Top 20 Beauty Influencers in Romania on Instagram (Aug 2026)

We found 60 beauty influencers in Romania on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in Romania. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 25, 2026

  1. 1๐‘จ๐’๐’‚ ๐‘ฐ๐’ˆ๐’๐’‚๐’• - ๐˜”๐˜œ๐˜ˆ & ๐˜›๐˜ณ๐˜ข๐˜ช๐˜ฏ๐˜ฆ๐˜ณ instagram profile photo

    ๐‘จ๐’๐’‚ ๐‘ฐ๐’ˆ๐’๐’‚๐’• - ๐˜”๐˜œ๐˜ˆ & ๐˜›๐˜ณ๐˜ข๐˜ช๐˜ฏ๐˜ฆ๐˜ณ

    @anaignat_

    ๐— ๐—ฎ๐—ธ๐—ฒ๐˜‚๐—ฝ ๐—”๐—ฟ๐˜๐—ถ๐˜€๐˜ ๐‚๐ฎ๐ซ๐ฌ๐ฎ๐ซ๐ข ๐ข๐ง๐๐ข๐ฏ๐ข๐๐ฎ๐š๐ฅ๐ž/๐—ด๐—ฟ๐˜‚๐—ฝ๐—ฎ ๐ˆ๐ง๐ญ๐ž๐ซ๐ง๐š๐ญ๐ข๐จ๐ง๐š๐ฅ ๐Œ๐š๐ค๐ž๐ฎ๐ฉ ๐€๐ซ๐ญ๐ข๐ฌ๐ญ | ๐๐ž๐š๐ฎ๐ญ๐ฒโ€ฆ

    MicroRomania
    Followers92.5K
    Engagement rate0.02%0.0x page median
    Suspicious followers20.0%Moderate
    Average reel plays35.4KPer video post

    Engagement rate benchmark

    ๐‘จ๐’๐’‚ ๐‘ฐ๐’ˆ๐’๐’‚๐’• - ๐˜”๐˜œ๐˜ˆ & ๐˜›๐˜ณ๐˜ข๐˜ช๐˜ฏ๐˜ฆ๐˜ณ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania76%
    United Kingdom6.1%
    Italy3.5%
    Germany2.4%
    Spain1.7%

    Audience gender

  2. 2Ada Ciortea instagram profile photo

    Ada Ciortea

    @ada.ciortea

    Interior design | lifestyle | beauty | sports | cooking | love Co-founder @artinsite.ro ๐Ÿ“ ๐Ÿ“Cluj-Napoca / Romania ๐Ÿ“ฉ ada.ciortea@minimalhunt.com

    MicroRomania
    Followers73.4K
    Engagement rate0.02%0.0x page median
    Suspicious followers13.8%Moderate
    Average reel plays86.6KPer video post

    Engagement rate benchmark

    Ada Ciortea's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania78%
    United Kingdom3.7%
    Italy3.5%
    Spain2.5%
    Germany1.8%

    Audience gender

  3. 3Alexandra Cauc ๐Ÿช instagram profile photo

    Alexandra Cauc ๐Ÿช

    @alexandra.cauc

    ๐Ÿ•ฏ๏ธ cooking, home decor, vintage lover โœจFinding beauty in everyday life ๐Ÿ“ Craiova ๐Ÿ“ฉ Contact: andra@flamingoagency.ro

    MicroRomania
    Followers64.7K
    Engagement rate2.74%At page median
    Suspicious followers13.3%Moderate
    Average reel plays34.4KPer video post

    Engagement rate benchmark

    Alexandra Cauc ๐Ÿช's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania82%
    United Kingdom2.4%
    Italy2.4%
    Spain2.1%
    Greece1.7%

    Audience gender

  4. 4Sorina instagram profile photo

    Sorina

    @sorinabrumariu

    Makeup Artist, Beautician , Beauty Blogger Co-owner @myplace.salon Contact : sorina.brumariu@yahoo.com

    MicroRomania
    Followers60.0K
    Engagement rate0.02%0.0x page median
    Suspicious followers24.8%Elevated
    Average reel plays43.5KPer video post

    Engagement rate benchmark

    Sorina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania73%
    United Kingdom4.2%
    Italy3.8%
    Spain2.6%
    United States of America2.2%

    Audience gender

  5. 5Ioana Manu | UGC | Content Creator instagram profile photo

    Ioana Manu | UGC | Content Creator

    @ioanamanu.ro

    Fashion โ€ข Beauty โ€ข Fragrance reviews โ€ข Travel โ€ข Motherhood ๐Ÿ”Š Open to worldwide UGC ๐ŸŽ PR friendly ๐Ÿ“Bucharest, Romania ๐Ÿ’Œ ioanamanu.ro@gmail.com

    MicroRomania
    Followers43.2K
    Engagement rate2.87%At page median
    Suspicious followers20.9%Elevated
    Average reel plays29.8KPer video post

    Engagement rate benchmark

    Ioana Manu | UGC | Content Creator's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania82%
    United States of America2.2%
    Moldova2.1%
    Italy1.9%
    United Kingdom1.9%

    Audience gender

  6. 6Andra Morariu instagram profile photo

    Andra Morariu

    @icatchyblonde

    ๐—ฃ๐—ฎ๐˜€๐˜€๐—ถ๐—ผ๐—ป ๐—ณ๐—ผ๐—ฟ ๐—ฎ ๐—ณ๐—ฎ๐˜€๐—ต๐—ถ๐—ผ๐—ป๐—ฎ๐—ฏ๐—น๐—ฒ ๐—น๐—ถ๐—ณ๐—ฒ๐˜€๐˜๐˜†๐—น๐—ฒ ๐—ฎ๐—ป๐—ฑ ๐—ฏ๐—ฒ๐—ฎ๐˜‚๐˜๐˜† ๐Ÿ•Š ๐Ÿ“Iasi

    MicroRomania
    Followers38.9K
    Engagement rate0.02%0.0x page median
    Suspicious followers24.2%Elevated
    Average reel plays3.4KPer video post

    Engagement rate benchmark

    Andra Morariu's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania57%
    Moldova25%
    Italy2.5%
    Germany2.3%
    United Kingdom1.8%

    Audience gender

  7. 7Dumitriศ›aโœจ instagram profile photo

    Dumitriศ›aโœจ

    @nichita.dumitrita

    ๐ŸŽฅ Content Creator | Beauty ๐Ÿ’„ โœจ Promovez produse & servicii ๐Ÿค Colaborฤƒri? Scrie-mi รฎn privat.

    MicroMoldova
    Followers38.8K
    Engagement rate3.95%1.4x page median
    Suspicious followers14.4%Moderate
    Average reel plays29.0KPer video post

    Engagement rate benchmark

    Dumitriศ›aโœจ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania58%
    Moldova10%
    Italy6.9%
    United Kingdom6.0%
    Germany3.8%

    Audience gender

  8. 8MADALINA AKENSON instagram profile photo

    MADALINA AKENSON

    @madaakenson

    BEAUTY | FASHION berlin/bucharest tiktok- madalinaakenson 200k+ theodor.serban@wbt.ro PR-elenamadalinainfluencer@gmail.com madalinaA25 @zappatos.ro

    MicroGermany
    Followers38.6K
    Engagement rate6.92%2.4x page median
    Suspicious followers23.1%Elevated
    Average reel plays29.1KPer video post

    Engagement rate benchmark

    MADALINA AKENSON's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania79%
    United Kingdom2.9%
    Germany2.7%
    Italy2.3%
    Spain1.4%

    Audience gender

  9. 9Andreea Velicu instagram profile photo

    Andreea Velicu

    @andreeavelicu_

    BEAUTY ARTIST CERTIFICAT BUSINESS @andreeavelicu.studio & MODEL ๐Ÿ‡ท๐Ÿ‡ด @flyfit.ro discount code: โ€œVELICU10โ€ DM for collab

    MicroRomania
    Followers33.8K
    Engagement rate0.03%0.0x page median
    Suspicious followers24.3%Elevated
    Average reel plays5.0KPer video post

    Audience gender

    Audience location

    Romania85%
    United Kingdom2.5%
    Italy1.5%
    United States of America1.3%
    Spain1.1%

    Top posts

    Avg likes: 942. Avg comments: 0. Audience credibility: 76%.

  10. 10Alexandra Boitor instagram profile photo

    Alexandra Boitor

    @alexandra_boitor

    Aici femeile รฎศ™i amintesc cine sunt!โค๏ธ Cea mai frumoasฤƒ comunitate @behindbeautyevent รŽmpreunฤƒ รฎn beauty @beautyforward.event Owner @harakademi

    MicroRomania
    Followers33.2K
    Engagement rate3.87%1.3x page median
    Suspicious followers13.6%Moderate
    Average reel plays6.3KPer video post

    Engagement rate benchmark

    Alexandra Boitor's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania80%
    Moldova5.8%
    Germany1.9%
    Italy1.7%
    United Kingdom1.7%

    Audience gender

  11. 11MIRUNA ALEXANDRA instagram profile photo

    MIRUNA ALEXANDRA

    @miruna_alessandra

    ๐ŸชฉBeauty reporter & girls talk๐ŸŽ€๐Ÿ’ Concept & Host @zvon.podcast ๐Ÿ’Œ ingrid@wbt.ro TikTok: miruna_alessandra

    MicroRomania
    Followers33.0K
    Engagement rate3.35%1.2x page median
    Suspicious followers19.4%Moderate
    Average reel plays30.5KPer video post

    Engagement rate benchmark

    MIRUNA ALEXANDRA's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania81%
    Italy3.1%
    United Kingdom2.0%
    Spain1.9%
    United States of America1.6%

    Audience gender

  12. 12Laura K - MUA & Trainer beauty instagram profile photo

    Laura K - MUA & Trainer beauty

    @kcorodi_lau

    Trainer-SM,Cluj,Oradea,Bucureศ™ti,Bruxelles,Paris Owner:Flori de vis๐Ÿ’ Owner:Lauraโ€™s beauty๐Ÿ’„ #8yearsbeautyexperience #22decembrie#25y #trainerbeauty

    MicroRomania
    Followers32.9K
    Engagement rate5.59%1.9x page median
    Suspicious followers25.4%Elevated
    Average reel plays1.6KPer video post

    Engagement rate benchmark

    Laura K - MUA & Trainer beauty's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania65%
    United Kingdom6.2%
    Italy3.7%
    France3.4%
    Germany2.5%

    Audience gender

  13. 13Bogza Alexandrina instagram profile photo

    Bogza Alexandrina

    @alexandrinabogza

    Public Figure Beauty | Fitness | Lifestyle Performance Athlete Founder #FitHome ๐Ÿค

    MicroRomania
    Followers31.0K
    Engagement rate0.07%0.0x page median
    Suspicious followers17.3%Moderate
    Average reel plays40.8KPer video post

    Engagement rate benchmark

    Bogza Alexandrina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania82%
    United Kingdom4.2%
    Italy2.4%
    Moldova2.2%
    Germany1.4%

    Audience gender

  14. 14Selinaโœจ instagram profile photo

    Selinaโœจ

    @selina19selen

    Selina Lifestyle โ€ข Beauty โ€ข Travel Collaborations: selina.selen@yahoo.com

    MicroRomania
    Followers30.0K
    Engagement rate10.28%3.6x page median
    Suspicious followers14.2%Moderate
    Average reel plays6.0KPer video post

    Engagement rate benchmark

    Selinaโœจ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania64%
    United Kingdom7.2%
    Italy6.3%
    Germany4.4%
    Spain3.8%

    Audience gender

  15. 15Dina Bianca | Beauty & Lifestyle๐Ÿค instagram profile photo

    Dina Bianca | Beauty & Lifestyle๐Ÿค

    @biancadinaa

    ๐Ÿ“ฉ bdina.parteneriat@gmail.com

    MicroRomania
    Followers27.6K
    Engagement rate0.02%0.0x page median
    Suspicious followers23.6%Elevated
    Average reel plays1.7KPer video post

    Engagement rate benchmark

    Dina Bianca | Beauty & Lifestyle๐Ÿค's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania52%
    Moldova31%
    Italy3.2%
    Germany2.4%
    United Kingdom1.9%

    Audience gender

  16. 16Sunny instagram profile photo

    Sunny

    @sunnyinhongkong

    ๐ŸŽฅYT: Viata in Asia Yesstyle Rewards Code: ITSSUNNY10 รŽศ›i arat viaศ›a รฎn Asia ศ™i รฎn China prin ochii mei, aici ศ™i pe YT ๐Ÿฆ‹C/K-beauty enthusiast ๐Ÿฆ‹

    MicroHong Kong
    Followers25.2K
    Engagement rate2.16%0.8x page median
    Suspicious followers12.1%Moderate
    Average reel plays20.1KPer video post

    Engagement rate benchmark

    Sunny's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania72%
    United Kingdom4.5%
    China3.1%
    Italy2.8%
    Germany2.7%

    Audience gender

  17. 17๐“œ๐“ช๐“ป๐“ฒ๐“ช ๐“œ๐“ฒ๐“ฑ๐“ช๐“ฎ๐“ต๐“ช instagram profile photo

    ๐“œ๐“ช๐“ป๐“ฒ๐“ช ๐“œ๐“ฒ๐“ฑ๐“ช๐“ฎ๐“ต๐“ช

    @marybooks22

    My life / Books / Beauty ๐Ÿ“ฉcontact@squadinfluencers.ro ๐Ÿ’Œmaria.collabs22@gmail.com ๐ŸคTikTok:marybooks222 (60K) ๐Ÿ“Bucureศ™ti / Craiova

    MicroRomania
    Followers24.2K
    Engagement rate4.75%1.7x page median
    Suspicious followers10.9%Moderate
    Average reel plays21.5KPer video post

    Engagement rate benchmark

    ๐“œ๐“ช๐“ป๐“ฒ๐“ช ๐“œ๐“ฒ๐“ฑ๐“ช๐“ฎ๐“ต๐“ช's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania83%
    Moldova3.7%
    United States of America2.3%
    Italy1.2%
    United Kingdom1.1%

    Audience gender

  18. 18Silvia Crฤƒciun | Skincare Testaholic instagram profile photo

    Silvia Crฤƒciun | Skincare Testaholic

    @testaholic

    ๐Ÿค“ Skincare Consultant | ๐Ÿฆธโ€โ™€๏ธ Cosmetovigilance | ๐Ÿ’ป QA Engineer |๐Ÿ’ก Critical thinking ๐Ÿ”Ž Skin longevity โ€ข Acne โ€ข Alopecia โ€ข Inner beauty

    MicroRomania
    Followers22.6K
    Engagement rate2.87%At page median
    Suspicious followers24.1%Elevated
    Average reel plays21.9KPer video post

    Engagement rate benchmark

    Silvia Crฤƒciun | Skincare Testaholic's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania76%
    United States of America3.4%
    United Kingdom3.1%
    Italy2.7%
    France1.7%

    Audience gender

  19. 19Addina instagram profile photo

    Addina

    @addina.zzz

    ~ Soft power, built over time ~ ๐Ÿ•Š๏ธ deeply loved ๐Ÿ’ป 12+ years in cultural management | currently in beauty ๐ŸŒน visual diary based on a true story

    MicroRomania
    Followers22.3K
    Engagement rate2.88%At page median
    Suspicious followers24.3%Elevated
    Average reel plays2.2KPer video post

    Engagement rate benchmark

    Addina's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania77%
    Moldova5.0%
    Italy2.5%
    United Kingdom1.9%
    United States of America1.8%

    Audience gender

  20. 20โ€ข ๏ผก๏ฝŽ๏ฝ„๏ฝ’๏ฝ…๏ฝ…๏ฝ  ๏ผคโ€ข Fashion | Beauty | Lifestyle instagram profile photo

    โ€ข ๏ผก๏ฝŽ๏ฝ„๏ฝ’๏ฝ…๏ฝ…๏ฝ ๏ผคโ€ข Fashion | Beauty | Lifestyle

    @andreeastch

    Content creator// Mom life,Fashion, Beauty & Lifestyle ๐Ÿ“ฉ Andreea.stch@gmail.com UGC for brands โฐ๐ŸŒŠ๐Ÿ‘’

    MicroUnited Kingdom
    Followers20.5K
    Engagement rate4.59%1.6x page median
    Suspicious followers15.0%Moderate
    Average reel plays3.0KPer video post

    Engagement rate benchmark

    โ€ข ๏ผก๏ฝŽ๏ฝ„๏ฝ’๏ฝ…๏ฝ…๏ฝ ๏ผคโ€ข Fashion | Beauty | Lifestyle's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Romania81%
    United Kingdom4.6%
    Moldova3.6%
    Italy1.6%
    Greece1.2%

    Audience gender

Benchmarks

Top beauty influencers in Romania: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.

60creators indexed33.1Kmedian followers2.87%median engagement18.9%avg suspicious followers

The top beauty influencers in Romania run a median engagement rate of 2.87% and average 18.9% suspicious followers. Treat 2.87% as the bar a strong beauty creator in Romania should clear; below it, you are paying for reach, not attention.

The best beauty influencers in Romania here span 20 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Romania (100%), skewing female at 76%.

How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in Romania. 60 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Romania100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
20
Mid-tier100K to 500K
0
Macro500K+
0

Combined audience gender

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FAQ

Beauty influencers in Romania: common questions

How do I find beauty influencers in Romania?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 60 beauty influencers in Romania and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top beauty influencers in Romania right now?

On this ranking, ๐‘จ๐’๐’‚ ๐‘ฐ๐’ˆ๐’๐’‚๐’• - ๐˜”๐˜œ๐˜ˆ & ๐˜›๐˜ณ๐˜ข๐˜ช๐˜ฏ๐˜ฆ๐˜ณ (@anaignat_), Ada Ciortea (@ada.ciortea), Alexandra Cauc ๐Ÿช (@alexandra.cauc). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for beauty creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in Romania, the median engagement rate is 2.87% at a median of 33.1K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.9% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 60 beauty influencers in Romania

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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