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Top 20 Beauty Influencers in China on Instagram (Aug 2026)

We found 45 beauty influencers in China on Instagram. These creators use "beauty" in their Instagram bio and have audiences concentrated in China. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 25, 2026

  1. 1Maggggg instagram profile photo

    Maggggg

    @maggggg

    ♓️李瑪姫MagMag🦄✨✨✨ #ContentCreator 💄Beauty｜🥝Lifestyle｜👨‍👩‍👧‍👦Parenting ➡️DM for collab💌 🌈No matter what the reason was, let us all move on❤️‍🔥

    MicroChina
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    Followers35.8K
    Engagement rate0.05%0.0x page median
    Suspicious followers21.1%Elevated
    Average reel plays19.2KPer video post

    Engagement rate benchmark

    Maggggg's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China67%
    Taiwan10%
    Singapore3.7%
    Malaysia3.5%
    United States of America3.1%

    Audience gender

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    Top posts

    Avg likes: 1.7K. Avg comments: 10. Audience credibility: 79%.

  2. 2Janice Wan instagram profile photo

    Janice Wan

    @janicewanwan

    ·My beauty salon @difybeaute ·DM for consultation/collab 📩

    MicroChina
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    Followers34.8K
    Engagement rate3.53%1.2x page median
    Suspicious followers23.9%Elevated
    Average reel plays67.5KPer video post

    Engagement rate benchmark

    Janice Wan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China82%
    Japan4.2%
    United Kingdom2.6%
    South Korea2.1%
    Australia1.8%

    Audience gender

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    Top posts

    Avg likes: 1.2K. Avg comments: 10. Audience credibility: 76%.

  3. 3Queenqueen1226 (LWong) instagram profile photo

    Queenqueen1226 (LWong)

    @queenqueen1226

    #lifestyle#beauty#𝐌𝐔𝐀#打卡#開箱#探店#親子#旅遊#foodie#養生#contentcreator#品牌合作👧🏻 @constance._.0421 ꧁𝐃𝐦 𝐟𝐨𝐫 𝐜𝐨𝐥𝐥𝐚𝐛꧂ OPlv4/GMlv6/UlifestyleLv7…

    MicroChina
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    Followers30.9K
    Engagement rate0.05%0.0x page median
    Suspicious followers21.4%Elevated
    Average reel plays12.1KPer video post

    Engagement rate benchmark

    Queenqueen1226 (LWong)'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China63%
    Taiwan14%
    United States of America4.6%
    Malaysia3.0%
    Singapore2.8%

    Audience gender

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    Top posts

    Avg likes: 1.7K. Avg comments: 15. Audience credibility: 79%.

  4. 4! LCP instagram profile photo

    ! LCP

    @law_chip

    𝗪𝗼𝗿𝗹𝗱 𝗦𝘂𝗽𝗲𝗿𝗺𝗼𝗱𝗲𝗹 𝗠𝗮𝗰𝗮𝘂 𝟮𝟬𝟭𝟴🇲🇴 𝗠𝗶𝘀𝘀 𝗠𝗮𝗰𝗮𝘂 𝟮𝟬𝟭𝟵🇲🇴 💃🏻𝗗𝗮𝗻𝗰𝗲|💄𝗠𝗮𝗸𝗲-𝘂𝗽 |🧖🏻‍♀️𝗦𝗸𝗶𝗻…

    MicroChina
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    Followers26.3K
    Engagement rate7.03%2.5x page median
    Suspicious followers17.4%Moderate
    Average reel plays42.2KPer video post

    Engagement rate benchmark

    ! LCP's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China76%
    Taiwan8.2%
    Japan4.0%
    Malaysia2.0%
    United States of America1.5%

    Audience gender

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    Top posts

    Avg likes: 1.8K. Avg comments: 5. Audience credibility: 83%.

  5. 5ᴇsᴛʜᴇʀ ʟɪᴜ🦙 instagram profile photo

    ᴇsᴛʜᴇʀ ʟɪᴜ🦙

    @estherlliu

    🎀𝒀𝒐𝒖𝒓 𝑮𝒆𝒏𝒁 𝑾𝒐𝒓𝒌 𝑩𝒆𝒔𝒕𝒊𝒆 ✨Glow harder than my PowerPoint Sildes⋆₊˚ ☁️Trend ♡ Beauty ♡ Vlog

    MicroHong Kong
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    Followers25.8K
    Engagement rate7.46%2.6x page median
    Suspicious followers15.8%Moderate
    Average reel plays64.6KPer video post

    Engagement rate benchmark

    ᴇsᴛʜᴇʀ ʟɪᴜ🦙's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China85%
    Japan2.9%
    Taiwan2.4%
    South Korea1.8%
    United Kingdom1.3%

    Audience gender

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    Top posts

    Avg likes: 1.9K. Avg comments: 7. Audience credibility: 84%.

  6. 6momoleung instagram profile photo

    momoleung

    @momoleunglky

    ◾️🎒旅遊🇯🇵7月| 🇰🇷9月 ◾️🏠新屋裝修 9-10月 ◾️ 💅𝓫𝓮𝓪𝓾𝓽𝔂, 🍫𝓯𝓸𝓸𝓭𝓲𝓮,🧘‍♀️𝓵𝓲𝓯𝓮𝓼𝓽𝔂𝓵𝓮，🎒 𝓣𝓻𝓪𝓿𝓮𝓵 ◾️𝓧𝓗𝓢|𝓛𝓥5𝓓𝓟|𝓑𝓵𝓸𝓰𝓼|𝓕𝓑

    MicroHong Kong
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    Followers23.2K
    Engagement rate0.03%0.0x page median
    Suspicious followers22.9%Elevated
    Average reel plays9.6KPer video post

    Engagement rate benchmark

    momoleung's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China61%
    Taiwan19%
    Japan3.3%
    Malaysia2.3%
    United States of America2.2%

    Audience gender

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    Top posts

    Avg likes: 643. Avg comments: 20. Audience credibility: 77%.

  7. 7🚗𝗖𝗵𝗲𝗹𝘀𝗲𝗮 𝗞𝘄𝗼𝗸🚗 instagram profile photo

    🚗𝗖𝗵𝗲𝗹𝘀𝗲𝗮 𝗞𝘄𝗼𝗸🚗

    @kchelseapy

    📷#s24ultra | #sony #a74 #hkcontentcreator #intp #𝗟𝗜𝗙𝗘𝗦𝗧𝗬𝗟𝗘 | #𝗕𝗘𝗔𝗨𝗧𝗬 | #𝗙𝗢𝗢𝗗𝗜𝗘 | #𝗧𝗥𝗔𝗩𝗘𝗟 🤝🏻𝗗𝗠 𝗙𝗢𝗥 𝗖𝗢𝗟𝗟𝗔𝗕

    MicroChina
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    Followers22.5K
    Engagement rate4.34%1.5x page median
    Suspicious followers12.6%Moderate
    Average reel plays12.8KPer video post

    Engagement rate benchmark

    🚗𝗖𝗵𝗲𝗹𝘀𝗲𝗮 𝗞𝘄𝗼𝗸🚗's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China68%
    Taiwan7.7%
    India6.6%
    United States of America3.2%
    Singapore2.1%

    Audience gender

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    Top posts

    Avg likes: 975. Avg comments: 9. Audience credibility: 87%.

  8. 8˚˖⁺✦𝒱𝑒𝓃𝓊𝓈✦˙⊹˚ instagram profile photo

    ˚˖⁺✦𝒱𝑒𝓃𝓊𝓈✦˙⊹˚

    @v.enus.sss

    -𝙇𝙞𝙛𝙚𝙨𝙩𝙮𝙡𝙚- \ -𝘽𝙚𝙖𝙪𝙩𝙮- \ -𝑭𝒐𝒐𝒅- \ -𝙁𝙖𝙨𝙝𝙞𝙤𝙣- \ -𝑻𝒓𝒂𝒗𝒆𝒍- 💌𝙒𝙚𝙡𝙘𝙤𝙢𝙚 𝘿𝙈𓂃 ࣪˖ ִֶָ𐀔

    MicroChina
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    Followers21.4K
    Engagement rate0.05%0.0x page median
    Suspicious followers4.4%Low risk
    Average reel plays8.4KPer video post

    Engagement rate benchmark

    ˚˖⁺✦𝒱𝑒𝓃𝓊𝓈✦˙⊹˚'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China66%
    Taiwan18%
    Singapore5.4%
    Malaysia1.9%
    Japan1.4%

    Audience gender

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    Top posts

    Avg likes: 1.1K. Avg comments: 33. Audience credibility: 96%.

  9. 9🇭🇰 𝕂𝕚𝕜𝕠ℍ𝕦𝕟𝕘 𝕂𝕠𝕔დ키코დ🇰🇷 instagram profile photo

    🇭🇰 𝕂𝕚𝕜𝕠ℍ𝕦𝕟𝕘 𝕂𝕠𝕔დ키코დ🇰🇷

    @chonghung3

    𝕺𝖕𝖊𝖓𝖗𝖎𝖈𝖊 lv3 |𝕿𝖗𝖎𝖕 | 𝖃𝕳𝕾 ❣️#帶貨 #開團 DM 📩合作咨詢 | #Foodies #親子旅遊 #influencer #Family | #Travel | #Beauty |#Korean | #fashion #mama |…

    MicroChina
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    Followers21.2K
    Engagement rate3.38%1.2x page median
    Suspicious followers24.0%Elevated
    Average reel plays9.8KPer video post

    Engagement rate benchmark

    🇭🇰 𝕂𝕚𝕜𝕠ℍ𝕦𝕟𝕘 𝕂𝕠𝕔დ키코დ🇰🇷's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China65%
    Taiwan13%
    Japan3.9%
    Indonesia3.5%
    United Kingdom2.0%

    Audience gender

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    Top posts

    Avg likes: 718. Avg comments: 90. Audience credibility: 76%.

  10. 10Sabrina Lau instagram profile photo

    Sabrina Lau

    @iamsabrinalau

    • #Beauty •#foodie • #parent • #life • #travel • 💌Dm For Collaboration 👧🏻 hailey 2018 👶🏻 nathan 2023 Email: iamsabrinalau@gmail.com

    MicroChina
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    Followers20.5K
    Engagement rate3.27%At page median
    Suspicious followers6.3%Low risk
    Average reel plays12.4KPer video post

    Engagement rate benchmark

    Sabrina Lau's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China72%
    Taiwan15%
    Malaysia2.9%
    Singapore2.1%
    Japan1.5%

    Audience gender

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    Top posts

    Avg likes: 670. Avg comments: 15. Audience credibility: 94%.

  12. 11小白白🐶 🅷🅺 🅱🅻🅾🅶🅶🅴🆁 instagram profile photo

    小白白🐶 🅷🅺 🅱🅻🅾🅶🅶🅴🆁

    @olafb_yjh

    𝓗𝓚 𝓕𝓸𝓸𝓭𝓲𝓮 / 𝓛𝓲𝓯𝓮𝓼𝓽𝔂𝓵𝓮 / 𝓑𝓮𝓪𝓾𝓽𝔂 / 𝓟𝓮𝓽 🐶@gingerbread520 💌 ᴅᴍ / ᴇᴍᴀɪʟ ғᴏʀ ᴄᴏʟʟᴀʙs 📧 𝕠𝕝𝕒𝕗𝕓.𝕓𝕓𝕙@𝕘𝕞𝕒𝕚𝕝.𝕔𝕠𝕞

    MicroChina
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    Followers18.3K
    Engagement rate0.02%0.0x page median
    Suspicious followers9.6%Low risk
    Average reel plays1.3KPer video post

    Engagement rate benchmark

    小白白🐶 🅷🅺 🅱🅻🅾🅶🅶🅴🆁's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China69%
    Taiwan12%
    Singapore4.4%
    Malaysia3.3%
    India2.1%

    Audience gender

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    Top posts

    Avg likes: 382. Avg comments: 11. Audience credibility: 90%.

  13. 12◈-- 人生就是不停的打卡（珠珠）🇭🇰 --◈ instagram profile photo

    ◈-- 人生就是不停的打卡（珠珠）🇭🇰 --◈

    @daydaycheckin

    ​ ​◈Food ‧ Travel ‧ Beauty Lover◈ 📩Echocheung8927@gmail.com

    MicroChina
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    Followers16.4K
    Engagement rate2.07%0.7x page median
    Suspicious followers16.5%Moderate
    Average reel plays41.9KPer video post

    Engagement rate benchmark

    ◈-- 人生就是不停的打卡（珠珠）🇭🇰 --◈'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China77%
    Taiwan6.8%
    Japan2.8%
    United Kingdom1.8%
    United States of America1.2%

    Audience gender

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    Top posts

    Avg likes: 339. Avg comments: 8. Audience credibility: 83%.

  14. 13𝙆𝙚𝙣𝙣𝙞𝙨.𝙏 ღ instagram profile photo

    𝙆𝙚𝙣𝙣𝙞𝙨.𝙏 ღ

    @kennis.t_

    𝘉𝘦𝘢𝘶𝘵𝘺 ღ 𝘭𝘪𝘧𝘵𝘴𝘵𝘺𝘭𝘦 ღ 𝘍𝘢𝘴𝘩𝘪𝘰𝘯 | HK 🇭🇰| 💌 kennist628@gmail.com

    MicroChina
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    Followers16.0K
    Engagement rate3.50%1.2x page median
    Suspicious followers22.6%Elevated
    Average reel plays2.0KPer video post

    Engagement rate benchmark

    𝙆𝙚𝙣𝙣𝙞𝙨.𝙏 ღ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China60%
    Taiwan11%
    Malaysia5.7%
    Singapore4.4%
    India4.2%

    Audience gender

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    Top posts

    Avg likes: 558. Avg comments: 14. Audience credibility: 77%.

  15. 14💁🏻‍♀️Coey Chan ｜Mum to be｜美評家｜旅人｜ instagram profile photo

    💁🏻‍♀️Coey Chan ｜Mum to be｜美評家｜旅人｜

    @ngatravelstagram

    ʙᴇᴀᴜᴛʏ🧏🏻‍♀️ ᴛʀᴀᴠᴇʟ🧳 ᴄᴏᴏᴋ👩‍🍳 ʜɪᴋɪɴɢ⛰ 美評家｜𝕆𝕡𝕖𝕟ℝ𝕚𝕔𝕖 𝕝𝕖v𝕖𝕝 4️⃣ 📥 ᴅᴍ ғᴏʀ ᴄᴏʟʟᴀʙᴏʀᴀᴛɪᴏɴ: ʟᴏᴠᴇɴɢᴀᴄʜᴀɴ@ɢᴍᴀɪʟ.ᴄᴏᴍ

    MicroHong Kong
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    Followers15.8K
    Engagement rate6.14%2.1x page median
    Suspicious followers19.7%Moderate
    Average reel plays4.6KPer video post

    Engagement rate benchmark

    💁🏻‍♀️Coey Chan ｜Mum to be｜美評家｜旅人｜'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China58%
    Taiwan16%
    Japan4.2%
    United Kingdom4.1%
    United States of America3.3%

    Audience gender

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    Top posts

    Avg likes: 968. Avg comments: 8. Audience credibility: 80%.

  16. 15Finedinewithcouple instagram profile photo

    Finedinewithcouple

    @finedinewithcouple

    🍽️ꜰᴏᴏᴅɪᴇ |🛍️ʟɪꜰᴇꜱᴛʏʟᴇ |🎀ʙᴇᴀᴜᴛʏ |🧸ᴘᴇᴛ |✈️ᴛʀᴀᴠᴇʟ 📝ᴏᴘ ʟᴠ4️⃣|ɢᴏᴏɢʟᴇ ʟᴠ8️⃣ ᴠɪᴇᴡ>1️⃣3️⃣ᴍ|xʜꜱ|ᴅᴘ ʟᴠ6️⃣ 👦🏻ᴇʀɪᴄ|👧🏻ꜰɪᴏɴɴᴇ|🐶ᴍɪꜱᴜ @misu_pom 💌ᴅᴍ ꜰᴏʀ…

    MicroChina
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    Followers15.6K
    Engagement rate2.81%At page median
    Suspicious followers12.1%Moderate
    Average reel plays5.1KPer video post

    Engagement rate benchmark

    Finedinewithcouple's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China71%
    Taiwan13%
    Malaysia2.6%
    United States of America2.4%
    Singapore2.1%

    Audience gender

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    Top posts

    Avg likes: 439. Avg comments: 20. Audience credibility: 88%.

  17. 16Hiro 湘瑜 instagram profile photo

    Hiro 湘瑜

    @hiro_lai611

    Freelance Personal Trainer Photograph📸📸📸 Beauty blogger Food blogger 可DM我，歡迎合作!😊 Open Rice Level 4 無忘初心!香港人加油！ 想用📸影底所有生活美

    MicroChina
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    Followers15.5K
    Engagement rate2.81%At page median
    Suspicious followers21.0%Elevated
    Average reel plays1.1KPer video post

    Engagement rate benchmark

    Hiro 湘瑜's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China64%
    Taiwan23%
    Japan2.2%
    United States of America1.2%
    Malaysia0.8%

    Audience gender

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    Top posts

    Avg likes: 436. Avg comments: 5. Audience credibility: 79%.

  18. 17𝕐𝕖𝕝𝕝𝕠𝕨 ♡´･ᴗ･`♡ instagram profile photo

    𝕐𝕖𝕝𝕝𝕠𝕨 ♡´･ᴗ･`♡

    @yellow_wyc

    「 ✦ 𝒀𝒆𝒍𝒍𝒐𝒘 ✦ 」 ˚⋆🔆 𝐥𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞🛟 & 𝐛𝐞𝐚𝐮𝐭𝐲 🪞 &🍽️𝐟𝐨𝐨𝐝𝐢𝐞 °❀⋆.ೃ࿔*:･°❀⋆.ೃ࿔*:･✧ -ˋˏ✄┈┈┈┈ 𝕛𝕠𝕓 𝕔𝕠𝕟𝕥𝕒𝕔𝕥 𝕚𝕟𝕓𝕠𝕩 𝕕𝕞📮

    MicroChina
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    Followers14.7K
    Engagement rate0.06%0.0x page median
    Suspicious followers19.2%Moderate
    Average reel plays8.6KPer video post

    Engagement rate benchmark

    𝕐𝕖𝕝𝕝𝕠𝕨 ♡´･ᴗ･`♡'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China87%
    South Korea3.6%
    Taiwan2.7%
    Japan1.7%
    United Kingdom1.0%

    Audience gender

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    Top posts

    Avg likes: 950. Avg comments: 3. Audience credibility: 81%.

  19. 18✨Ava’s Diary✨ instagram profile photo

    ✨Ava’s Diary✨

    @avasdiary.hk

    🇭🇰HK | 🇨🇦CA⋯ 🍭Food🧁 | Travel🌻 | Beauty💄|••• OpenRice Level 3💛 小紅書: 迪兒Ava✨ https://xhslink.com/m/tgnW29bwiQ 🌟 𝔻𝕄 𝕗𝕠𝕣 𝕔𝕠𝕝𝕝𝕒𝕓 🌟

    MicroHong Kong
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    Followers14.6K
    Engagement rate5.34%1.9x page median
    Suspicious followers8.7%Low risk
    Average reel plays2.4KPer video post

    Engagement rate benchmark

    ✨Ava’s Diary✨'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    China57%
    Taiwan19%
    Indonesia6.9%
    Singapore3.1%
    Malaysia1.2%

    Audience gender

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    Top posts

    Avg likes: 779. Avg comments: 60. Audience credibility: 91%.

  20. 19𝓨𝓨/ 𝓗𝓸𝓷𝓰 𝓚𝓸𝓷𝓰 𝓑𝓵𝓸𝓰𝓰𝓮𝓻 instagram profile photo

    𝓨𝓨/ 𝓗𝓸𝓷𝓰 𝓚𝓸𝓷𝓰 𝓑𝓵𝓸𝓰𝓰𝓮𝓻

    @hangry_bo

    OpenRice Lv. 4 🌟 By @lyyyyyanyee 🌱 🄵🄾🄾🄳. 🅃🅁🄰🅅🄴🄻. 🄱🄴🄰🅄🅃🅈.

    MicroChina
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    Followers13.7K
    Engagement rate2.90%At page median
    Suspicious followers17.7%Moderate
    Average reel plays1.2KPer video post

    Engagement rate benchmark

    𝓨𝓨/ 𝓗𝓸𝓷𝓰 𝓚𝓸𝓷𝓰 𝓑𝓵𝓸𝓰𝓰𝓮𝓻's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China52%
    Singapore14%
    Taiwan8.5%
    India4.5%
    Malaysia4.1%

    Audience gender

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    Top posts

    Avg likes: 397. Avg comments: 29. Audience credibility: 82%.

  21. 20𝕄𝕚𝕤𝕤𝕪 𝔽𝕣𝕦𝕘𝕒𝕝'𝕤 𝕂𝕚𝕥𝕔𝕙𝕖𝕟 instagram profile photo

    𝕄𝕚𝕤𝕤𝕪 𝔽𝕣𝕦𝕘𝕒𝕝'𝕤 𝕂𝕚𝕥𝕔𝕙𝕖𝕟

    @missyfrugals.kitchen

    𝐄𝐚𝐭𝐢𝐧𝐠🍽 | 𝐂𝐨𝐨𝐤𝐢𝐧𝐠👩🏻‍🍳 | 𝐋𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞💃🏻 | 𝐁𝐞𝐚𝐮𝐭𝐲💆🏻‍♀️ 📍𝟖𝟓𝟐🇭🇰 📮歡迎𝐃𝐌 📧合作🤝 💌 misssyfrugal@gmail.com

    MicroChina
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    Followers13.6K
    Engagement rate0.03%0.0x page median
    Suspicious followers13.6%Moderate
    Average reel plays1.7KPer video post

    Engagement rate benchmark

    𝕄𝕚𝕤𝕤𝕪 𝔽𝕣𝕦𝕘𝕒𝕝'𝕤 𝕂𝕚𝕥𝕔𝕙𝕖𝕟's engagement rate benchmarked against this niche's real distribution.

    Audience location

    China71%
    Taiwan7.3%
    Japan3.6%
    United States of America2.6%
    United Kingdom2.0%

    Audience gender

    Unlock audience gender

    Top posts

    Avg likes: 403. Avg comments: 44. Audience credibility: 86%.

Benchmarks

Top beauty influencers in China: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong beauty creator from an average one.

45creators indexed19.4Kmedian followers2.86%median engagement16.5%avg suspicious followers

The top beauty influencers in China run a median engagement rate of 2.86% and average 16.5% suspicious followers. Treat 2.86% as the bar a strong beauty creator in China should clear; below it, you are paying for reach, not attention.

The best beauty influencers in China here span 20 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in China (100%), skewing female at 64%.

How this list is built. These are Instagram creators who describe themselves using terms like beauty, beauty creator, beauty content in their own bio and whose audience is concentrated in China. 45 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

China100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
20
Mid-tier100K to 500K
0
Macro500K+
0

Combined audience gender

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FAQ

Beauty influencers in China: common questions

How do I find beauty influencers in China?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 45 beauty influencers in China and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top beauty influencers in China right now?

On this ranking, Maggggg (@maggggg), Janice Wan (@janicewanwan), Queenqueen1226 (LWong) (@queenqueen1226). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for beauty creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these beauty influencers in China, the median engagement rate is 2.86% at a median of 19.4K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 16.5% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 45 beauty influencers in China

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

Start free trialSee how discovery works

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