Top 20 Wellness Influencers in United States on Instagram (Aug 2026)

We found 296 wellness influencers in United States on Instagram. These creators use "wellness" in their Instagram bio and have audiences concentrated in United States. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 29, 2026

  1. 1Keya Davis instagram profile photo

    Keya Davis

    @juicewithkeya

    📍 Florida 🌱Nutrition | Wellness | Lifestyle 👇🏼Juicer • Accessories • Ebooks • Coaching

    MacroUnited States
    Followers918K
    Engagement rate0.10%0.0x page median
    Suspicious followers2.6%Low risk
    Average reel plays118KPer video post

    Engagement rate benchmark

    Keya Davis's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America75%
    India3.8%
    Indonesia2.2%
    Puerto Rico1.6%
    Philippines1.6%

    Audience gender

  2. 2thyri frazier instagram profile photo

    thyri frazier

    @thyriifrazier

    your internet big sis 🐱 hot girl life + real girl talk wellness • lifestyle • confidence 📩 thyri@idolsandicons.co

    MacroUnited States
    Followers688K
    Engagement rate0.03%0.0x page median
    Suspicious followers23.5%Elevated
    Average reel plays236KPer video post

    Engagement rate benchmark

    thyri frazier's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America85%
    Canada2.0%
    United Kingdom1.9%
    South Africa1.2%
    Australia1.0%

    Audience gender

    Top posts

    Avg likes: 22.8K. Avg comments: 88. Audience credibility: 76%.

  3. 3Taliyah 🦶 instagram profile photo

    Taliyah 🦶

    @taliyah.joelle

    managed by @therealdba lifestyle | wellness | girlhood 💗 @oneractive move ambassador Women’s fitness coach🍒

    Mid-tierUnited States
    Followers457K
    Engagement rate0.03%0.0x page median
    Suspicious followers24.3%Elevated
    Average reel plays195KPer video post

    Engagement rate benchmark

    Taliyah 🦶's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America68%
    South Africa3.5%
    Brazil3.5%
    United Kingdom3.1%
    Canada2.6%

    Audience gender

  4. 4Charlotte Palermino instagram profile photo

    Charlotte Palermino

    @charlotteparler

    Wellness, beauty & tech … but with evidence. Saying the quiet part out loud. co-founder @dieuxskin & Chief Brand Officer

    Mid-tierUnited States
    Followers387K
    Engagement rate0.03%0.0x page median
    Suspicious followers19.6%Moderate
    Average reel plays139KPer video post

    Engagement rate benchmark

    Charlotte Palermino's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America61%
    Canada6.9%
    United Kingdom5.9%
    Australia2.9%
    India2.2%

    Audience gender

  5. 5Daja ASMR instagram profile photo

    Daja ASMR

    @dajaasmr

    here to make you smile 🌱 asmr | beauty | wellness | food dajaasmr@gmail.com

    Mid-tierUnited States
    Followers386K
    Engagement rate0.03%0.0x page median
    Suspicious followers15.3%Moderate
    Average reel plays209KPer video post

    Engagement rate benchmark

    Daja ASMR's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America61%
    United Kingdom5.7%
    Brazil3.3%
    Nigeria2.4%
    Germany1.4%

    Audience gender

  6. 6Jenn Godfrey instagram profile photo

    Jenn Godfrey

    @realjenngodfrey

    Twin Mom | Wellness & Travel Founder @RoyalReach Host🎙️ @keepingitrealwithjenngodfrey 🐎Trails with Boomerang

    Mid-tierUnited States
    Followers285K
    Engagement rate2.80%At page median
    Suspicious followers11.4%Moderate
    Average reel plays43.5KPer video post

    Engagement rate benchmark

    Jenn Godfrey's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America89%
    Germany2.7%
    Belgium1.4%
    United Kingdom1.4%
    Mexico1.4%

    Audience gender

  7. 7Alyssa instagram profile photo

    Alyssa

    @plantifulalyssa

    🌿 Plant-based food • herbal wellness • ferments

    Mid-tierCanada
    Followers258K
    Engagement rate5.64%2.1x page median
    Suspicious followers22.5%Elevated
    Average reel plays28.0KPer video post

    Engagement rate benchmark

    Alyssa's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America51%
    Canada19%
    United Kingdom14%
    Jamaica1.6%
    Australia1.4%

    Audience gender

  8. 8Kandiss | Wellness instagram profile photo

    Kandiss | Wellness

    @imkandiss

    Change Your Diet. Change Your Life. @rawweek | @journeyfwrd meals • movement • mindset ↓𝗝𝗼𝗶𝗻 𝗧𝗵𝗲 𝗝𝗼𝘂𝗿𝗻𝗲𝘆

    Mid-tierUnited States
    Followers253K
    Engagement rate2.45%At page median
    Suspicious followers23.8%Elevated
    Average reel plays93.7KPer video post

    Engagement rate benchmark

    Kandiss | Wellness's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America88%
    United Kingdom2.0%
    Canada1.5%
    France0.8%
    Jamaica0.6%

    Audience gender

  9. 9Kimberly Cherrell | content creator instagram profile photo

    Kimberly Cherrell | content creator

    @kimberlycherrell

    📍 ATLANTA Curating the art of everyday luxury. Beauty | Home | Wellness ✉️ Kimberlycherrell@gmail.com 🎬 NEW VLOG: Clip In Tutorial 👇

    Mid-tierUnited States
    Followers221K
    Engagement rate0.02%0.0x page median
    Suspicious followers23.8%Elevated
    Average reel plays69.1KPer video post

    Engagement rate benchmark

    Kimberly Cherrell | content creator's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America74%
    France2.8%
    United Kingdom2.2%
    Brazil2.1%
    Canada1.8%

    Audience gender

  10. 10nora cummins instagram profile photo

    nora cummins

    @noracummins_

    chasing wellness, finding balance, & learning to love the journey ♥ acne • healing journey • real life | 📍chicago 💌 nora@voltari.co

    Mid-tierUnited States
    Followers168K
    Engagement rate0.03%0.0x page median
    Suspicious followers23.1%Elevated
    Average reel plays215KPer video post

    Engagement rate benchmark

    nora cummins's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America64%
    Canada5.2%
    United Kingdom3.5%
    Australia2.0%
    India1.6%

    Audience gender

  11. 11Mrs.Swink instagram profile photo

    Mrs.Swink

    @sakileswink_

    your fairy wellness mother 🍵🧚🏽‍♀️ ✨Skincare starts within ✨ UGC + brand partnerships ↙️ 📩 SakileSwink@gmail.com

    Mid-tierUnited States
    Followers162K
    Engagement rate0.02%0.0x page median
    Suspicious followers25.4%Elevated
    Average reel plays73.6KPer video post

    Engagement rate benchmark

    Mrs.Swink's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America86%
    Nigeria1.5%
    Jamaica1.3%
    Mexico1.1%
    Dominican Republic1.0%

    Audience gender

  12. 12Ben Wolff I Experiential, Wellness & Farm Hospitality instagram profile photo

    Ben Wolff I Experiential, Wellness & Farm Hospitality

    @iambenwolff

    🌎 Storyteller for the world’s best hotels ✈️ @virtuosoltd @travelbta hotel advisor 👇 Modern Traveler Newsletter

    Mid-tierUnited States
    Followers160K
    Engagement rate2.99%At page median
    Suspicious followers5.9%Low risk
    Average reel plays106KPer video post

    Engagement rate benchmark

    Ben Wolff I Experiential, Wellness & Farm Hospitality's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America76%
    United Arab Emirates2.1%
    Mexico2.1%
    France1.8%
    Brazil1.8%

    Audience gender

  13. 13Reagan Spencer instagram profile photo

    Reagan Spencer

    @reaganspencerr

    Rooted in Faith, Grounded in Wellness Sharing my life!! 🤎 ✉️ teamreagan@modernmediaservices.com WORKOUT PROGRAM + LINKS ↓

    Mid-tierUnited States
    Followers157K
    Engagement rate3.83%1.4x page median
    Suspicious followers5.3%Low risk
    Average reel plays165KPer video post

    Engagement rate benchmark

    Reagan Spencer's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America95%
    Canada1.3%
    Mexico0.9%
    India0.4%
    Australia0.4%

    Audience gender

  14. 14Shally Way instagram profile photo

    Shally Way

    @shallyway

    It’s allll love here 🫶🏾 🌿 Wellness & Personal Growth ∘˙ ✶ 💌 shallyway@onomy.co ✨ Support your mental health w/ 🍄 ↓

    Mid-tierUnited States
    Followers156K
    Engagement rate2.96%At page median
    Suspicious followers24.3%Elevated
    Average reel plays91.5KPer video post

    Engagement rate benchmark

    Shally Way's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America64%
    Nigeria4.9%
    South Africa4.3%
    United Kingdom3.4%
    Canada2.8%

    Audience gender

  15. 15Riley 🌳💚 instagram profile photo

    Riley 🌳💚

    @cannabichem

    PhD researcher, For the 🥦 nerds 📕 AUTHOR of Reefer Wellness 🎤HOST of @bioactivepodcast 👩🏻‍🔬COFOUNDER @appliedpharmacognosy

    Mid-tierUnited States
    Followers148K
    Engagement rate2.63%At page median
    Suspicious followers17.9%Moderate
    Average reel plays37.5KPer video post

    Engagement rate benchmark

    Riley 🌳💚's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America81%
    Canada6.9%
    United Kingdom1.5%
    Mexico1.1%
    Australia1.1%

    Audience gender

  16. 16Matthew Shonuffsaved Floyd instagram profile photo

    Matthew Shonuffsaved Floyd

    @shonuffmatt

    Digital Creator Helping millions smile daily 🙌 Lifestyle • Wellness • Faith 📧 Partnerships: shonuffmatt@gmail.com 🏠 Columbia, SC 📍Savannah, GA

    Mid-tierUnited States
    Followers143K
    Engagement rate3.94%1.5x page median
    Suspicious followers18.6%Moderate
    Average reel plays83.9KPer video post

    Engagement rate benchmark

    Matthew Shonuffsaved Floyd's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America95%
    Nigeria0.7%
    Trinidad and Tobago0.4%
    Jamaica0.4%
    Australia0.3%

    Audience gender

  17. 17Shay instagram profile photo

    Shay

    @shaylincarrasco

    fitness, wellness & girly days ♡ shaypcar@gmail.com @gymshark + @aybl | SHAY10

    Mid-tierUnited States
    Followers135K
    Engagement rate2.78%At page median
    Suspicious followers22.6%Elevated
    Average reel plays49.2KPer video post

    Engagement rate benchmark

    Shay's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America66%
    Dominican Republic12%
    United Kingdom2.6%
    Canada2.0%
    Mexico1.1%

    Audience gender

  18. 18Influencer | Shanice Malau’ulu instagram profile photo

    Influencer | Shanice Malau’ulu

    @teineuli_

    Lifestyle | Travel | Beauty | Wellness 💌: teineulicreates@gmail.com 📍: UT | LA | NYC

    Mid-tierUnited States
    Followers127K
    Engagement rate3.45%1.3x page median
    Suspicious followers15.6%Moderate
    Average reel plays105KPer video post

    Engagement rate benchmark

    Influencer | Shanice Malau’ulu's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America60%
    Australia20%
    New Zealand14%
    Samoa2.7%
    Indonesia0.6%

    Audience gender

  19. 19Cassie Butcher instagram profile photo

    Cassie Butcher

    @cassiescure

    🧘🏾‍♀️ AMFT | Wellness Educator |📍IE/LA 🌱 therapy work: @sittingwithcassie 💌 partnerships: info@cassiescure.com 📱wellness goodies & more ↓

    Mid-tierUnited States
    Followers107K
    Engagement rate2.93%At page median
    Suspicious followers22.3%Elevated
    Average reel plays3.1KPer video post

    Engagement rate benchmark

    Cassie Butcher's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America78%
    South Africa2.9%
    United Kingdom2.7%
    Canada2.2%
    Nigeria1.7%

    Audience gender

  20. 20Ray Gantt instagram profile photo

    Ray Gantt

    @raygantt

    Lifestyle | Wellness | Enjoyment NJ | LA — Everywhere 📧: Raygantt@thesociablesociety.com

    Mid-tierUnited States
    Followers104K
    Engagement rate7.23%2.7x page median
    Suspicious followers17.2%Moderate
    Average reel plays20.2KPer video post

    Engagement rate benchmark

    Ray Gantt's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America84%
    Canada8.3%
    United Kingdom0.8%
    Australia0.5%
    Brazil0.5%

    Audience gender

Benchmarks

Top wellness influencers in United States: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong wellness creator from an average one.

296creators indexed165Kmedian followers2.71%median engagement18.2%avg suspicious followers

The top wellness influencers in United States run a median engagement rate of 2.71% and average 18.2% suspicious followers. Treat 2.71% as the bar a strong wellness creator in United States should clear; below it, you are paying for reach, not attention.

The best wellness influencers in United States here span 0 nano or micro and 2 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in United States of America (100%), skewing female at 74%.

How this list is built. These are Instagram creators who describe themselves using terms like wellness, holistic health, self care in their own bio and whose audience is concentrated in United States. 296 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

United States of America100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
18
Macro500K+
2

Combined audience gender

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FAQ

Wellness influencers in United States: common questions

How do I find wellness influencers in United States?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 296 wellness influencers in United States and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top wellness influencers in United States right now?

On this ranking, Keya Davis (@juicewithkeya), thyri frazier (@thyriifrazier), Taliyah 🦶 (@taliyah.joelle). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for wellness creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these wellness influencers in United States, the median engagement rate is 2.71% at a median of 165K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.2% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 296 wellness influencers in United States

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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