Joanna Kinuthia
@joannakinuthiaDigital Content Creator Beauty & Lifestyle Founder: @joannakcosmetics Email: joannakinuthiacollabs@gmail.com
Top posts
Avg likes: 16.0K. Avg comments: 100. Audience credibility: 80%.
We found 111 beauty influencers in Kenya on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in Kenya. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.
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Ranked by engagement rate, audience quality and reach
Updated July 26, 2026
Digital Content Creator Beauty & Lifestyle Founder: @joannakcosmetics Email: joannakinuthiacollabs@gmail.com
Top posts
Avg likes: 16.0K. Avg comments: 100. Audience credibility: 80%.
🇰🇪🇰🇪 • Actor | Influencer |Entrepreneur • Wife |Mom of 👶🏽👶🏽 🩵🩷 •Reality star⭐️ • Cast on #RealHousewivesOfNairobi & #singlekiasi
Top posts
Avg likes: 5.4K. Avg comments: 39. Audience credibility: 78%.
🇰🇪🇬🇧 Business woman💸 . Model .Wig influencer For bookings: mbuvisandra02@gmail.com beauty line @sonkollette_cosmetics_
Top posts
Avg likes: 30.4K. Avg comments: 71. Audience credibility: 79%.
Top posts
Avg likes: 7.6K. Avg comments: 41. Audience credibility: 82%.
HAIR• BEAUTY• FASHION• HOME LIFESTYLE Small girl👑Big Dreams🇰🇪🙏 business email💌: its.rosalita@gmail.com
Top posts
Avg likes: 2.4K. Avg comments: 56. Audience credibility: 78%.
Mom 👩👧 | MUA 💄 |Award winning content creator 🏆 |Entrepreneur 💼 | commercial Model 📸 | self care & beauty enthusiast.
Top posts
Avg likes: 660. Avg comments: 10. Audience credibility: 77%.
Doctor by profession👩⚕️ Digital content creator🎥 *Lifestyle*travel*beauty Super host @obinnatvupdates
Top posts
Avg likes: 1.7K. Avg comments: 43. Audience credibility: 84%.
Fashion // Beauty // Lifestyle 📍🇷🇼 No I don’t have a FB . This is my only IG Account
Top posts
Avg likes: 4.3K. Avg comments: 75. Audience credibility: 79%.
Commercial model Content creator Where the flowers bloom ❤ No other social networks
Top posts
Avg likes: 2.5K. Avg comments: 85. Audience credibility: 82%.
Beauty & Lifestyle Digital Creator UGC · Campaigns · Brand Collabs 📍 Kenya 📩 yasminjafar031@gmail.com
Top posts
Avg likes: 3.0K. Avg comments: 23. Audience credibility: 84%.
Be the first woman in your bloodline to Become Her✨ Kenyan in Germany 📍 Beauty & Lifestyle 📩sallyngilamanagement@gmail.com
Top posts
Avg likes: 2.9K. Avg comments: 63. Audience credibility: 75%.
Brand influencer Beauty•food&lifestyle Little miss pluggy plug Everyday life content+plugs
Top posts
Avg likes: 286. Avg comments: 7. Audience credibility: 80%.
*Lifestyle || Beauty || Fashion *Business inquiries:Collabo/ Partnerships/ PR * 📧hellensein9@gmail.com *Owner @wigs_bysein *Youtuber 📍Nairobi,…
Top posts
Avg likes: 156. Avg comments: 15. Audience credibility: 85%.
First African B787 Dreamliner female Captain. Loves God, aviation, books, gardens, beauty, fragrance ,fine dining , living my best life ✈️🌺👩🏽✈️
Top posts
Avg likes: 547. Avg comments: 17. Audience credibility: 80%.
Top posts
Avg likes: 1.4K. Avg comments: 11. Audience credibility: 89%.
. Brand influencer . YouTuber ✨️LIFESTYLE | Fashion 🧣| Beauty ✨️God's lil kidd* Gal Mom 🤎Momager @_reina_james 🤎Hombr*@king._.summer
Top posts
Avg likes: 2.1K. Avg comments: 31. Audience credibility: 83%.
Benchmarks
The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.
The top beauty influencers in Kenya run a median engagement rate of 4.86% and average 19.0% suspicious followers. Treat 4.86% as the bar a strong beauty creator in Kenya should clear; below it, you are paying for reach, not attention.
The best beauty influencers in Kenya here span 16 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Kenya (80%), skewing female at 52%.
How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in Kenya. 111 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.
Combined audience gender
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Every list below is built from the same index and the same ranking, so numbers stay comparable across markets.
FAQ
Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 111 beauty influencers in Kenya and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.
On this ranking, Joanna Kinuthia (@joannakinuthia), Minne Kariuki (@minne_cayy), Sandra 😈💕 (@thickyy_sandra). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.
Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in Kenya, the median engagement rate is 4.86% at a median of 70.7K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.
Not entirely, and that is true of every Instagram list. Across this group, an average of 19.0% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.
Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.
This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.
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