Top 11 Beauty Influencers in Serbia on Instagram (Jul 2026)

We found 13 beauty influencers in Serbia on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in Serbia. Here are the top 11, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 26, 2026

  1. 3Jelena Vico Instagram profile photo

    Jelena Vico

    @_babytuna

    Cosmopolitan beauty influencer award winner 2019 & Aliexpress GOLD member

    MicroSerbia
    Followers45.4K
    Engagement rate3.77%At page median
    Suspicious followers15.0%Moderate
    Average reel plays79.8KPer video post

    Engagement rate benchmark

    Median

    Jelena Vico's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia69%
    Bosnia and Herzegovina6.7%
    Croatia4.3%
    Montenegro3.9%
    Greece2.3%

    Audience gender

  2. 4Sara Pošarac Instagram profile photo

    Sara Pošarac

    @saraposhh

    •aesthetics lover •tiktokić 52k @posarac_studio

    MicroSerbia
    Followers20.4K
    Engagement rate8.38%2.0x page median
    Suspicious followers11.8%Moderate
    Average reel plays12.3KPer video post

    Engagement rate benchmark

    Median

    Sara Pošarac's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia77%
    Bosnia and Herzegovina4.2%
    Croatia3.3%
    Montenegro3.3%
    Greece2.3%

    Audience gender

  3. 5jedna.mara Instagram profile photo

    jedna.mara

    @marija__savic

    Marija Savić | Jedna Mara Digital Creator | Humor • Beauty • Lifestyle 🇷🇸 From Serbia | 🇭🇷 Based in Croatia Collaborations:…

    MicroSerbia
    Followers18.3K
    Engagement rate44.88%Outlier, verify before using
    Suspicious followers18.3%Moderate
    Average reel plays63.6KPer video post

    Audience gender

    Audience location

    Serbia73%
    Croatia7.6%
    Montenegro2.9%
    Bosnia and Herzegovina2.3%
    Greece1.8%
  4. 8Sladja Mila Instagram profile photo

    Sladja Mila

    @sladjamila

    👑💖 29.01 ⭐♒🎂🎈🎉 Lepota počinje onog momenta kada odlučite da budete svoji.💯 Moda je prolazna, stil je vecan 👠 Beauty ORIFLAME ____ SWEDEN ____…

    MicroSerbia
    Followers13.6K
    Engagement rate3.50%0.8x page median
    Suspicious followers9.0%Low risk
    Average reel plays1.4KPer video post

    Engagement rate benchmark

    Median

    Sladja Mila's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia69%
    Bosnia and Herzegovina7.2%
    Montenegro4.3%
    Turkey2.2%
    Croatia2.1%

    Audience gender

    Top posts

    Avg likes: 226. Avg comments: 33. Audience credibility: 91%.

  5. 9IVANAY | Ivana Tadić Instagram profile photo

    IVANAY | Ivana Tadić

    @ivanay

    Makeup artist • Beauty & lifestyle creator Owner @ivanaystudio PR / Collab ✉️ ivanatadicmakeup@gmail.com

    MicroSerbia
    Followers12.0K
    Engagement rate4.15%At page median
    Suspicious followers18.7%Moderate
    Average reel plays23.3KPer video post

    Engagement rate benchmark

    Median

    IVANAY | Ivana Tadić's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia69%
    Croatia4.9%
    Bosnia and Herzegovina4.0%
    Italy2.5%
    Montenegro2.2%

    Audience gender

  6. 10𝐓𝐈𝐉𝐀𝐍𝐀 Instagram profile photo

    𝐓𝐈𝐉𝐀𝐍𝐀

    @tijanacosiic

    Lifestyle | Beauty | Gym

    MicroSerbia
    Followers10.7K
    Engagement rate19.65%4.7x page median
    Suspicious followers11.1%Moderate
    Average reel plays16.7KPer video post

    Engagement rate benchmark

    Median

    𝐓𝐈𝐉𝐀𝐍𝐀's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia78%
    Austria4.3%
    Greece4.1%
    Bosnia and Herzegovina1.3%
    France1.1%

    Audience gender

    Top posts

    Avg likes: 896. Avg comments: 1. Audience credibility: 89%.

  7. 11Teodora Terzić Instagram profile photo

    Teodora Terzić

    @terzicteodoraa

    Beauty, makeup, skincare 🫧🪄✨

    NanoSerbia
    Followers9.6K
    Engagement rate3.64%At page median
    Suspicious followers20.0%Elevated
    Average reel plays18.1KPer video post

    Engagement rate benchmark

    Median

    Teodora Terzić's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Serbia79%
    Montenegro4.7%
    Italy1.8%
    United States1.7%
    Greece1.4%

    Audience gender

Benchmarks

Top beauty influencers in Serbia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.

13creators indexed14.8Kmedian followers4.15%median engagement14.8%avg suspicious followers

The top beauty influencers in Serbia run a median engagement rate of 4.15% and average 14.8% suspicious followers. Treat 4.15% as the bar a strong beauty creator in Serbia should clear; below it, you are paying for reach, not attention.

The best beauty influencers in Serbia here span 11 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Serbia (64%), skewing female at 70%.

How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in Serbia. 13 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 11. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Serbia64%

Follower tiers in this ranking

Nanounder 10K
1
Micro10K to 100K
10
Mid-tier100K to 500K
0
Macro500K+
0

Combined audience gender

FAQ

Beauty influencers in Serbia: common questions

How do I find beauty influencers in Serbia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 13 beauty influencers in Serbia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 11 on this page are the top of that set, and the rest are in the app.

Who are the top beauty influencers in Serbia right now?

On this ranking, Sara Koković (@sara.kokovic), PALMERAS (@palmeras.palmeras), Jelena Vico (@_babytuna). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for beauty creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in Serbia, the median engagement rate is 4.15% at a median of 14.8K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 14.8% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 13 beauty influencers in Serbia

This page shows the top 11. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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Top 11 Beauty Influencers in Serbia (Jul 2026) | Leewou