9. 9Srimulyani Mumay instagram profile photo

    Srimulyani Mumay

    @seriimum

    MasyaAllah | Allahumma Barik ๐Ÿ›๏ธ @nh.architect_ @mayra_jastipp My skincare @alusu_skin Open PP endorse๐Ÿค ๐Ÿ“Mks Link Shope

    MicroIndonesia
    Followers42.7K
    Engagement rate2.08%0.6x page median
    Suspicious followers23.7%Elevated
    Average reel plays12.6KPer video post

    Engagement rate benchmark

    Srimulyani Mumay's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia97%
    Malaysia1.1%
    Saudi Arabia0.3%
    United States of America0.2%
    Thailand0.1%

    Audience gender

  10. 10Sukma Melati instagram profile photo

    Sukma Melati

    @suk.masukk

    ๐Ÿ“Pekanbaru, Riau ๐Ÿ”Ž TikTok 170k+ @/sukmaasuk ๐Ÿ’Œ endorsement fashion (DM) makeup/skincare : 081919170467 (admin) ๐Ÿ“Œ beli dimana? disini ๐Ÿ‘‡๐Ÿป

    MicroIndonesia
    Followers33.3K
    Engagement rate14.50%3.9x page median
    Suspicious followers22.9%Elevated
    Average reel plays15.0KPer video post

    Engagement rate benchmark

    Sukma Melati's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia93%
    Malaysia1.6%
    India1.3%
    Saudi Arabia0.7%
    United States of America0.7%

    Audience gender

  11. 11๐“ค๐“ฝ๐“ฒ๐“ด๐Ÿฆ‹ instagram profile photo

    ๐“ค๐“ฝ๐“ฒ๐“ด๐Ÿฆ‹

    @puteriawly

    Pp โ€ข Beauty โ€ข Skincare โ€ข Lifestyle โ€ข Foodies DM for bussines!

    MicroIndonesia
    Followers31.8K
    Engagement rate2.81%0.7x page median
    Suspicious followers19.0%Moderate
    Average reel plays2.4KPer video post

    Engagement rate benchmark

    ๐“ค๐“ฝ๐“ฒ๐“ด๐Ÿฆ‹'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia98%
    Malaysia1.4%
    India0.1%

    Audience gender

  12. 12๐™™๐™ž๐™–๐™ฃ๐™–. instagram profile photo

    ๐™™๐™ž๐™–๐™ฃ๐™–.

    @dianavy_

    BEAUTY | SKINCARE ๐Ÿซถ๐Ÿป dm for business part of @beautychannel.id @sahara.agencyy secc @dynabll4

    MicroIndonesia
    Followers31.2K
    Engagement rate1.69%0.4x page median
    Suspicious followers10.1%Moderate
    Average reel plays5.3KPer video post

    Engagement rate benchmark

    ๐™™๐™ž๐™–๐™ฃ๐™–.'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia98%
    Malaysia0.6%
    Switzerland0.2%
    Japan0.2%
    Denmark0.2%

    Audience gender

  13. 13yogii_bn instagram profile photo

    yogii_bn

    @yogii_bn

    Skincare Beauty Creator ๐Ÿ“ž Business 082211452254 (admin)

    MicroIndonesia
    Followers30.5K
    Engagement rate19.47%5.2x page median
    Suspicious followers11.1%Moderate
    Average reel plays7.8KPer video post

    Engagement rate benchmark

    yogii_bn's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia96%
    United States of America0.9%
    Japan0.6%
    South Korea0.5%
    Thailand0.5%

    Audience gender

    Top posts

    Avg likes: 5.9K. Avg comments: 2. Audience credibility: 89%.

  14. 14@vania_isdr instagram profile photo

    @vania_isdr

    @vania_isdr

    #influencer #selebgram Business Inquiries {CP} ๐Ÿ’…๐ŸปBeauty~Skincare Enthusiast ๐Ÿ‘ธ๐ŸปFashion~Foodies~Lifestyle Look ๐Ÿ‡จ๐Ÿ‡ณ๐Ÿ‡ฏ๐Ÿ‡ต๐Ÿ‡ฐ๐Ÿ‡ท ๐Ÿ“Jakarta ๐Ÿ‡ฎ๐Ÿ‡ฉ โœโ€ฆ

    MicroIndonesia
    Followers29.3K
    Engagement rate5.37%1.4x page median
    Suspicious followers16.9%Moderate
    Average reel plays2.4KPer video post
  15. 15Leavlo instagram profile photo

    Leavlo

    @leavanka

    โ€ขLifestyle - Review & Sharing โ€ขskincare mom&baby addict Dm for bussinessโœจ

    MicroIndonesia
    Followers28.4K
    Engagement rate3.23%At page median
    Suspicious followers17.4%Moderate
    Average reel plays1.9KPer video post

    Engagement rate benchmark

    Leavlo's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia92%
    United States of America1.1%
    Malaysia0.7%
    India0.5%
    Russia0.4%

    Audience gender

  16. 16๊œฑษชษดแด›แด€แด€.แด‹ษดแดขแดแดแด ใฎใ‚ญใ‚น๐ŸŒป instagram profile photo

    ๊œฑษชษดแด›แด€แด€.แด‹ษดแดขแดแดแด ใฎใ‚ญใ‚น๐ŸŒป

    @sintaa.knzoooo_

    โ„๐”ผ๐”ธ๐•ƒ ๐”ธโ„‚โ„‚๐•†๐•Œโ„•๐•‹โ— BUSINES๐Ÿ’ŒDM SKINCARE @nyyocosmetics @zienvi.beauty

    MicroIndonesia
    Followers24.8K
    Engagement rate15.87%4.2x page median
    Suspicious followers25.0%Elevated
    Average reel plays448Per video post

    Engagement rate benchmark

    ๊œฑษชษดแด›แด€แด€.แด‹ษดแดขแดแดแด ใฎใ‚ญใ‚น๐ŸŒป's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia97%
    Malaysia1.8%
    Thailand0.2%
    India0.2%
    Singapore0.1%

    Audience gender

  17. 17Nanda Ardiansyah, S.Pd.,Gr. instagram profile photo

    Nanda Ardiansyah, S.Pd.,Gr.

    @n.ardiansyah_

    ๐Ÿ“Kisaran - Medan UMSU, Counseling Guidance 17 ๐ŸŽ“ BA @rn_beautty Skincare @albezitsclinic @alcoss.skincare

    MicroIndonesia
    Followers23.1K
    Engagement rate2.62%0.7x page median
    Suspicious followers23.8%Elevated
    Average reel plays8.8KPer video post

    Engagement rate benchmark

    Nanda Ardiansyah, S.Pd.,Gr.'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia95%
    Malaysia2.5%
    Philippines0.4%
    India0.2%
    Thailand0.1%

    Audience gender

  18. 18Novi Aristya | Creator Bekasi instagram profile photo

    Novi Aristya | Creator Bekasi

    @nv.aristia

    โœจ Makeup โ€ข Skincare โ€ข Selfcare ๐Ÿ’Œ Open visit & event โ€” Collab? DM me ๐Ÿ’•

    MicroIndonesia
    Followers20.9K
    Engagement rate3.48%At page median
    Suspicious followers17.8%Moderate
    Average reel plays1.9KPer video post

    Engagement rate benchmark

    Novi Aristya | Creator Bekasi's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia98%
    Malaysia0.6%
    Taiwan0.2%
    Palestine0.2%
    Japan0.2%

    Audience gender

  19. 19โ€ขcipaโ€ข instagram profile photo

    โ€ขcipaโ€ข

    @assifafrsk_

    visit || skincare || makeup โ™ฅ ๐˜ค๐˜ฐ๐˜ฏ๐˜ต๐˜ข๐˜ค๐˜ต ๐˜ง๐˜ฐ๐˜ณ ๐˜ฃ๐˜ถ๐˜ด๐˜ช๐˜ฏ๐˜ฆ๐˜ด๐˜ด ๐˜ท๐˜ช๐˜ข ๐˜ฅ๐˜ฎ โ™ฅ

    MicroIndonesia
    Followers20.0K
    Engagement rate42.05%Outlier, verify before using
    Suspicious followers21.6%Elevated
    Average reel plays6.0KPer video post
  20. 20A'Nn instagram profile photo

    A'Nn

    @askannee

    Papuagirl๐ŸŒบ Skincare and Makeup๐Ÿ’„ Endorse dm๐Ÿ“ฉ +62 815-3435-7349 (Nata) tiktok : @papuagirl4 ๐Ÿ“Merauke, Papua Selatan

    MicroIndonesia
    Followers18.6K
    Engagement rate2.37%0.6x page median
    Suspicious followers24.1%Elevated
    Average reel plays8.7KPer video post

    Engagement rate benchmark

    A'Nn's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Indonesia68%
    Brazil13%
    United States of America2.8%
    Mexico1.7%
    Malaysia1.3%

    Audience gender

Benchmarks

Top skincare influencers in Indonesia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong skincare creator from an average one.

53creators indexed32.5Kmedian followers3.77%median engagement19.1%avg suspicious followers

The top skincare influencers in Indonesia run a median engagement rate of 3.77% and average 19.1% suspicious followers. Treat 3.77% as the bar a strong skincare creator in Indonesia should clear; below it, you are paying for reach, not attention.

The best skincare influencers in Indonesia here span 17 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Indonesia (100%), skewing female at 58%.

How this list is built. These are Instagram creators who describe themselves using terms like skincare, skin care, esthetician in their own bio and whose audience is concentrated in Indonesia. 53 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Indonesia100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
17
Mid-tier100K to 500K
3
Macro500K+
0

Combined audience gender

Check a creator before you book them

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FAQ

Skincare influencers in Indonesia: common questions

How do I find skincare influencers in Indonesia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 53 skincare influencers in Indonesia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top skincare influencers in Indonesia right now?

On this ranking, ๐ต๐‘’๐“๐“๐’ถ๐’ž๐’ถ๐“ƒ๐“‰๐’พ๐“€๐Ÿฆ‹ (@abell.ayunitaaaa), Aldi Wahyudi (@aldiwahyudiofficial), CV RA COSMETIC (@angeltacik__official). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for skincare creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these skincare influencers in Indonesia, the median engagement rate is 3.77% at a median of 32.5K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 19.1% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 53 skincare influencers in Indonesia

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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