Top 14 Lifestyle Influencers in Kazakhstan on Instagram (Sep 2026)

We found 21 lifestyle influencers in Kazakhstan on Instagram. These creators use "lifestyle" in their Instagram bio and have audiences concentrated in Kazakhstan. Here are the top 14, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated September 9, 2026

  1. 1SARAH SHAKET instagram profile photo

    SARAH SHAKET

    @kiingsarah

    mom of @kiing.drink ♡ [ lifestyle, beauty & youtube bloger ] ⠀ алматы, казахстан ✉️реклама: 8(706)692-02-30

    Mid-tierKazakhstan
    Followers372K
    Engagement rate4.18%At page median
    Suspicious followers18.8%Moderate
    Average reel plays358KPer video post

    Engagement rate benchmark

    SARAH SHAKET's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan65%
    Russia19%
    Kyrgyzstan6.1%
    Ukraine3.0%
    Belarus1.0%

    Audience gender

  2. 2Assel 🐜 instagram profile photo

    Assel 🐜

    @badassel

    cooking: @badass.clo fitness, wellness & lifestyle cooperation — +7 777 185 01 38 Diana

    Mid-tierKazakhstan
    Followers198K
    Engagement rate5.36%1.3x page median
    Suspicious followers25.0%Elevated
    Average reel plays172KPer video post

    Engagement rate benchmark

    Assel 🐜's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan64%
    Russia9.1%
    Kyrgyzstan9.0%
    United States of America2.4%
    Indonesia1.4%

    Audience gender

  3. 3Banu🕊 instagram profile photo

    Banu🕊

    @vasssen

    Lifestyle | family blog 📈TikTok (+110k) Cooperation: @qamalladin.media +7 707 093 9543 Елена

    Mid-tierKazakhstan
    Followers136K
    Engagement rate3.79%At page median
    Suspicious followers22.6%Elevated
    Average reel plays94.6KPer video post

    Engagement rate benchmark

    Banu🕊's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan90%
    Russia2.9%
    Kyrgyzstan2.0%
    South Korea0.9%
    Türkiye0.7%

    Audience gender

  4. 4Assem instagram profile photo

    Assem

    @asemaaa.e

    medicine | lifestyle | beauty Врач-педиатр👩🏻‍⚕️ Врач-резидент невролог🧠 founder of: @ab_beauty.kz collaborations: +7 700 780 3303 @2any1_com

    MicroKazakhstan
    Followers34.3K
    Engagement rate4.26%At page median
    Suspicious followers23.6%Elevated
    Average reel plays24.2KPer video post

    Engagement rate benchmark

    Assem's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan90%
    Russia1.6%
    Türkiye1.3%
    Kyrgyzstan1.2%
    United States of America1.1%

    Audience gender

    Top posts

    Avg likes: 1.5K. Avg comments: 30. Audience credibility: 76%.

  5. 5Aziza Tishtagulova instagram profile photo

    Aziza Tishtagulova

    @a.tishtagulova

    ✨живу, чувствую, делюсь lifestyle | self-love | motherhood ⠀ 📍Астана сотрудничество : direct

    MicroKazakhstan
    Followers27.0K
    Engagement rate3.17%0.8x page median
    Suspicious followers23.9%Elevated
    Average reel plays15.8KPer video post

    Engagement rate benchmark

    Aziza Tishtagulova's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan60%
    Russia19%
    Kyrgyzstan11%
    Ukraine1.5%
    Türkiye0.9%

    Audience gender

  6. 6Айана | lifestyle стюардессы✈️ instagram profile photo

    Айана | lifestyle стюардессы✈️

    @ayismoon

    my life diary ⠀⠀beauty & lifestyle & travel сотрудничество: direct💌

    MicroKazakhstan
    Followers24.6K
    Engagement rate4.11%At page median
    Suspicious followers23.4%Elevated
    Average reel plays47.7KPer video post

    Engagement rate benchmark

    Айана | lifestyle стюардессы✈️'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan88%
    Russia3.7%
    Kyrgyzstan2.5%
    Uzbekistan1.0%
    Türkiye0.6%

    Audience gender

    Top posts

    Avg likes: 1.0K. Avg comments: 33. Audience credibility: 77%.

  7. 7херина instagram profile photo

    херина

    @hyerinaaa

    🖇️ my digital diary moved to seoul from almaty! youtube: withyerina ⠀ beauty & lifestyle | UGC content creator

    MicroSouth Korea
    Followers24.3K
    Engagement rate3.85%At page median
    Suspicious followers18.8%Moderate
    Average reel plays20.8KPer video post

    Engagement rate benchmark

    херина's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan68%
    Russia16%
    Kyrgyzstan7.0%
    Ukraine2.1%
    South Korea1.4%

    Audience gender

  8. 8ELSA RAMAZANOVA✨ instagram profile photo

    ELSA RAMAZANOVA✨

    @ramazanovaelsa

    Model | fashion | lifestyle.

    MicroKazakhstan
    Followers21.8K
    Engagement rate18.06%4.5x page median
    Suspicious followers24.7%Elevated
    Average reel plays80.9KPer video post

    Engagement rate benchmark

    ELSA RAMAZANOVA✨'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan79%
    Russia8.7%
    Ukraine4.5%
    Belarus1.0%
    Kyrgyzstan1.0%

    Audience gender

  9. 9@txmnam instagram profile photo

    @txmnam

    @txmnam

    lifestyle • beauty • love 150K+ TikTok brand ambassador @juz40_online ambassador @estet.ashirov 💌 collaborations👇🏻

    MicroKazakhstan
    Followers19.7K
    Engagement rate25.39%6.3x page median
    Suspicious followers20.8%Elevated
    Average reel plays109KPer video post

    Engagement rate benchmark

    @txmnam's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan90%
    Russia3.7%
    Ukraine1.3%
    South Korea0.8%
    Uzbekistan0.5%

    Audience gender

  10. 10Модель | Мама | Муза | Инфлюенсер instagram profile photo

    Модель | Мама | Муза | Инфлюенсер

    @nargizkussain

    Lifestyle | Beauty | Sport | Aesthetic | Travel Открыто говорю про то, о чём другие молчат Реклама: +77029820878

    MicroKazakhstan
    Followers15.3K
    Engagement rate2.27%0.6x page median
    Suspicious followers22.6%Elevated
    Average reel plays7.7KPer video post

    Engagement rate benchmark

    Модель | Мама | Муза | Инфлюенсер's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan85%
    Russia2.3%
    United Arab Emirates1.9%
    United States of America1.6%
    Türkiye1.0%

    Audience gender

  11. 11Alexey Lee instagram profile photo

    Alexey Lee

    @alexnomad

    AI & Tech Entrepreneur Bay Area, CA, USA 🇺🇸 | Almaty, KZ 🇰🇿 Freedom Lifestyle Group CEO

    MicroUnited States
    Followers13.3K
    Engagement rate3.34%0.8x page median
    Suspicious followers19.5%Moderate
    Average reel plays10.9KPer video post

    Engagement rate benchmark

    Alexey Lee's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan79%
    United States of America4.6%
    Russia3.9%
    United Kingdom1.3%
    China0.9%

    Audience gender

  12. 12Акерке | Ugc | Influencer instagram profile photo

    Акерке | Ugc | Influencer

    @akerke.sultankyzy

    Lifestyle • Beauty • Mommy Сотрудничество — Direct

    MicroKazakhstan
    Followers12.4K
    Engagement rate4.12%At page median
    Suspicious followers24.3%Elevated
    Average reel plays44.4KPer video post

    Engagement rate benchmark

    Акерке | Ugc | Influencer's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan95%
    Russia1.7%
    South Korea0.8%
    Uzbekistan0.3%
    Ukraine0.3%

    Audience gender

  13. 13Laura instagram profile photo

    Laura

    @lauraserikova_

    Ambassador @invictusfitnesskz @glyptiss UGC Creator | Model Aesthetic • Sport • Lifestyle Collab & PR ↓

    MicroKazakhstan
    Followers11.1K
    Engagement rate3.63%At page median
    Suspicious followers24.8%Elevated
    Average reel plays12.2KPer video post

    Engagement rate benchmark

    Laura's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan83%
    Russia8.7%
    United States of America1.7%
    Türkiye1.1%
    Kyrgyzstan0.8%

    Audience gender

  14. 14Zhanerke Aidynkyzy | Design & Lifestyle instagram profile photo

    Zhanerke Aidynkyzy | Design & Lifestyle

    @zo_zoraa

    Interior Design @istitutomarangoni Modeling • Lifestyle • Beauty Almaty ↔ Milan 🇮🇹: @indastriamodelmilan @fizmat_almaty

    Micro
    Followers10.2K
    Engagement rate3.91%At page median
    Suspicious followers24.2%Elevated
    Average reel plays6.2KPer video post

    Engagement rate benchmark

    Zhanerke Aidynkyzy | Design & Lifestyle's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Kazakhstan68%
    Russia8.7%
    Kyrgyzstan7.1%
    United States of America2.4%
    Türkiye1.7%

    Audience gender

Benchmarks

Top lifestyle influencers in Kazakhstan: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong lifestyle creator from an average one.

21creators indexed23.0Kmedian followers4.01%median engagement22.6%avg suspicious followers

The top lifestyle influencers in Kazakhstan run a median engagement rate of 4.01% and average 22.6% suspicious followers. Treat 4.01% as the bar a strong lifestyle creator in Kazakhstan should clear; below it, you are paying for reach, not attention.

The best lifestyle influencers in Kazakhstan here span 11 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Kazakhstan (100%), skewing female at 71%.

How this list is built. These are Instagram creators who describe themselves using terms like lifestyle, daily life, lifestyle blogger in their own bio and whose audience is concentrated in Kazakhstan. 21 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 14. Figures are a snapshot taken on Sep 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Kazakhstan100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
11
Mid-tier100K to 500K
3
Macro500K+
0

Combined audience gender

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FAQ

Lifestyle influencers in Kazakhstan: common questions

How do I find lifestyle influencers in Kazakhstan?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 21 lifestyle influencers in Kazakhstan and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 14 on this page are the top of that set, and the rest are in the app.

Who are the top lifestyle influencers in Kazakhstan right now?

On this ranking, SARAH SHAKET (@kiingsarah), Assel 🐜 (@badassel), Banu🕊 (@vasssen). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Sep 2026.

What counts as a good engagement rate for lifestyle creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these lifestyle influencers in Kazakhstan, the median engagement rate is 4.01% at a median of 23.0K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 22.6% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 21 lifestyle influencers in Kazakhstan

This page shows the top 14. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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