Top 20 Fashion Influencers in Russia on Instagram (Aug 2026)

We found 80 fashion influencers in Russia on Instagram. These creators use "fashion" in their Instagram bio and have audiences concentrated in Russia. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 26, 2026

  1. 1Angelina Smurfit instagram profile photo

    Angelina Smurfit

    @laeticia.smurfit

    📍 Monaco 🇲🇨 ▪️Horses ▪️Beauty ▪️Fashion ▪️ ☎️ Commercial : ☎ Manager: +7 985 130 99 55 (Оlga)

    Mid-tierRussia
    Followers402K
    Engagement rate9.57%3.2x page median
    Suspicious followers23.1%Elevated
    Average reel plays1.1MPer video post

    Engagement rate benchmark

    Angelina Smurfit's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia56%
    Ukraine9.9%
    Kazakhstan7.5%
    United States of America2.9%
    Italy1.9%

    Audience gender

  2. 2Elena Romashina instagram profile photo

    Elena Romashina

    @elenaromashinaa

    fashion, beauty, motherhood🪽 creative director @cameamile for cooperation +7 915 243-53-15 Anastasia elenaromashina.pr@gmail.com

    Mid-tierRussia
    Followers210K
    Engagement rate3.71%1.2x page median
    Suspicious followers23.5%Elevated
    Average reel plays90.0KPer video post

    Engagement rate benchmark

    Elena Romashina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia69%
    Ukraine11%
    Belarus2.8%
    Kazakhstan2.1%
    United States of America1.2%

    Audience gender

    Top posts

    Avg likes: 7.8K. Avg comments: 21. Audience credibility: 77%.

  3. 3Helen yes and twins instagram profile photo

    Helen yes and twins

    @helen_yes1_twins

    Lifestyle мамы двойняшек 💕 Actress • Fashion • beauty • everyday life PR/Ads +7(916)307-73-35 (Катя)

    Mid-tierRussia
    Followers183K
    Engagement rate7.34%2.5x page median
    Suspicious followers13.2%Moderate
    Average reel plays935KPer video post

    Engagement rate benchmark

    Helen yes and twins's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia80%
    Ukraine8.1%
    Belarus3.7%
    Kazakhstan2.9%
    Moldova0.4%

    Audience gender

  4. 4Елизавета instagram profile photo

    Елизавета

    @nezhnaya.li

    Fashion & beauty influencer 🤍 Ярославль / Москва По вопросам сотрудничества в direct 📩 Стиль, женственность, любовь и саморазвитие ТГ: nezhnayalli

    Mid-tierRussia
    Followers165K
    Engagement rate2.12%0.7x page median
    Suspicious followers14.5%Moderate
    Average reel plays109KPer video post

    Engagement rate benchmark

    Елизавета's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia79%
    Belarus3.5%
    Ukraine3.0%
    Kazakhstan1.3%
    Türkiye1.0%

    Audience gender

  5. 5Алина - блогер, fashion & beauty & ugc instagram profile photo

    Алина - блогер, fashion & beauty & ugc

    @alinavetlu

    подниму настроение и покажу как полюбить себя❤️ тут моя жизнь-бьюти, похудение, спорт и обзоры одежды на фигуру груша💋 сотрудничество @pr.alinavetlu

    Mid-tierRussia
    Followers126K
    Engagement rate2.26%0.8x page median
    Suspicious followers9.9%Low risk
    Average reel plays117KPer video post

    Engagement rate benchmark

    Алина - блогер, fashion & beauty & ugc's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia97%
    Ukraine1.1%
    Türkiye0.4%
    Israel0.2%
    Spain0.2%

    Audience gender

  6. 6Альмира | stylist | influencer | Kazan | Moscow instagram profile photo

    Альмира | stylist | influencer | Kazan | Moscow

    @almira_shagal

    𝙁𝙖𝙨𝙝𝙞𝙤𝙣 𝙘𝙤𝙣𝙨𝙪𝙡𝙩𝙖𝙣𝙩/ 𝙎𝙩𝙮𝙡𝙞𝙨𝙩/ 𝙂𝙧𝙖𝙙𝙪𝙖𝙩𝙚𝙙 𝘼𝙡𝙩𝙚𝙧 𝘼𝙘𝙖𝙙𝙚𝙢𝙮 ¯ новые образы каждый день ¯ автор…

    Mid-tierRussia
    Followers114K
    Engagement rate7.51%2.5x page median
    Suspicious followers23.0%Elevated
    Average reel plays40.4KPer video post

    Engagement rate benchmark

    Альмира | stylist | influencer | Kazan | Moscow's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia86%
    Ukraine1.8%
    Türkiye1.0%
    United States of America0.8%
    United Arab Emirates0.6%

    Audience gender

  7. 7Наталия Смородина | fashion lover instagram profile photo

    Наталия Смородина | fashion lover

    @smorodina_n

    • женственные образы для невысоких девушек • делюсь удачными покупками • скоро свадьба 💔 ⠀ PR: @pr.smorodina_n⠀ Ссылки в тг-канале 💌

    MicroRussia
    Followers96.3K
    Engagement rate2.85%At page median
    Suspicious followers8.8%Low risk
    Average reel plays88.2KPer video post

    Engagement rate benchmark

    Наталия Смородина | fashion lover's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia75%
    Belarus6.4%
    Kazakhstan4.8%
    Ukraine1.8%
    United States of America1.0%

    Audience gender

  8. 8Parvina instagram profile photo

    Parvina

    @parvina.kanbar

    Paris ✉️ collab.parvina@gmail.com fashion / beauty

    MicroFrance
    Followers95.5K
    Engagement rate1.99%0.7x page median
    Suspicious followers21.3%Elevated
    Average reel plays8.3KPer video post

    Engagement rate benchmark

    Parvina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia86%
    Ukraine3.1%
    Belarus2.1%
    Kazakhstan1.3%
    United States of America0.8%

    Audience gender

    Top posts

    Avg likes: 1.9K. Avg comments: 46. Audience credibility: 79%.

  9. 9Anetta Rado instagram profile photo

    Anetta Rado

    @anetta_rado

    Travel & fashion influencer Реклама @pr.anettarado

    MicroRussia
    Followers85.8K
    Engagement rate4.83%1.6x page median
    Suspicious followers18.0%Moderate
    Average reel plays48.0KPer video post

    Engagement rate benchmark

    Anetta Rado's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia80%
    Ukraine8.1%
    Belarus2.3%
    Kazakhstan1.7%
    United States of America0.8%

    Audience gender

  10. 10Алекса  • fashion influencer Москва Спб instagram profile photo

    Алекса • fashion influencer Москва Спб

    @nealeksa_

    @nealeksa.pr Про моду, тренды и красивые локации Путешествую

    MicroRussia
    Followers76.8K
    Engagement rate2.02%0.7x page median
    Suspicious followers24.3%Elevated
    Average reel plays45.5KPer video post

    Engagement rate benchmark

    Алекса • fashion influencer Москва Спб's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia83%
    Türkiye8.2%
    Ukraine1.3%
    United States of America0.8%
    United Arab Emirates0.6%

    Audience gender

  11. 11Галя | стилист & fashion influencer Москва instagram profile photo

    Галя | стилист & fashion influencer Москва

    @galya_kononova

    • стильные находки • вдохновение, образы на каждый день • сотрудничество @pr_galya_kononova

    MicroRussia
    Followers65.5K
    Engagement rate2.01%0.7x page median
    Suspicious followers18.6%Moderate
    Average reel plays29.3KPer video post

    Engagement rate benchmark

    Галя | стилист & fashion influencer Москва's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia55%
    Ukraine15%
    Kazakhstan14%
    Belarus9.0%
    Türkiye1.5%

    Audience gender

  12. 12Irina instagram profile photo

    Irina

    @kkhalkus

    fashion & beauty 🤍 Tiktok: 370k Telegram: 111k По вопросам сотрудничества: @khalkus_pr

    MicroRussia
    Followers65.0K
    Engagement rate4.75%1.6x page median
    Suspicious followers12.9%Moderate
    Average reel plays38.8KPer video post

    Engagement rate benchmark

    Irina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia74%
    Belarus5.0%
    Ukraine4.7%
    Kazakhstan4.3%
    Kyrgyzstan1.2%

    Audience gender

    Top posts

    Avg likes: 3.1K. Avg comments: 5. Audience credibility: 87%.

  13. 13ANJELA•MOSCOW instagram profile photo

    ANJELA•MOSCOW

    @anjela___aliyeva

    FASHION | BEAUTY | LIFE -эстетика -уход Сотрудничество : @pr.anjela_alievaa

    MicroRussia
    Followers57.6K
    Engagement rate2.52%0.8x page median
    Suspicious followers24.3%Elevated
    Average reel plays79.8KPer video post

    Engagement rate benchmark

    ANJELA•MOSCOW's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia70%
    Kazakhstan7.1%
    Ukraine3.2%
    Armenia2.3%
    Azerbaijan2.0%

    Audience gender

  14. 14Kitty Fashion stylist instagram profile photo

    Kitty Fashion stylist

    @kitty.zusammen

    Kitty 🐱 from Mischa & Kitty Fashion Stylist Celebrity • Editorial • Private Clients • Brands with @mischaved Management: @ilia.karlamov

    MicroRussia
    Followers54.8K
    Engagement rate4.44%1.5x page median
    Suspicious followers12.6%Moderate
    Average reel plays66.9KPer video post

    Engagement rate benchmark

    Kitty Fashion stylist's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia69%
    Ukraine5.3%
    United States of America2.7%
    Germany2.4%
    Belarus2.1%

    Audience gender

  15. 15Yana 야나 instagram profile photo

    Yana 야나

    @yanaager

    beauty | fashion | lifestyle 🇰🇷Seoul 💌 adv: yanaagerpr@gmail.com

    MicroSouth Korea
    Followers52.6K
    Engagement rate3.14%At page median
    Suspicious followers20.6%Elevated
    Average reel plays123KPer video post

    Engagement rate benchmark

    Yana 야나's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia50%
    Kazakhstan16%
    South Korea6.6%
    Belarus5.2%
    Ukraine3.5%

    Audience gender

  16. 16Diana Sattarova instagram profile photo

    Diana Sattarova

    @diana_sattarova_

    MODEL/KAZAN🇷🇺 Fashion, beauty, lifestyle, обзоры 🤍

    MicroRussia
    Followers51.6K
    Engagement rate2.08%0.7x page median
    Suspicious followers24.5%Elevated
    Average reel plays15.8KPer video post

    Engagement rate benchmark

    Diana Sattarova's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia90%
    Türkiye0.9%
    United States of America0.8%
    Cyprus0.7%
    Ukraine0.6%

    Audience gender

    Top posts

    Avg likes: 1.1K. Avg comments: 8. Audience credibility: 76%.

  17. 17Nt.nat.nt instagram profile photo

    Nt.nat.nt

    @nt.nat.nt

    Founder of @nt.couture.brand «Я не $, чтобы всем нравиться» Fashion & Lifestyle | Baku • Moscow 📩 Paid ads & collaborations — DM

    MicroRussia
    Followers50.4K
    Engagement rate3.17%At page median
    Suspicious followers14.2%Moderate
    Average reel plays46.2KPer video post

    Engagement rate benchmark

    Nt.nat.nt's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia58%
    Azerbaijan24%
    Türkiye5.3%
    United Arab Emirates3.1%
    Kyrgyzstan1.5%

    Audience gender

  18. 18Diana | Fashion collector instagram profile photo

    Diana | Fashion collector

    @hollydianaa

    Контракт со Светом Curating beauty through art & timepieces Dubai | Paris

    MicroFrance
    Followers48.5K
    Engagement rate29.32%9.8x page median
    Suspicious followers21.8%Elevated
    Average reel plays90.2KPer video post

    Engagement rate benchmark

    Diana | Fashion collector's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia58%
    United Kingdom6.5%
    Italy4.5%
    United States of America3.6%
    Germany3.2%

    Audience gender

    Top posts

    Avg likes: 14.2K. Avg comments: 12. Audience credibility: 78%.

  19. 19Alina Belkevych instagram profile photo

    Alina Belkevych

    @alinabelkevia

    📍Moscow/Boston 🎥 fashion • lifestyle cooperation: @alinabelkevia.pr

    Micro
    Followers45.8K
    Engagement rate2.57%At page median
    Suspicious followers22.6%Elevated
    Average reel plays53.3KPer video post

    Engagement rate benchmark

    Alina Belkevych's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia57%
    Ukraine20%
    Kazakhstan4.0%
    Belarus3.8%
    United States of America1.9%

    Audience gender

    Top posts

    Avg likes: 1.2K. Avg comments: 30. Audience credibility: 77%.

  20. 20Alexandra Egorova | fashion influencer & ugc creator & model instagram profile photo

    Alexandra Egorova | fashion influencer & ugc creator & model

    @egorovalexandria

    «Саша про любовь к себе и миру» стиль, бьюти, путешествия 🪽 ⠀ work & ugc: @pr.egorovas Москва. мой tg ↓

    MicroRussia
    Followers44.7K
    Engagement rate2.14%0.7x page median
    Suspicious followers22.1%Elevated
    Average reel plays21.7KPer video post

    Engagement rate benchmark

    Alexandra Egorova | fashion influencer & ugc creator & model's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Russia90%
    Türkiye1.2%
    Belarus1.0%
    Ukraine0.9%
    United Arab Emirates0.9%

    Audience gender

    Top posts

    Avg likes: 954. Avg comments: 10. Audience credibility: 78%.

Benchmarks

Top fashion influencers in Russia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong fashion creator from an average one.

80creators indexed71.1Kmedian followers2.99%median engagement18.7%avg suspicious followers

The top fashion influencers in Russia run a median engagement rate of 2.99% and average 18.7% suspicious followers. Treat 2.99% as the bar a strong fashion creator in Russia should clear; below it, you are paying for reach, not attention.

The best fashion influencers in Russia here span 14 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Russia (100%), skewing female at 83%.

How this list is built. These are Instagram creators who describe themselves using terms like fashion, style, outfits in their own bio and whose audience is concentrated in Russia. 80 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Russia100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
14
Mid-tier100K to 500K
6
Macro500K+
0

Combined audience gender

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FAQ

Fashion influencers in Russia: common questions

How do I find fashion influencers in Russia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 80 fashion influencers in Russia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top fashion influencers in Russia right now?

On this ranking, Angelina Smurfit (@laeticia.smurfit), Elena Romashina (@elenaromashinaa), Helen yes and twins (@helen_yes1_twins). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for fashion creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these fashion influencers in Russia, the median engagement rate is 2.99% at a median of 71.1K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.7% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 80 fashion influencers in Russia

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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