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Top 20 Fashion Influencers in India on Instagram (Aug 2026)

We found 2,545 fashion influencers in India on Instagram. These creators use "fashion" in their Instagram bio and have audiences concentrated in India. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 26, 2026

  1. 1Bushra Ibrahim Khan instagram profile photo

    Bushra Ibrahim Khan

    @_bushhh._

    Serving culture with couture๐Ÿ‘‘ Creator โ€ข Fashion โ€ข YouTuber DM for collaboration ๐Ÿ’Œ

    MacroIndia
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    Followers986K
    Engagement rate0.04%0.7x page median
    Suspicious followers23.3%Elevated
    Average reel plays1.6MPer video post

    Engagement rate benchmark

    Bushra Ibrahim Khan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    United Arab Emirates1.0%
    Bangladesh0.8%
    Pakistan0.6%
    Saudi Arabia0.5%

    Audience gender

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    Top posts

    Avg likes: 42.1K. Avg comments: 152. Audience credibility: 77%.

  2. 2Aashi_22 instagram profile photo

    Aashi_22

    @aashi__vlogs22

    ๐Ÿ’— Official ACCOUNT ๐Ÿ‘ˆ ๐Ÿ•ถ๏ธ Fashion Blogger ๐Ÿ’œ ๐Ÿ˜Œ INoCenT๐Ÿ˜˜

    MacroIndia
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    Followers957K
    Engagement rate0.10%1.7x page median
    Suspicious followers9.5%Low risk
    Average reel plays1.4MPer video post

    Engagement rate benchmark

    Aashi_22's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    Indonesia1.5%
    United Arab Emirates0.5%
    Pakistan0.5%
    Myanmar0.2%

    Audience gender

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    Top posts

    Avg likes: 95.9K. Avg comments: 357. Audience credibility: 90%.

  3. 3๐’ ๐‡ ๐” ๐ ๐‡ ๐€ ๐Œ _ หขแตƒสณแตแตƒสณ instagram profile photo

    ๐’ ๐‡ ๐” ๐ ๐‡ ๐€ ๐Œ _ หขแตƒสณแตแตƒสณ

    @shubham_official_89

    โ€ข #sargar โ€ข๐Ÿ“KARNATAKA โ€ข ๐Ÿ“ฉ for paid collaborations โ€ข shubhamofficialbusiness89@gmail.com โ€ข Creative videos โ€ข Fashion โ€ข Lifestyle

    MacroIndia
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    Followers950K
    Engagement rate0.04%0.6x page median
    Suspicious followers13.4%Moderate
    Average reel plays943KPer video post

    Engagement rate benchmark

    ๐’ ๐‡ ๐” ๐ ๐‡ ๐€ ๐Œ _ หขแตƒสณแตแตƒสณ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India99%
    Germany0.1%
    United States of America0.1%
    Saudi Arabia0.1%

    Audience gender

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    Top posts

    Avg likes: 36.8K. Avg comments: 56. Audience credibility: 87%.

  4. 4Sejal instagram profile photo

    Sejal

    @sejalgabavlogs

    Youtube 7M + Fashion ๐ŸŽ€ | Vlogs โ˜•๏ธ Main account @sejalgaba02 ๐Ÿ“ฉ work.sejalgaba@gmail.com

    MacroIndia
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    Followers907K
    Engagement rate0.09%1.4x page median
    Suspicious followers14.3%Moderate
    Average reel plays1.9MPer video post

    Engagement rate benchmark

    Sejal's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India96%
    Pakistan1.2%
    Nepal0.6%
    United Arab Emirates0.6%
    Democratic Republic of the Congo0.3%

    Audience gender

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    Top posts

    Avg likes: 77.2K. Avg comments: 387. Audience credibility: 86%.

  5. 5Deepika Mishra instagram profile photo

    Deepika Mishra

    @medeeepika

    || I am Endless || Fashion | Beauty | Lifestyle | Travel ๐Ÿ“Delhi | Mumbai Pookie Me : @yourdeeepika ๐Ÿงฟ Rep: @blubox_media

    MacroIndia
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    Followers896K
    Engagement rate0.06%At page median
    Suspicious followers10.7%Moderate
    Average reel plays544KPer video post

    Engagement rate benchmark

    Deepika Mishra's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India84%
    United Arab Emirates4.3%
    Pakistan4.3%
    United States of America2.9%
    Nepal1.4%

    Audience gender

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  6. 6Vamsi Reddy Chillakuri instagram profile photo

    Vamsi Reddy Chillakuri

    @vamsy_chillakuri05

    Food | Fashion | Lifestyle โœจ A little growth, A little fun More on: @vamsy_stillalive ๐Ÿ“ฉ vamsychillakuri05@gmail.com

    MacroIndia
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    Followers881K
    Engagement rate2.11%35.4x page median
    Suspicious followers15.5%Moderate
    Average reel plays60MPer video post

    Engagement rate benchmark

    Vamsi Reddy Chillakuri's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    Bangladesh2.9%
    United Arab Emirates1.6%
    Malaysia1.2%
    Pakistan0.9%

    Audience gender

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    Top posts

    Avg likes: 1.9M. Avg comments: 4.0K. Audience credibility: 84%.

  7. 7๐Ÿฆ‹SANA SALEEM SHEIKH๐Ÿฆ‹ instagram profile photo

    ๐Ÿฆ‹SANA SALEEM SHEIKH๐Ÿฆ‹

    @photogenic_sana09

    Kid Artist ๐ŸŽ€ | Fashion โ€ข Lifestyle โ€ข Fun Managed by Team Sana ๐Ÿ“ฉ Collaborations: @sanaxcollab

    MacroIndia
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    Followers876K
    Engagement rate0.05%0.8x page median
    Suspicious followers21.6%Elevated
    Average reel plays53.9KPer video post

    Engagement rate benchmark

    ๐Ÿฆ‹SANA SALEEM SHEIKH๐Ÿฆ‹'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    Indonesia0.6%
    United States of America0.5%
    Brazil0.2%
    Bangladesh0.2%

    Audience gender

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    Top posts

    Avg likes: 44.0K. Avg comments: 117. Audience credibility: 78%.

  8. 8ABHISHEK HALDE๐Ÿ‡ฎ๐Ÿ‡ณ instagram profile photo

    ABHISHEK HALDE๐Ÿ‡ฎ๐Ÿ‡ณ

    @badboi._27

    โ€ข Actor | Content Creator | Fashion โ€ข second @badboi27_ โ€ข Business: abhishekhaldebusiness@gmail.com

    MacroIndia
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    Followers876K
    Engagement rate0.25%4.2x page median
    Suspicious followers17.0%Moderate
    Average reel plays2.8MPer video post

    Engagement rate benchmark

    ABHISHEK HALDE๐Ÿ‡ฎ๐Ÿ‡ณ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    Bangladesh0.8%
    Pakistan0.8%
    United Arab Emirates0.2%
    United States of America0.2%

    Audience gender

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    Top posts

    Avg likes: 220K. Avg comments: 726. Audience credibility: 83%.

  9. 9Ritik Mahajan instagram profile photo

    Ritik Mahajan

    @ritikmahjn

    Fashion | Lifestyle | Skincare ๐Ÿ“ Mumbai ๐Ÿพ @mrkivuu ๐Ÿ•ต๐Ÿปโ€โ™‚๏ธ @ritik.inn

    MacroIndia
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    Followers815K
    Engagement rate0.03%0.5x page median
    Suspicious followers18.6%Moderate
    Average reel plays340KPer video post

    Engagement rate benchmark

    Ritik Mahajan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India94%
    Bangladesh1.2%
    United States of America0.7%
    United Arab Emirates0.5%
    Indonesia0.4%

    Audience gender

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    Top posts

    Avg likes: 24.7K. Avg comments: 145. Audience credibility: 81%.

  10. 10Sakshi Shrivas instagram profile photo

    Sakshi Shrivas

    @sakshishrivas___

    Fashion | Beauty | Lifestyle | Dance ๐Ÿ’• Ex Software Developer : @linkedin | @google

    MacroIndia
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    Followers807K
    Engagement rate0.10%1.6x page median
    Suspicious followers23.0%Elevated
    Average reel plays1.2MPer video post

    Engagement rate benchmark

    Sakshi Shrivas's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    Bangladesh2.6%
    Nepal2.4%
    United States of America1.1%
    Pakistan0.9%

    Audience gender

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    Top posts

    Avg likes: 77.0K. Avg comments: 634. Audience credibility: 77%.

  12. 11Nisha Rajput || Fashion Designing Institute || New Delhi instagram profile photo

    Nisha Rajput || Fashion Designing Institute || New Delhi

    @nisharajput3663

    ๐ŸŒž1Lakh+ Students๐ŸŒ ๐Ÿ™‡โ€โ™€๏ธLearn Professionally || ๐ŸงตJoin Our Online/Offline Courses ๐Ÿ“ง Business Query: nisharajputcoaching@gmail.com

    MacroIndia
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    Followers805K
    Engagement rate0.02%0.3x page median
    Suspicious followers16.4%Moderate
    Average reel plays938KPer video post

    Engagement rate benchmark

    Nisha Rajput || Fashion Designing Institute || New Delhi's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India92%
    Pakistan1.2%
    United States of America1.2%
    Bangladesh0.7%
    United Arab Emirates0.7%

    Audience gender

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    Top posts

    Avg likes: 16.3K. Avg comments: 154. Audience credibility: 84%.

  13. 12Manab Roy instagram profile photo

    Manab Roy

    @chictrendindia

    ๐‚๐”๐‘๐€๐“๐„๐ƒ ๐…๐€๐’๐‡๐ˆ๐Ž๐ ๐ƒ๐„๐€๐‹๐’๐ŸŒท ๐Œ๐š๐ง๐š๐ ๐ž๐ ๐›๐ฒ ๐Œ๐š๐ง๐š๐› ๐‘๐จ๐ฒ ๐€๐‹๐‹ ๐๐‘๐Ž๐ƒ๐”๐‚๐“ ๐‡๐„๐‘๐„๐Ÿ‘‡๐Ÿป

    MacroIndia
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    Followers734K
    Engagement rate0.06%At page median
    Suspicious followers11.7%Moderate
    Average reel plays123KPer video post

    Engagement rate benchmark

    Manab Roy's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India98%
    United States of America0.5%
    Nepal0.3%
    Pakistan0.3%
    Bangladesh0.2%

    Audience gender

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    Top posts

    Avg likes: 41.0K. Avg comments: 1.1K. Audience credibility: 88%.

  14. 13๐‘จ๐’Œ๐’”๐’‰๐’Š๐’•๐’‚๐Ÿงฟ instagram profile photo

    ๐‘จ๐’Œ๐’”๐’‰๐’Š๐’•๐’‚๐Ÿงฟ

    @lets.heatwithbeat

    เฅคเฅค ..เฅ เคถเฅเคฐเฅ€ เคถเฅเคฏเคพเคฎ เคถเคฐเคฃเคฎเฅ เคฎเคฎเคƒเฅคเฅค Danceโ€ข Fashionโ€ข Beauty For paid๐Ÿ’ฐcollabs ONLY ๐Ÿ“ฉletsheatwithbeat23@gmail.com YouTube ๐Ÿ‘‡๐Ÿป

    MacroIndia
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    Followers710K
    Engagement rate0.03%0.5x page median
    Suspicious followers22.5%Elevated
    Average reel plays305KPer video post

    Engagement rate benchmark

    ๐‘จ๐’Œ๐’”๐’‰๐’Š๐’•๐’‚๐Ÿงฟ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India98%
    Pakistan0.9%
    Nepal0.4%
    Brazil0.2%
    Finland0.2%

    Audience gender

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    Top posts

    Avg likes: 21.1K. Avg comments: 126. Audience credibility: 77%.

  15. 14Sagar Rathee Skincare instagram profile photo

    Sagar Rathee Skincare

    @dr.69___

    ๐Ÿงด Want glowing skin secrets ? ๐Ÿฅผ Want to improve fashion sense ? โ›‘๏ธ Are you health conscious?

    MacroIndia
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    Followers691K
    Engagement rate0.13%2.1x page median
    Suspicious followers15.3%Moderate
    Average reel plays741KPer video post

    Engagement rate benchmark

    Sagar Rathee Skincare's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India91%
    Pakistan3.0%
    Bangladesh1.9%
    Nepal0.8%
    United Arab Emirates0.7%

    Audience gender

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    Top posts

    Avg likes: 87.7K. Avg comments: 3.9K. Audience credibility: 85%.

  16. 15Devashish Gaur instagram profile photo

    Devashish Gaur

    @_kabeera_

    Exploring Comedy, Travel and Fashion Spreading smilesโฃ๏ธ Creator | Engineer | in that order Work- devashish.buiss@gmail.com

    MacroIndia
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    Followers647K
    Engagement rate0.03%0.6x page median
    Suspicious followers11.3%Moderate
    Average reel plays730KPer video post

    Engagement rate benchmark

    Devashish Gaur's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India98%
    United States of America0.4%
    Canada0.2%
    United Arab Emirates0.1%
    United Kingdom0.1%

    Audience gender

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    Top posts

    Avg likes: 21.7K. Avg comments: 186. Audience credibility: 89%.

  17. 16Nainika Thanaya instagram profile photo

    Nainika Thanaya

    @nainikathanaya

    This is Nainika & Thanaya (sisters). USA ๐Ÿ‡บ๐Ÿ‡ฒ Dance | Fashion ๐Ÿ‘‰ Full videos are on our YouTube channels https://youtube.com/@nainikathanaya

    MacroIndia
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    Followers625K
    Engagement rate2.48%41.6x page median
    Suspicious followers22.7%Elevated
    Average reel plays1.9MPer video post

    Engagement rate benchmark

    Nainika Thanaya's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India83%
    United States of America4.7%
    United Arab Emirates1.8%
    Iran1.3%
    Malaysia0.9%

    Audience gender

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    Top posts

    Avg likes: 15.5K. Avg comments: 109. Audience credibility: 77%.

  18. 17Adv Harwinder Kaur instagram profile photo

    Adv Harwinder Kaur

    @ruby_9606

    ๐€๐๐ฏ๐จ๐œ๐š๐ญ๐ž๐ŸŽ“ ๐“๐ซ๐š๐ฏ๐ž๐ฅ,๐›๐ž๐š๐ฎ๐ญ๐ฒ,๐…๐š๐ฌ๐ก๐ข๐จ๐ง,๐‹๐ข๐Ÿ๐ž๐ฌ๐ญ๐ฒ๐ฅ๐ž ๐Ž๐ฐ๐ง๐ž๐ซ @lustro.travel โœˆ๏ธ ๐๐ซ๐จ๐ฆ๐จ๐ญ๐ข๐จ๐ง/๐ž๐ง๐ช๐ฎ๐ข๐ซ๐ฒโ€ฆ

    MacroIndia
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    Followers617K
    Engagement rate0.03%0.5x page median
    Suspicious followers24.5%Elevated
    Average reel plays167KPer video post

    Engagement rate benchmark

    Adv Harwinder Kaur's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India93%
    United Arab Emirates1.6%
    Pakistan0.9%
    Canada0.6%
    Australia0.6%

    Audience gender

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    Top posts

    Avg likes: 19.0K. Avg comments: 25. Audience credibility: 76%.

  19. 18Diya Mukherjee instagram profile photo

    Diya Mukherjee

    @diya___pvt_

    Fashion || Comedy || Lifestyle ๐๐ซ๐จ๐ฐ๐ง ๐†๐ข๐ซ๐ฅ ๐ŸคŽ Kolkata ๐Ÿ“The City Of Joy ๐Ÿ”ฅ

    MacroIndia
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    Followers612K
    Engagement rate3.68%61.8x page median
    Suspicious followers22.4%Elevated
    Average reel plays727KPer video post

    Engagement rate benchmark

    Diya Mukherjee's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India94%
    Bangladesh3.5%
    United Arab Emirates1.4%
    Taiwan0.3%
    Singapore0.3%

    Audience gender

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    Top posts

    Avg likes: 22.5K. Avg comments: 295. Audience credibility: 78%.

  20. 19Nikhil Sharma instagram profile photo

    Nikhil Sharma

    @stylewithnikhil__

    โ€ข| Fashion | Skin care | Hair tips | Grooming โ€ข| Helping you to achieve your best version โ€ข| Dm/mail for collaboration

    MacroIndia
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    Followers611K
    Engagement rate0.02%0.3x page median
    Suspicious followers8.5%Low risk
    Average reel plays62.4KPer video post

    Engagement rate benchmark

    Nikhil Sharma's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India94%
    Pakistan2.6%
    United Arab Emirates0.9%
    Bangladesh0.5%
    Saudi Arabia0.4%

    Audience gender

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    Top posts

    Avg likes: 12.5K. Avg comments: 50. Audience credibility: 91%.

  21. 20Dimple Giri instagram profile photo

    Dimple Giri

    @dimplegiri01

    Lifestyle & Fashion - @dimplzz01 ๐Ÿ“ฉ- contactxdimpl01@gmail.com

    MacroIndia
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    Followers584K
    Engagement rate11.55%194.0x page median
    Suspicious followers17.6%Moderate
    Average reel plays2.9MPer video post

    Engagement rate benchmark

    Dimple Giri's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    Pakistan0.6%
    United States of America0.6%
    Bangladesh0.5%
    United Arab Emirates0.4%

    Audience gender

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    Top posts

    Avg likes: 67.4K. Avg comments: 305. Audience credibility: 82%.

Benchmarks

Top fashion influencers in India: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong fashion creator from an average one.

2,545creators indexed806Kmedian followers0.06%median engagement17.0%avg suspicious followers

The top fashion influencers in India run a median engagement rate of 0.06% and average 17.0% suspicious followers. Treat 0.06% as the bar a strong fashion creator in India should clear; below it, you are paying for reach, not attention.

The best fashion influencers in India here span 0 nano or micro and 20 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in India (100%), skewing male at 70%.

How this list is built. These are Instagram creators who describe themselves using terms like fashion, style, outfits in their own bio and whose audience is concentrated in India. 2,545 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

India100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
0
Macro500K+
20

Combined audience gender

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FAQ

Fashion influencers in India: common questions

How do I find fashion influencers in India?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 2,545 fashion influencers in India and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top fashion influencers in India right now?

On this ranking, Bushra Ibrahim Khan (@_bushhh._), Aashi_22 (@aashi__vlogs22), ๐’ ๐‡ ๐” ๐ ๐‡ ๐€ ๐Œ _ หขแตƒสณแตแตƒสณ (@shubham_official_89). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for fashion creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these fashion influencers in India, the median engagement rate is 0.06% at a median of 806K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 17.0% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 2,545 fashion influencers in India

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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