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Top 20 Cars Influencers on Instagram (Aug 2026)

We found 642 cars influencers on Instagram. These creators use "cars" in their Instagram bio. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 23, 2026

  1. 1Mate Rimac instagram profile photo

    Mate Rimac

    @materimac

    🏎️ Making cool cars @bugatti & @rimac_automobili 🔋 Making tech @life_at_rimac 🚖 Developing robotaxis @letsverne

    MacroCroatia
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    Followers971K
    Engagement rate0.04%1.3x page median
    Suspicious followers19.6%Moderate
    Average reel plays964KPer video post

    Engagement rate benchmark

    Mate Rimac's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Croatia35%
    United States of America10%
    Germany6.7%
    Bosnia and Herzegovina5.2%
    India3.8%

    Audience gender

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    Top posts

    Avg likes: 40.1K. Avg comments: 482. Audience credibility: 80%.

  2. 2Mia Joseph Chirakkekaran instagram profile photo

    Mia Joseph Chirakkekaran

    @octane_girl

    I don’t believe in shooting stars but in bikes and cars✨ Porsche Boxster |Golf GTI |BGMI 1/1 Mahindra BE6 TEDx Speaker 📩: octanegirl.collab@gmail.com

    MacroIndia
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    Followers729K
    Engagement rate0.03%At page median
    Suspicious followers17.5%Moderate
    Average reel plays693KPer video post

    Engagement rate benchmark

    Mia Joseph Chirakkekaran's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    United Arab Emirates1.0%
    United States of America0.4%
    United Kingdom0.3%
    Brazil0.3%

    Audience gender

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    Top posts

    Avg likes: 25.2K. Avg comments: 65. Audience credibility: 82%.

  3. 3Yash Sethi | Tech Tricks Zone instagram profile photo

    Yash Sethi | Tech Tricks Zone

    @mrgeekguy

    🧑‍💻 Your Techy Friend 🤖 AI•Tech•Tips•Cars•Gadgets ⚡️ Repped by : @socialcurrent.in 📮 yashsethi26business@gmail.com

    MacroIndia
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    Followers705K
    Engagement rate0.03%0.8x page median
    Suspicious followersNot measured
    Average reel plays731KPer video post

    Engagement rate benchmark

    Yash Sethi | Tech Tricks Zone's engagement rate benchmarked against this niche's real distribution.

    Audience gender

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    Top posts

    Avg likes: 18.2K. Avg comments: 158.

  4. 4Hamza Bhatti instagram profile photo

    Hamza Bhatti

    @hamzathebhatti

    Currently: 🇵🇰 | God first.☝🏼 Mgmt ✉️ 𝘁𝗲𝗮𝗺𝗯𝗵𝗮𝘁𝘁𝗶𝗽𝗸@𝗴𝗺𝗮𝗶𝗹.𝗰𝗼𝗺 🎨 Lifestyle | Travel | Food | Cars Brand Ambassador @goturkiye…

    MacroPakistan
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    Followers654K
    Engagement rate0.02%0.7x page median
    Suspicious followers15.4%Moderate
    Average reel plays381KPer video post

    Audience gender

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    Audience location

    Pakistan83%
    India3.1%
    United Arab Emirates2.5%
    United States of America2.0%
    Saudi Arabia1.5%

    Top posts

    Avg likes: 14.7K. Avg comments: 188. Audience credibility: 85%.

  5. 5Zack Fairhurst instagram profile photo

    Zack Fairhurst

    @maddzak

    WPB-LA It’s just cars, travel and real estate

    MacroUnited States
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    Followers628K
    Engagement rate0.08%2.3x page median
    Suspicious followers16.0%Moderate
    Average reel plays114KPer video post

    Engagement rate benchmark

    Zack Fairhurst's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America54%
    United Kingdom15%
    Canada3.7%
    Australia2.6%
    Germany1.3%

    Audience gender

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    Top posts

    Avg likes: 47.6K. Avg comments: 55. Audience credibility: 84%.

  6. 6Nikita pokiya instagram profile photo

    Nikita pokiya

    @nikitapokiya7

    Papa❣️ Soft corner for cars as you can see🫠😅 Only thing I believe in is “humanity”☮️ ✉️ nikitapokiya007@gmail.com

    MacroIndia
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    Followers579K
    Engagement rate0.03%At page median
    Suspicious followers22.4%Elevated
    Average reel plays547KPer video post

    Engagement rate benchmark

    Nikita pokiya's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India97%
    United States of America0.4%
    Canada0.4%
    United Kingdom0.3%
    United Arab Emirates0.2%

    Audience gender

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    Top posts

    Avg likes: 17.0K. Avg comments: 73. Audience credibility: 78%.

  7. 7Rahul Saw instagram profile photo

    Rahul Saw

    @raifu.editing

    I love Cars!! ⚡ 2M ON YT ❤️ Official account Of Raifu.🔗 Email - workraifu@gmail.com

    MacroIndia
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    Followers543K
    Engagement rate0.28%8.6x page median
    Suspicious followers12.9%Moderate
    Average reel plays1.1MPer video post

    Engagement rate benchmark

    Rahul Saw's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    Pakistan1.4%
    Bangladesh1.0%
    Canada0.6%
    Indonesia0.4%

    Audience gender

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    Top posts

    Avg likes: 151K. Avg comments: 505. Audience credibility: 87%.

  8. 8Vin Anatra instagram profile photo

    Vin Anatra

    @vin_tra

    I buy cars. I keep some, build some, sell some on @thedrivers.era new eps every Thursday

    MacroUnited States
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    Followers509K
    Engagement rate0.02%0.8x page median
    Suspicious followers18.6%Moderate
    Average reel plays211KPer video post

    Engagement rate benchmark

    Vin Anatra's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America59%
    United Kingdom7.1%
    Canada6.5%
    Australia5.6%
    Germany1.8%

    Audience gender

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    Top posts

    Avg likes: 12.5K. Avg comments: 90. Audience credibility: 81%.

  9. 9Brad Brammer instagram profile photo

    Brad Brammer

    @bradbuilds

    I make concept art and build cars. 🚜: 240z / GR86 / WRX hatch Co-Founder @error404motorsports 240z Build Series ⬇️

    MacroUnited States
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    Followers503K
    Engagement rate0.06%2.0x page median
    Suspicious followers22.1%Elevated
    Average reel plays487KPer video post

    Engagement rate benchmark

    Brad Brammer's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America37%
    United Kingdom4.3%
    Canada3.8%
    Brazil3.6%
    Indonesia3.5%

    Audience gender

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    Top posts

    Avg likes: 32.0K. Avg comments: 204. Audience credibility: 78%.

  10. 10Chachu 💛👻 instagram profile photo

    Chachu 💛👻

    @yellowghost_6666

    Nothing is as important as passion. No matter what you want to do with your life, be Passionate [FOUNDER : @ghost6garage ] Lifestyle | Travel | cars

    Mid-tierIndia
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    Followers469K
    Engagement rate0.03%0.8x page median
    Suspicious followers20.5%Elevated
    Average reel plays216KPer video post

    Engagement rate benchmark

    Chachu 💛👻's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India92%
    United Arab Emirates2.6%
    Indonesia0.6%
    Saudi Arabia0.4%
    Qatar0.4%

    Audience gender

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    Top posts

    Avg likes: 12.1K. Avg comments: 55. Audience credibility: 79%.

  12. 11c/o ಕರುನಾಡು instagram profile photo

    c/o ಕರುನಾಡು

    @typical.kannadiga

    ಕನ್ನಡ TEDx Speaker💥 ENGINEER | FILM MAKER | CREATIVE DIRECTOR I build cars & bikes @powerradcustoms ✉️ typicalkannadiga@gmail.com YT-472K🚀

    Mid-tierIndia
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    Followers451K
    Engagement rate0.33%10.1x page median
    Suspicious followers14.5%Moderate
    Average reel plays568KPer video post

    Engagement rate benchmark

    c/o ಕರುನಾಡು's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India98%
    United States of America0.3%
    United Arab Emirates0.3%
    Brazil0.2%
    Indonesia0.2%

    Audience gender

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    Top posts

    Avg likes: 148K. Avg comments: 414. Audience credibility: 85%.

  13. 12Harshit Kumawat instagram profile photo

    Harshit Kumawat

    @project.tools

    I make custom Cars ▪️ Rajasthan 📍 ▪️ Projecttool9@gmail.com ▪️Mail or Dm for collab & promotion @Harshit.custom

    Mid-tierIndia
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    Followers442K
    Engagement rate0.03%0.8x page median
    Suspicious followers9.4%Low risk
    Average reel plays310KPer video post

    Engagement rate benchmark

    Harshit Kumawat's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India86%
    Pakistan3.5%
    United States of America1.1%
    Brazil0.8%
    United Arab Emirates0.8%

    Audience gender

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    Top posts

    Avg likes: 11.1K. Avg comments: 42. Audience credibility: 91%.

  14. 13Luqmaan Hasham instagram profile photo

    Luqmaan Hasham

    @lookie63s_ke

    - Lookie lookie - 16’ VAB STI 🇯🇵 - 18’ E63S AMG 🇩🇪 - JUST MY DAILY LIFE WITH CARS - 𝙂𝙊𝘿 𝙁𝙄𝙍𝙎𝙏 🤲 🧎‍♂️📿 #amgperformance

    Mid-tierKenya
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    Followers411K
    Engagement rate0.06%1.7x page median
    Suspicious followers4.3%Low risk
    Average reel plays256KPer video post

    Engagement rate benchmark

    Luqmaan Hasham's engagement rate benchmarked against this niche's real distribution.

    Audience gender

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    Top posts

    Avg likes: 22.6K. Avg comments: 181. Audience credibility: 96%.

  15. 14Disney•Pixar: The World Of Cars instagram profile photo

    Disney•Pixar: The World Of Cars

    @pixarworldofcars

    “Life's a journey. Enjoy the trip.” The largest Pixar Cars network for news & entertainment. Tap Below ⬇️

    Mid-tierItaly
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    Followers403K
    Engagement rate0.03%At page median
    Suspicious followers22.7%Elevated
    Average reel plays171KPer video post

    Engagement rate benchmark

    Disney•Pixar: The World Of Cars's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America22%
    Brazil16%
    Italy4.5%
    United Kingdom4.3%
    Argentina4.2%

    Audience gender

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    Top posts

    Avg likes: 12.6K. Avg comments: 38. Audience credibility: 77%.

  16. 15Makito instagram profile photo

    Makito

    @lv_iw

    Life style | Fashion | Cars | Travel 991.2 Carrera Manual ✉️makitoinuiwork@gmail.com

    Mid-tierJapan
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    Followers397K
    Engagement rate0.02%0.6x page median
    Suspicious followers22.7%Elevated
    Average reel plays119KPer video post

    Engagement rate benchmark

    Makito's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Japan20%
    Thailand12%
    United States of America7.5%
    Mexico5.4%
    Brazil5.3%

    Audience gender

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    Top posts

    Avg likes: 8.1K. Avg comments: 36. Audience credibility: 77%.

  17. 16Jaali Thomas instagram profile photo

    Jaali Thomas

    @337speed

    We Build Fun Cars Around Here🚘 570K on YouTube 1.4M on TikTok

    Mid-tierUnited States
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    Followers386K
    Engagement rate0.03%0.8x page median
    Suspicious followers25.1%Elevated
    Average reel plays187KPer video post

    Engagement rate benchmark

    Jaali Thomas's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America86%
    Canada2.6%
    Mexico1.2%
    Australia0.8%
    United Kingdom0.7%

    Audience gender

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    Top posts

    Avg likes: 10.0K. Avg comments: 188. Audience credibility: 75%.

  18. 17Jade instagram profile photo

    Jade

    @jade.refined

    nerding out about cars, hobbies and faith ✞ 💚 Perth miatagirl 👾 @jade.unrefined DM or contact@jaderefined.com

    Mid-tierAustralia
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    Followers382K
    Engagement rate0.03%At page median
    Suspicious followers20.8%Elevated
    Average reel plays105KPer video post

    Engagement rate benchmark

    Jade's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America36%
    India7.3%
    United Kingdom5.7%
    Brazil3.7%
    France3.6%

    Audience gender

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    Top posts

    Avg likes: 11.6K. Avg comments: 133. Audience credibility: 79%.

  19. 18Raja Faizan instagram profile photo

    Raja Faizan

    @beamerr_360

    Motorsports | Cars | Stories For business: @thestoryand.co My store: @360_perf0rmance

    Mid-tierPakistan
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    Followers373K
    Engagement rate0.15%4.8x page median
    Suspicious followersNot measured
    Average reel plays992KPer video post

    Engagement rate benchmark

    Raja Faizan's engagement rate benchmarked against this niche's real distribution.

    Top posts

    Avg likes: 57.6K. Avg comments: 246.

  20. 19Tapesh Kumar instagram profile photo

    Tapesh Kumar

    @boeing.boy

    I fly airplanes and make cool videos on YouTube about airplanes, cars and bikes with @prachipilot

    Mid-tierIndia
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    Followers365K
    Engagement rate0.03%At page median
    Suspicious followers23.1%Elevated
    Average reel plays430KPer video post

    Engagement rate benchmark

    Tapesh Kumar's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    United States of America2.2%
    United Arab Emirates1.4%
    Malaysia0.5%
    United Kingdom0.5%

    Audience gender

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    Top posts

    Avg likes: 12.4K. Avg comments: 153. Audience credibility: 77%.

  21. 20Christian Swole Ricketts instagram profile photo

    Christian Swole Ricketts

    @swolericketts

    Fitness • Lifestyle • Cars • Faith 🌐 - Natural IFBB Pro 🖇️ - @gymshark • @myprotein | SWOLE10 📧 - swole@pathtalent.co

    Mid-tierUnited States
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    Followers352K
    Engagement rate0.04%1.2x page median
    Suspicious followers19.5%Moderate
    Average reel plays226KPer video post

    Engagement rate benchmark

    Christian Swole Ricketts's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America85%
    South Africa1.5%
    Canada1.2%
    United Kingdom1.1%
    Brazil1.0%

    Audience gender

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    Top posts

    Avg likes: 13.8K. Avg comments: 83. Audience credibility: 81%.

Benchmarks

Top cars influencers: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong cars creator from an average one.

642creators indexed460Kmedian followers0.03%median engagement18.2%avg suspicious followers

The top cars influencers run a median engagement rate of 0.03% and average 18.2% suspicious followers. Treat 0.03% as the bar a strong cars creator should clear; below it, you are paying for reach, not attention.

The best cars influencers here span 0 nano or micro and 9 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in United States of America (35%), India (35%), Pakistan (5%), skewing male at 80%.

How this list is built. These are Instagram creators who describe themselves using terms like cars, automotive, car enthusiast in their own bio. 642 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

United States of America35%
India35%
Pakistan5.0%
Japan5.0%
Croatia5.0%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
11
Macro500K+
9

Combined audience gender

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FAQ

Cars influencers on Instagram: common questions

How do I find cars influencers on Instagram?

Manual hashtag searching works but surfaces whoever posts most, not whoever performs best. Filtering an index is faster: Leewou holds 642 cars creators on Instagram and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share. The 20 listed here are the top of that set on our ranking, and the full list is in the app.

Who are the top cars influencers on Instagram right now?

On this ranking, Mate Rimac (@materimac), Mia Joseph Chirakkekaran (@octane_girl), Yash Sethi | Tech Tricks Zone (@mrgeekguy). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for cars creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these cars influencers, the median engagement rate is 0.03% at a median of 460K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.2% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 642 cars influencers

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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