Top 20 Lifestyle Influencers in Malaysia on Instagram (Sep 2026)

We found 106 lifestyle influencers in Malaysia on Instagram. These creators use "lifestyle" in their Instagram bio and have audiences concentrated in Malaysia. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated September 8, 2026

1
Fateha sahaini
@tearghh
lifestyle • beauty • travel 📩 fatehasahaini@gmail.com or Wani direct link below
MacroMalaysia
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Followers717K
Engagement rate2.17%0.8x page median
Suspicious followers21.3%Elevated
Average reel plays43.0KPer video post
Engagement rate benchmark
Fateha sahaini's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia91%
Indonesia4.3%
Singapore0.8%
Brunei0.7%
India0.6%
Kuala Lumpur6.4%
Johor Baharu4.3%
Seberang Perai3.0%
Kota Bharu2.8%
Kuantan2.5%
Audience gender
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Top posts
Avg likes: 15.6K. Avg comments: 10. Audience credibility: 79%.
View post on Instagram
a trip to remember, jeep hijau🤍
three for one >3
2
Raf Yaakob
@rafyaakob
🇲🇾 + 🇮🇩 💼 Entrepreneur | Public Figure ⚽ Football • Pokemon • Lifestyle 🎓 Bachelor’s (AU) | MBA (UK) 🔴 President @mufc_malaysia
MacroMalaysia
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Followers581K
Engagement rate5.77%2.0x page median
Suspicious followers22.9%Elevated
Average reel plays8.1KPer video post
Engagement rate benchmark
Raf Yaakob's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia94%
Indonesia2.6%
Singapore0.8%
Thailand0.5%
Australia0.3%
Kuala Lumpur8.1%
Johor Baharu5.6%
Shah Alam3.6%
Kota Bharu2.7%
Seberang Perai2.7%
Audience gender
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Top posts
Avg likes: 33.5K. Avg comments: 13. Audience credibility: 77%.
Manchester United x MUMSC Iftar 2026. Adhan at Old Trafford for the first time ever.…
Di depan orang yang kita sayang, memang kita jadi superhero. Di depan orang yang kita tak…
Done deal 🫱🏻‍🫲🏾 @garnacho7 @adidasmy #giftedbyadidas #MUFC
3
Zuvia Chua Yuen Ching
@zuvia_p
𝘓𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦 / 𝘉𝘦𝘢𝘶𝘵𝘺 / 𝘍𝘢𝘴𝘩𝘪𝘰𝘯 / 𝘍𝘰𝘰𝘥 🩵 𝘔𝘢𝘯𝘢𝘨𝘦𝘥 𝘣𝘺 @dissy.official 𝘈𝘯𝘺 𝘤𝘰𝘭𝘭𝘢𝘣𝘰𝘳𝘢𝘵𝘪𝘰𝘯, 𝘬𝘪𝘯𝘥𝘭𝘺…
Mid-tierMalaysia
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Followers184K
Engagement rate2.01%0.7x page median
Suspicious followers18.2%Moderate
Average reel plays67.7KPer video post
Engagement rate benchmark
Zuvia Chua Yuen Ching's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia81%
Singapore5.9%
Taiwan3.9%
China1.8%
Australia1.6%
Kuala Lumpur17%
Johor Baharu6.3%
Singapore5.9%
Seberang Perai4.6%
Kinta4.3%
Audience gender
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Top posts
Avg likes: 3.7K. Avg comments: 22. Audience credibility: 82%.
教你如何免費輕鬆分辨….
🐷🙈
你们比较喜欢以前的我还是现在的我？ 🤣🤣🤣
4
Liangzi 王伊靓子
@liangzi.25
🇨🇳>>🇲🇾 @jiak.ba.bui 👩🏻‍🍳 XHS｜FB：靓子在大马 Food｜Travel｜Lifestyle For work: +6016-939 8566 (assistant) 1457581-H
Mid-tierMalaysia
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Followers174K
Engagement rate2.65%At page median
Suspicious followers22.9%Elevated
Average reel plays275KPer video post
Engagement rate benchmark
Liangzi 王伊靓子's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia78%
Singapore4.3%
Taiwan3.6%
China3.3%
Australia1.8%
Kuala Lumpur17%
Johor Baharu5.3%
Seberang Perai5.0%
Singapore4.3%
Subang Jaya3.7%
Audience gender
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Top posts
Avg likes: 4.6K. Avg comments: 42. Audience credibility: 77%.
入乡随俗😂
这次来真的了😂
挑战用马来西亚腔买榴莲🤣 🎉在马来堂哥 @ang_edison 新开的榴莲体验中心 @kldex.official
5
Farida Yuwadee
@akak.founder
Owner @99founder.cafe 🇲🇾🇹🇭 Sharing Thai food, recipes & lifestyle 📩 Business Enquiries & Collaborations
Mid-tierMalaysia
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Followers154K
Engagement rate3.33%1.2x page median
Suspicious followers19.1%Moderate
Average reel plays216KPer video post
Engagement rate benchmark
Farida Yuwadee's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia88%
Thailand6.5%
Indonesia2.8%
United States of America0.7%
Singapore0.5%
Kuala Lumpur7.1%
Shah Alam5.5%
Langkawi5.0%
Ulu Langat4.0%
Kinta3.2%
Audience gender
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Top posts
Avg likes: 5.1K. Avg comments: 112. Audience credibility: 81%.
Nasib baik kami perasan awal.. kesian dia dok dalam enjin panas, baru ni ada org mai…
Sup daging cara Orang Thailand 🇹🇭 Jom like share dan komen... Selamat hari raya haji…
Rasa lapar nasi ayam la pulak... Jom kita buat nasi ayam Thai dengan sos padu 😋 Save…
6
SUFIAN GHAFFAR
@iamod_
Lifestyle | Photography | Tech Visual storyteller from Malaysia Collab : sufian.ghaffar@gmail.com
Mid-tierMalaysia
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Followers153K
Engagement rate2.00%0.7x page median
Suspicious followers24.7%Elevated
Average reel plays19.4KPer video post
Engagement rate benchmark
SUFIAN GHAFFAR's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia65%
Brazil4.8%
Indonesia4.7%
United States of America3.2%
India1.8%
Kuala Lumpur12%
Shah Alam3.1%
Johor Baharu2.8%
Seberang Perai2.3%
Kinta2.1%
Audience gender
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Top posts
Avg likes: 3.1K. Avg comments: 17. Audience credibility: 75%.
Quick edit
Quick edits 📱
Simple edit with iPhone
7
Amber 白冰沙🍧
@kyoungmi_amber
Amber Tan 白冰沙 💃🏻♒️ Lifestyle ☕️, Beauty💄, Travel✈️ Content Creator 🎬YouTube: Amber白冰沙 📕XHS :白冰沙 Any job enquiry : 📧-amber.bingsha@gmail.com
Mid-tierMalaysia
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Followers122K
Engagement rate2.53%At page median
Suspicious followers17.9%Moderate
Average reel plays35.4KPer video post
Engagement rate benchmark
Amber 白冰沙🍧's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia79%
Taiwan5.8%
Singapore4.1%
China3.7%
Indonesia1.4%
Kuala Lumpur11%
Johor Baharu5.9%
Seberang Perai4.5%
Singapore4.1%
Kinta3.6%
Audience gender
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Top posts
Avg likes: 3.1K. Avg comments: 4. Audience credibility: 82%.
姐妹，我可以无条件站你，除了看你去跳火坑😊
90后什么时候发现自己开始老了😟 长细纹这件事真的很吓人啊🥹 抗老真的不能拖，越早越好啊！ ✨Eucerin Epicelline Serum,…
大年初一🧧🐍🐍 爸爸问我肚子不冷咩？🤓
8
Mommy A.H
@ms.fala_jb
Mommy A.H🇲🇾 Ex-Banker → Mommy Lifestyle & Food Creator 🎥Kisah family, food & Cozy living harian 📩 DM for Collabs
Mid-tierMalaysia
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Followers116K
Engagement rate2.24%0.8x page median
Suspicious followers21.4%Elevated
Average reel plays77.1KPer video post
Engagement rate benchmark
Mommy A.H's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia92%
Indonesia3.1%
Brunei0.4%
United Kingdom0.4%
United States of America0.4%
Kuala Lumpur8.6%
Johor Baharu6.4%
Seremban4.9%
Shah Alam4.2%
Kota Bharu3.6%
Audience gender
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Top posts
Avg likes: 2.6K. Avg comments: 27. Audience credibility: 79%.
❤️mommyAH
Siap kerja terus ke dapur. Menu hari ni sama dengan menu ibu sebab kami masak sama-sama…
Menu lunch yg simple tapi menambah2 nasi. sambal sardin ayam goreng tepung telur dadar…
9
Rose Gaming
@poetryofroses
Your favorite Trilingual Queen 👑 | 📍 KL | Emcee 🎤 Host for MPL MY 📸 Lifestyle | Gaming | Tech Content Creator Work: playswithrose@gmail.com
Mid-tierMalaysia
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Followers113K
Engagement rate3.41%1.2x page median
Suspicious followers21.4%Elevated
Average reel plays102KPer video post
Engagement rate benchmark
Rose Gaming's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia82%
Singapore2.9%
Indonesia2.6%
Philippines2.4%
India2.2%
Kuala Lumpur8.3%
Johor Baharu6.7%
Kota Kinabalu4.3%
Kuching3.1%
Singapore2.9%
Audience gender
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Top posts
Avg likes: 3.8K. Avg comments: 9. Audience credibility: 79%.
Left hand got a little heavier in Paris ✨💍 📸: @enos.ku
Hair is SPS masters & MPL MY ready!!! Thank you @brownsugarhairs @ng.rie 😙💕
IM SO LIQUID RN 🤓 (until we meet in M7 🤓) Thanks boss @liquid.dansan
10
❦ 𝐫 𝐲 𝐧 𝟎 ❦
@yeenrryn0
old acc @yeenryn0 300k has been hacked. collaboration || modelling || campaign || canvas || lifestyle 💌 yeenryn0work@gmail.com 💌 014-6620738 (izara)
Mid-tierMalaysia
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Followers105K
Engagement rate7.33%2.6x page median
Suspicious followers16.0%Moderate
Average reel plays140KPer video post
Engagement rate benchmark
❦ 𝐫 𝐲 𝐧 𝟎 ❦'s engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia63%
Indonesia31%
Thailand1.0%
Singapore1.0%
South Korea0.7%
Kuala Lumpur5.2%
Johor Baharu3.1%
Shah Alam2.9%
Seberang Perai2.4%
Jakarta2.2%
Audience gender
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Top posts
Avg likes: 7.7K. Avg comments: 19. Audience credibility: 84%.
PRFC ZIP HOODIE 6 COLORWAYS. RELEASE ON MAY 10TH AT 19.00 WIB / 20.00 MYT. EXCLUSIVE ON…
Manifesting this moment ✨
rania & jaden's wedding day last night. no words,but wishing both of you a love that…
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11
Nur Afifah 🇲🇾
@nurafifah
▫️Beauty , Fashion, Travel & Lifestyle ▫️A film buff 🎥 + avid reader 📚 + traveller 🧳 ▫️Enquiries: nafifah1993@gmail.com ▫️Shopee links 🔽
MicroMalaysia
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Followers92.8K
Engagement rate0.03%0.0x page median
Suspicious followers20.2%Elevated
Average reel plays17.0KPer video post
Engagement rate benchmark
Nur Afifah 🇲🇾's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia90%
Indonesia3.9%
Singapore0.8%
Thailand0.7%
United States of America0.5%
Kuala Lumpur14%
Shah Alam6.1%
Johor Baharu4.9%
Ulu Langat2.9%
Kinta2.6%
Audience gender
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Top posts
Avg likes: 2.9K. Avg comments: 16. Audience credibility: 80%.
If you aren’t putting Uzbekistan on your bucket list yet, let this be your sign. 📍 The…
Ada sesiapa lagi tertinggal earphone?
parkour
12
Afiq Syahmi
@afiqsyahmi271
Gaming | Lifestyle KL I MY For inquiries : 📨 afiqsyahmi271@gmail.com
MicroMalaysia
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Followers75.0K
Engagement rate4.29%1.5x page median
Suspicious followers17.9%Moderate
Average reel plays30.5KPer video post
Engagement rate benchmark
Afiq Syahmi's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia66%
Indonesia30%
South Korea0.6%
Thailand0.5%
Singapore0.4%
Kuala Lumpur3.8%
Kota Kinabalu3.8%
Johor Baharu3.1%
Jakarta2.3%
Kuching2.1%
Audience gender
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Top posts
Avg likes: 3.2K. Avg comments: 3. Audience credibility: 82%.
Darkness
View post on Instagram
Widiiiiiii 🥺🤣
13
Nur Indah
@ronaldinho_kelate
Mama.arash🤍 𝘓𝘪𝘧𝘦𝘴𝘵𝘺𝘭𝘦 . 𝘍𝘢𝘴𝘩𝘪𝘰𝘯 . 𝘍𝘰𝘰𝘥 📨𝘪𝘯𝘥𝘢𝘩.𝘤𝘰𝘭𝘭𝘢𝘣@𝘺𝘢𝘩𝘰𝘰.𝘤𝘰𝘮
MicroMalaysia
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Followers71.7K
Engagement rate2.52%At page median
Suspicious followers24.2%Elevated
Average reel plays23.2KPer video post
Engagement rate benchmark
Nur Indah's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia94%
Indonesia3.0%
Thailand0.7%
Singapore0.3%
Australia0.2%
Kota Bharu13%
Kuala Lumpur4.6%
Kuala Terengganu3.3%
Johor Baharu3.2%
Kuantan3.2%
Audience gender
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Top posts
Avg likes: 1.8K. Avg comments: 58. Audience credibility: 76%.
Semoga setiap pengorbanan membawa keberkatan,🤲🏻🫂 setiap doa dipermudahkan Allah, dan…
Cepat sembuh sayang mama🤍🥰. Awk tu nyawa mama 🫶
Pasangan yang soleh bukan sekadar pandai berkata manis, tetapi dia yang membawa kita…
14
𝐋𝐔𝐐
@luqbkr
𝐓𝐑𝐀𝐕𝐄𝐋 | 𝐋𝐈𝐅𝐄𝐒𝐓𝐘𝐋𝐄 📍ꜱɪɴɢᴀᴘᴏʀᴇ
MicroSingapore
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Followers71.4K
Engagement rate3.70%1.3x page median
Suspicious followers18.7%Moderate
Average reel plays10.5KPer video post
Engagement rate benchmark
𝐋𝐔𝐐's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia65%
Indonesia15%
Singapore12%
Brunei2.1%
United Kingdom0.8%
Singapore12%
Kuala Lumpur9.5%
Johor Baharu3.8%
Shah Alam3.3%
Jakarta3.2%
Audience gender
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Top posts
Avg likes: 2.6K. Avg comments: 6. Audience credibility: 81%.
Truth😩
1. YOUR BOYFRIEND IS NOW MINE. RHUBARB & LITCHI by @aromaui.scents is a floral type…
Different stories. Same humanity.
15
LOUI LIM
@louilim_
🇲🇾🇸🇬🇭🇰🇺🇸 MY | SG | HK | US 💼 louilim@theraretalents.com 🌎 Travel | Lifestyle & Fashion | Hotels
MicroMalaysia
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Followers56.3K
Engagement rate3.26%At page median
Suspicious followers22.4%Elevated
Average reel plays21.8KPer video post
Engagement rate benchmark
LOUI LIM's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia60%
China8.2%
Singapore5.2%
United States of America4.6%
Thailand2.3%
Kuala Lumpur22%
Hong Kong5.3%
Singapore5.2%
Seberang Perai4.0%
Johor Baharu3.8%
Audience gender
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Top posts
Avg likes: 1.8K. Avg comments: 42. Audience credibility: 78%.
Sometimes you have to take a step back to move forward! 🔥💫 // 🏙️
Labubu or ‘Lalabu’ ? 🤷‍♀️😅🤭 Just use the MAE app if you ever need to make any instant…
Unleash Your Maverick Spirit: Dive into a World of tantalising and multi-sensory…
16
苏韵菲 Yun Fei
@yyun_ffei
𝐃𝐉 • 𝐋𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞 𝐂𝐫𝐞𝐚𝐭𝐨𝐫 不想活成标准答案｜野心和有趣我都要 𝐅𝐨𝐮𝐧𝐝𝐞𝐫 𝐨𝐟 @qingmu.headspa 📮𝘋𝘮 𝘧𝘰𝘳 𝘸𝘰𝘳𝘬 𝘪𝘯𝘲𝘶𝘪𝘳𝘪𝘦𝘴…
MicroMalaysia
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Followers53.9K
Engagement rate10.83%3.8x page median
Suspicious followers24.5%Elevated
Average reel plays13.4KPer video post
Engagement rate benchmark
苏韵菲 Yun Fei's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia79%
Singapore5.2%
Taiwan3.0%
China2.1%
United States of America1.7%
Johor Baharu46%
Singapore5.2%
Kuala Lumpur4.1%
Malacca City1.5%
Subang Jaya1.2%
Audience gender
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Top posts
Avg likes: 5.8K. Avg comments: 9. Audience credibility: 75%.
艾特你爱看黑丝的兄弟来看ootd❤️
是什么东西那么烫？
《大叔自以为的帅 70》饶舌都没这么Real 鸡蛋两盘（Full MV）- Xiangze YouTube 男神： @xiangze_1228 女神： @yyun_ffei…
17
jasmine
@tksajjj
living life as a chinese muslim convert in 🇸🇬 halal travel, food & lifestyle | tiktok: tksajjj [48k] for collabs: hellotksaj@gmail.com
MicroSingapore
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Followers50.0K
Engagement rate2.89%At page median
Suspicious followers19.4%Moderate
Average reel plays29.3KPer video post
Engagement rate benchmark
jasmine's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia54%
Singapore23%
Indonesia3.7%
United States of America2.6%
United Kingdom1.8%
Singapore23%
Kuala Lumpur10%
Shah Alam3.4%
Johor Baharu3.3%
Ulu Langat2.0%
Audience gender
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Top posts
Avg likes: 1.4K. Avg comments: 17. Audience credibility: 81%.
1 like = 1 cough #muslim #revert #bidet #ramadhan #nolaughingmatterzaki
when i visited Al-Hambra in 2022, i remember leaving it with a feeing of peace…?…
no cus now im thinking what else yall born Muslims have been gatekeeping, cmon SPILL THEM…
18
feera azhar
@lfeeraaaa
beauty ☁️ | lifestyle 🎀 | travel ✈️ find me here 👇🏻 lfeerazhar@gmail.com
MicroMalaysia
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Followers48.9K
Engagement rate2.81%At page median
Suspicious followers22.6%Elevated
Average reel plays31.7KPer video post
Engagement rate benchmark
feera azhar's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia94%
United States of America0.8%
Australia0.6%
Indonesia0.6%
United Kingdom0.4%
Shah Alam14%
Klang13%
Kuala Lumpur9.4%
Johor Baharu3.6%
Ulu Langat2.0%
Audience gender
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Avg likes: 1.4K. Avg comments: 10. Audience credibility: 77%.
terjumpa this old footage my dad recorded when I was small and its just so 😭😭😭😭😭😭
travel banyak kali setahun degan harga murah is all about strategy!!!!
lutut tu once dah gone… GONE…
19
RAPHAEL SLI
@raphael.sli
21 | 🩺 | Tiktok: raphael.sli (440k+) dm for business enquiries 🇲🇾 ⋆˙⟡ lifestyle, skincare, travel, culture
MicroMalaysia
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Followers46.4K
Engagement rate6.33%2.2x page median
Suspicious followers18.7%Moderate
Average reel plays18.1KPer video post
Engagement rate benchmark
RAPHAEL SLI's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia86%
United States of America3.1%
Indonesia2.6%
China1.0%
India0.7%
Miri35%
Kuching7.2%
Kuala Lumpur5.3%
Kota Kinabalu4.6%
Bintulu2.2%
Audience gender
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Top posts
Avg likes: 2.9K. Avg comments: 26. Audience credibility: 81%.
That guy was rage baiting fr. It completely ruined my first time meeting Ariana Grande. I…
I traveled all the way from Malaysia to Singapore, and what happened at WICKED For Good…
It was a journey. Our emotions were up and down that night. It was truly devastating to…
20
ninicomei
@ninicomei
lifestyle | business | money ☀️ @kyutskin 🏡 @nchometown ⚖️ @ncvaultgroup more in link ↓
MicroMalaysia
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Followers45.6K
Engagement rate2.78%At page median
Suspicious followers17.6%Moderate
Average reel plays12.3KPer video post
Engagement rate benchmark
ninicomei's engagement rate benchmarked against this niche's real distribution.
Audience location
Malaysia93%
Indonesia2.2%
South Korea0.6%
Saudi Arabia0.4%
Australia0.4%
Kuala Lumpur12%
Johor Baharu6.3%
Shah Alam5.4%
Ulu Langat3.2%
Malacca City2.7%
Audience gender
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Top posts
Avg likes: 1.3K. Avg comments: 9. Audience credibility: 82%.
Slow life in Mecca 🕋 #mekah #haji #umrah #hajiwithninicomei
Allah beri rezeki untuk solat Aidiladha di Mekah — a blessing beyond words #haji…
Sum up 1 week in madinah 🤍

Benchmarks

Top lifestyle influencers in Malaysia: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong lifestyle creator from an average one.

106creators indexed98.7Kmedian followers2.85%median engagement20.6%avg suspicious followers

The top lifestyle influencers in Malaysia run a median engagement rate of 2.85% and average 20.6% suspicious followers. Treat 2.85% as the bar a strong lifestyle creator in Malaysia should clear; below it, you are paying for reach, not attention.

The best lifestyle influencers in Malaysia here span 10 nano or micro and 2 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Malaysia (100%), skewing female at 56%.

How this list is built. These are Instagram creators who describe themselves using terms like lifestyle, daily life, lifestyle blogger in their own bio and whose audience is concentrated in Malaysia. 106 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Sep 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Malaysia100%

Follower tiers in this ranking

Nanounder 10K: 0
Micro10K to 100K: 10
Mid-tier100K to 500K: 8
Macro500K+: 2

Combined audience gender

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Every list below is built from the same index and the same ranking, so numbers stay comparable across markets.

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FAQ

Lifestyle influencers in Malaysia: common questions

How do I find lifestyle influencers in Malaysia?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 106 lifestyle influencers in Malaysia and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top lifestyle influencers in Malaysia right now?

On this ranking, Fateha sahaini (@tearghh), Raf Yaakob (@rafyaakob), Zuvia Chua Yuen Ching (@zuvia_p). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Sep 2026.

What counts as a good engagement rate for lifestyle creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these lifestyle influencers in Malaysia, the median engagement rate is 2.85% at a median of 98.7K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 20.6% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 106 lifestyle influencers in Malaysia

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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Fateha sahaini

Raf Yaakob

Zuvia Chua Yuen Ching

Liangzi 王伊靓子

Farida Yuwadee

SUFIAN GHAFFAR

Amber 白冰沙🍧

Mommy A.H

Rose Gaming

❦ 𝐫 𝐲 𝐧 𝟎 ❦

Nur Afifah 🇲🇾

Afiq Syahmi

Nur Indah

𝐋𝐔𝐐

LOUI LIM

苏韵菲 Yun Fei

jasmine

feera azhar

RAPHAEL SLI

ninicomei

Top lifestyle influencers in Malaysia: engagement and audience benchmarks

Where their audiences are

Follower tiers in this ranking

More lifestyle and creator lists

Other niches in Malaysia

Other creator niches

Lifestyle influencers in other markets

Keep looking

Check a creator before you book them

Lifestyle influencers in Malaysia: common questions

Search 106 lifestyle influencers in Malaysia

More lifestyle and creator lists

Other niches in Malaysia

Other creator niches

Lifestyle influencers in other markets

Keep looking