Top 20 Fashion Influencers in India on Instagram (Jul 2026)

We found 2,545 fashion influencers in India on Instagram. These creators use "fashion" in their Instagram bio and have audiences concentrated in India. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 27, 2026

  1. 1Bushra Ibrahim Khan Instagram profile photo

    Bushra Ibrahim Khan

    @_bushhh._

    Serving culture with couture👑 Creator • Fashion • YouTuber DM for collaboration 💌

    MacroIndia
    Followers989K
    Engagement rate4.79%At page median
    Suspicious followers23.7%Elevated
    Average reel plays1.1MPer video post

    Engagement rate benchmark

    Median

    Bushra Ibrahim Khan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    Bangladesh0.9%
    United Arab Emirates0.6%
    Pakistan0.6%
    Saudi Arabia0.4%

    Audience gender

  2. 2Soni Mishra Instagram profile photo

    Soni Mishra

    @soniya_official95

    Radhe radhe 🌸 📍/mumbai DM: for paid collaboration MGMT By : @misssoniya_mishra

    MacroIndia
    Followers962K
    Engagement rate2.97%0.5x page median
    Suspicious followers18.2%Moderate
    Average reel plays612KPer video post

    Engagement rate benchmark

    Median

    Soni Mishra's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    Pakistan0.6%
    Saudi Arabia0.6%
    Bangladesh0.2%
    Australia0.2%

    Audience gender

  3. 3𝐒 𝐇 𝐔 𝐁 𝐇 𝐀 𝐌 _ ˢᵃʳᵍᵃʳ Instagram profile photo

    𝐒 𝐇 𝐔 𝐁 𝐇 𝐀 𝐌 _ ˢᵃʳᵍᵃʳ

    @shubham_official_89

    • #sargar •📍KARNATAKA • 📩 for paid collaborations • shubhamofficialbusiness89@gmail.com • Creative videos • Fashion • Lifestyle

    MacroIndia
    Followers952K
    Engagement rate4.82%At page median
    Suspicious followers12.9%Moderate
    Average reel plays1.3MPer video post

    Engagement rate benchmark

    Median

    𝐒 𝐇 𝐔 𝐁 𝐇 𝐀 𝐌 _ ˢᵃʳᵍᵃʳ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India99%
    United States0.2%
    Australia0.1%
    United Kingdom0.1%
    Indonesia0.1%

    Audience gender

  4. 5🦋SANA SALEEM SHEIKH🦋 Instagram profile photo

    🦋SANA SALEEM SHEIKH🦋

    @photogenic_sana09

    Kid Artist 🎀 | Fashion • Lifestyle • Fun Managed by Team Sana 📩 Collaborations: @sanaxcollab

    MacroIndia
    Followers885K
    Engagement rate2.34%0.4x page median
    Suspicious followers22.2%Elevated
    Average reel plays192KPer video post

    Engagement rate benchmark

    Median

    🦋SANA SALEEM SHEIKH🦋's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    United States0.5%
    Philippines0.3%
    Indonesia0.3%
    United Arab Emirates0.2%

    Audience gender

  5. 6Vamsi Reddy Chillakuri Instagram profile photo

    Vamsi Reddy Chillakuri

    @vamsy_chillakuri05

    Food | Fashion | Lifestyle ✨ A little growth, A little fun More on: @vamsy_stillalive 📩 For Collabs : vamsychillakuri05@gmail.com

    MacroIndia
    Followers879K
    Engagement rate209.12%Outlier, verify before using
    Suspicious followers14.2%Moderate
    Average reel plays58MPer video post

    Audience gender

    Audience location

    India91%
    Bangladesh2.1%
    United Arab Emirates1.2%
    Pakistan1.1%
    Sri Lanka0.8%
  6. 7Deepika Mishra Instagram profile photo

    Deepika Mishra

    @medeeepika

    ⭕️❕⭕️ ║ॐ वृषभानुज्यै विधमहे कृष्णप्रियायै धीमहि तन्नो राधा प्रचोदयात║ Game of Glory: @jiohotstar Rep: @blubox_media Achieved My Dream Life🧿

    MacroIndia
    Followers859K
    Engagement rate6.78%1.2x page median
    Suspicious followers4.1%Low risk
    Average reel plays377KPer video post

    Engagement rate benchmark

    Median

    Deepika Mishra's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India93%
    United States2.7%
    Philippines1.4%
    Pakistan1.4%
    Malaysia1.4%

    Audience gender

  7. Followers858K
    Engagement rate24.49%4.5x page median
    Suspicious followers21.5%Elevated
    Average reel plays2.5MPer video post

    Audience gender

    Audience location

    India97%
    Bangladesh0.6%
    Pakistan0.6%
    Nepal0.2%

    Top posts

    Avg likes: 210K. Avg comments: 676. Audience credibility: 83%.

  8. Followers841K
    Engagement rate2.46%0.4x page median
    Suspicious followers28.3%Elevated
    Average reel plays44.0KPer video post

    Audience gender

    Audience location

    India98%
    Indonesia0.2%
    Saudi Arabia0.2%
    United Arab Emirates0.2%

    Top posts

    Avg likes: 20.7K. Avg comments: 66. Audience credibility: 77%.

  9. 10Sakshi Shrivas Instagram profile photo

    Sakshi Shrivas

    @sakshishrivas___

    Fashion | Beauty | Lifestyle | Dance 💕 Ex Software Developer : @linkedin | @google

    MacroIndia
    Followers824K
    Engagement rate7.35%1.3x page median
    Suspicious followers23.4%Elevated
    Average reel plays1.2MPer video post

    Engagement rate benchmark

    Median

    Sakshi Shrivas's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    Bangladesh2.6%
    Nepal2.5%
    United States1.4%
    Pakistan0.8%

    Audience gender

  10. 11Ritik Mahajan Instagram profile photo

    Ritik Mahajan

    @ritikmahjn

    Fashion | Lifestyle | Skincare 📍 Mumbai 🐾 @mrkivuu 🕵🏻‍♂️ @ritik.inn

    MacroIndia
    Followers819K
    Engagement rate2.98%0.5x page median
    Suspicious followers20.0%Moderate
    Average reel plays277KPer video post

    Engagement rate benchmark

    Median

    Ritik Mahajan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    Bangladesh0.7%
    United Arab Emirates0.6%
    United States0.6%
    Pakistan0.5%

    Audience gender

  11. Followers759K
    Engagement rate8.14%1.5x page median
    Suspicious followers14.8%Moderate
    Average reel plays1.9MPer video post

    Audience gender

    Audience location

    India97%
    Democratic Republic of the Congo0.3%
    Nepal0.3%
    Guyana0.3%
    Israel0.3%

    Top posts

    Avg likes: 61.8K. Avg comments: 457. Audience credibility: 87%.

  12. Followers753K
    Engagement rate5.61%At page median
    Suspicious followers15.2%Moderate
    Average reel plays140KPer video post

    Audience gender

    Audience location

    India98%
    United Arab Emirates0.5%
    Nepal0.2%
    Pakistan0.2%
    Kuwait0.2%

    Top posts

    Avg likes: 42.2K. Avg comments: 1.5K. Audience credibility: 89%.

  13. Followers735K
    Engagement rate3.57%0.7x page median
    Suspicious followers26.4%Elevated
    Average reel plays193KPer video post

    Audience gender

    Audience location

    India99%
    Iran0.1%

    Top posts

    Avg likes: 26.2K. Avg comments: 66. Audience credibility: 78%.

  14. Followers651K
    Engagement rate17.57%3.2x page median
    Suspicious followers19.8%Moderate
    Average reel plays2.2MPer video post

    Audience gender

    Audience location

    India95%
    United Arab Emirates0.9%
    Canada0.7%
    Pakistan0.6%

    Top posts

    Avg likes: 114K. Avg comments: 374. Audience credibility: 85%.

  15. Followers641K
    Engagement rate5.35%At page median
    Suspicious followers15.1%Moderate
    Average reel plays483KPer video post

    Audience gender

    Audience location

    India97%
    United Arab Emirates0.3%
    Australia0.3%
    Pakistan0.3%

    Top posts

    Avg likes: 34.3K. Avg comments: 125. Audience credibility: 89%.

  16. 18Jovin singh Instagram profile photo

    Jovin singh

    @jovin.155

    Skin care ✨️| Hair care | Fashion 👕 Dm/Email for Paid Collaboration ✉️- jovin099.sj@gmail.com @jovin.only 3 lakh + on Youtube

    MacroIndia
    Followers639K
    Engagement rate13.48%2.5x page median
    Suspicious followers18.9%Moderate
    Average reel plays283KPer video post

    Engagement rate benchmark

    Median

    Jovin singh's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India96%
    Pakistan1.2%
    United Arab Emirates0.5%
    Bangladesh0.3%
    United States0.2%

    Audience gender

  17. Followers626K
    Engagement rate5.60%At page median
    Suspicious followers23.3%Elevated
    Average reel plays1.7MPer video post

    Audience gender

    Audience location

    India83%
    United Arab Emirates2.0%
    Iran1.6%
    Saudi Arabia1.0%

    Top posts

    Avg likes: 35.1K. Avg comments: 304. Audience credibility: 79%.

  18. 20Adv Harwinder Kaur Instagram profile photo

    Adv Harwinder Kaur

    @ruby_9606

    🎓Advocate 🏡PB08 🎂8mar/27 🥀ਛੋਟਾ ਕੱਦ , ਵੱਡੇ ਹੌਂਸਲੇ💪🏻 💸Dm 4 collab/promos Mngmnt- @harwinder_ruby @bossmusicproductions @shinemediaa

    MacroIndia
    Followers617K
    Engagement rate4.60%0.8x page median
    Suspicious followers25.3%Elevated
    Average reel plays310KPer video post

    Engagement rate benchmark

    Median

    Adv Harwinder Kaur's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India93%
    United Arab Emirates0.9%
    Pakistan0.9%
    Canada0.8%
    United States0.6%

    Audience gender

Benchmarks

Top fashion influencers in India: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong fashion creator from an average one.

2,545creators indexed821Kmedian followers5.47%median engagement19.3%avg suspicious followers

The top fashion influencers in India run a median engagement rate of 5.47% and average 19.3% suspicious followers. Treat 5.47% as the bar a strong fashion creator in India should clear; below it, you are paying for reach, not attention.

The best fashion influencers in India here span 0 nano or micro and 20 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in India (90%), skewing male at 72%.

How this list is built. These are Instagram creators who describe themselves using terms like fashion, style, outfits in their own bio and whose audience is concentrated in India. 2,545 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

India90%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
0
Macro500K+
20

Combined audience gender

FAQ

Fashion influencers in India: common questions

How do I find fashion influencers in India?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 2,545 fashion influencers in India and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top fashion influencers in India right now?

On this ranking, Bushra Ibrahim Khan (@_bushhh._), Soni Mishra (@soniya_official95), 𝐒 𝐇 𝐔 𝐁 𝐇 𝐀 𝐌 _ ˢᵃʳᵍᵃʳ (@shubham_official_89). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for fashion creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these fashion influencers in India, the median engagement rate is 5.47% at a median of 821K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 19.3% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 2,545 fashion influencers in India

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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