Top 12 Makeup Influencers in Russia on Instagram (Jul 2026)

We found 14 makeup influencers in Russia on Instagram. These creators use "makeup" in their Instagram bio and have audiences concentrated in Russia. Here are the top 12, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 27, 2026

  1. 1𝐦𝒂𝐬𝐡𝒂 ᴏ𝒅𝓷𝐚oɴ𝒌𝒂 シ˚★ ⋆。 Instagram profile photo

    𝐦𝒂𝐬𝐡𝒂 ᴏ𝒅𝓷𝐚oɴ𝒌𝒂 シ˚★ ⋆。

    @odnaonka

    ★ ᴄᴏɴᴛᴇɴᴛ ᴄʀᴇᴀᴛᴏʀ ᴍᴀᴋᴇᴜᴘ & ᴏᴜᴛꜰɪᴛꜱ ୧ ‧₊˚ °•TikTok (+204k) ♡•° PR & ᴄᴏᴏᴘᴇʀᴀᴛɪᴏɴ: pr.odnaonka@gmail.com Prod by me @odnaonka.prod

    Mid-tierRussia
    Followers130K
    Engagement rate5.95%1.6x page median
    Suspicious followers26.0%Elevated
    Average reel plays83.4KPer video post

    Engagement rate benchmark

    Median

    𝐦𝒂𝐬𝐡𝒂 ᴏ𝒅𝓷𝐚oɴ𝒌𝒂 シ˚★ ⋆。's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia71%
    Ukraine10%
    Belarus2.2%
    United States1.8%
    Kazakhstan1.3%

    Audience gender

  2. 5MARGARITA ART Instagram profile photo

    MARGARITA ART

    @margarita__art

    creator/ punk makeup/ visual artist 🐰design @softpunkshop <3 #maskbymargaritaart 🌈#plasticinemakeup w🌸rld Moscow, RU

    MicroRussia
    Followers27.8K
    Engagement rate254.63%Outlier, verify before using
    Suspicious followers17.3%Moderate
    Average reel playsNot measuredNo video data

    Audience gender

    Audience location

    Russia62%
    United States6.9%
    Ukraine3.7%
    United Kingdom2.4%
    Brazil1.7%
  3. 6SEMYON ZEMSKOV Instagram profile photo

    SEMYON ZEMSKOV

    @semzems

    Style & Makeup TikTok: semzems (210k) / Перевоплощения @fakethatface / Фотограф @semzemsph Cooperation @lovation_space Moscow

    MicroRussia
    Followers20.1K
    Engagement rate16.78%4.5x page median
    Suspicious followers11.9%Moderate
    Average reel plays28.7KPer video post

    Engagement rate benchmark

    Median

    SEMYON ZEMSKOV's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia71%
    Ukraine12%
    Kazakhstan3.0%
    Belarus2.8%
    United States0.9%

    Audience gender

  4. 9makeup artist and hairstylist based in Dubai Instagram profile photo

    makeup artist and hairstylist based in Dubai

    @anpakulova

    Anastasia Pakulova editorial | glam | art | campaigns | advertisement 10 years experience 🎥 dm me for booking

    MicroUnited Arab Emirates
    Followers13.7K
    Engagement rate1.86%0.5x page median
    Suspicious followers17.5%Moderate
    Average reel plays7.5KPer video post

    Engagement rate benchmark

    Median

    makeup artist and hairstylist based in Dubai's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia91%
    Kazakhstan1.3%
    Ukraine0.4%
    Turkey0.4%
    India0.4%

    Audience gender

  5. 10Виктория Крючкова | визажист Москва Instagram profile photo

    Виктория Крючкова | визажист Москва

    @vikki.mu

    makeup and hair stylist beauty and lifestyle blog уроки по макияжу для себя запись: direct/tg/WA 89264128915 мой tg-канал: vikki.makeup ↓

    MicroRussia
    Followers12.7K
    Engagement rate3.02%0.8x page median
    Suspicious followers22.2%Elevated
    Average reel plays13.5KPer video post

    Engagement rate benchmark

    Median

    Виктория Крючкова | визажист Москва's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia79%
    Ukraine3.5%
    United States1.8%
    Brazil1.2%
    Kazakhstan1.1%

    Audience gender

Benchmarks

Top makeup influencers in Russia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong makeup creator from an average one.

14creators indexed18.2Kmedian followers3.75%median engagement19.0%avg suspicious followers

The top makeup influencers in Russia run a median engagement rate of 3.75% and average 19.0% suspicious followers. Treat 3.75% as the bar a strong makeup creator in Russia should clear; below it, you are paying for reach, not attention.

The best makeup influencers in Russia here span 11 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Russia (42%), skewing female at 84%.

How this list is built. These are Instagram creators who describe themselves using terms like makeup, mua, makeup artist in their own bio and whose audience is concentrated in Russia. 14 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 12. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Russia42%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
11
Mid-tier100K to 500K
1
Macro500K+
0

Combined audience gender

FAQ

Makeup influencers in Russia: common questions

How do I find makeup influencers in Russia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 14 makeup influencers in Russia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 12 on this page are the top of that set, and the rest are in the app.

Who are the top makeup influencers in Russia right now?

On this ranking, 𝐦𝒂𝐬𝐡𝒂 ᴏ𝒅𝓷𝐚oɴ𝒌𝒂 シ˚★ ⋆。 (@odnaonka), makeup artist Moscow/Dubai/Europe | визажист•макияж Москва (@chikalo_yana), ВИЗАЖИСТ | МАКИЯЖ | МОСКВА • MILAN/ROME/FRANCE makeup artist (@elcheva_karina). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for makeup creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these makeup influencers in Russia, the median engagement rate is 3.75% at a median of 18.2K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 19.0% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 14 makeup influencers in Russia

This page shows the top 12. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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Top 12 Makeup Influencers in Russia (Jul 2026) | Leewou