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Top 20 Lifestyle Influencers in Germany on Instagram (Sep 2026)

We found 220 lifestyle influencers in Germany on Instagram. These creators use "lifestyle" in their Instagram bio and have audiences concentrated in Germany. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated September 8, 2026

  1. 1Hamza & Alisha Tas instagram profile photo

    Hamza & Alisha Tas

    @hamzo.tv

    𝘂𝗻𝘀𝗲𝗿 𝗖𝗼𝘂𝗽𝗹𝗲𝗮𝗰𝗰𝗼𝘂𝗻𝘁 🎀 ⚽️ 📸 Family • Comedy • Lifestyle • Fußball 📥 Anfragen: hamza@lionflence.com 🔗 @alisha_krp ⬇️Impressum⬇️

    MacroGermany
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    Followers613K
    Engagement rate2.16%0.7x page median
    Suspicious followers12.8%Moderate
    Average reel plays546KPer video post

    Engagement rate benchmark

    Hamza & Alisha Tas's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany84%
    Austria6.1%
    Switzerland2.3%
    Italy0.8%
    Spain0.8%

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    Top posts

    Avg likes: 13.2K. Avg comments: 205. Audience credibility: 87%.

  2. 2RANDA SHILBAYEH-WEISER instagram profile photo

    RANDA SHILBAYEH-WEISER

    @randa_and_the_gang

    REALLIFE-CONTENT|FASHION| LIFESTYLE| GOOD ENERGY 💫 BERLIN📍 PROUD MOM OF 3 CEO @bliss.and.bold.official & @contentcrush.agency BESTSELLERAUTORIN

    MacroGermany
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    Followers574K
    Engagement rate2.87%At page median
    Suspicious followers21.4%Elevated
    Average reel plays799KPer video post

    Engagement rate benchmark

    RANDA SHILBAYEH-WEISER's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany74%
    Austria6.4%
    United States of America2.3%
    Brazil1.7%
    Spain1.6%

    Audience gender

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    Top posts

    Avg likes: 16.5K. Avg comments: 246. Audience credibility: 79%.

  3. 3Vanessa Nwattu instagram profile photo

    Vanessa Nwattu

    @vanessa.nwa

    TV | Lifestyle | Beauty & just being me 🦋 -10% Code „Vani” @ahead_nutrition [anzeige] 💌 info@vanessanwattu.com

    MacroGermany
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    Followers501K
    Engagement rate2.64%At page median
    Suspicious followers9.5%Low risk
    Average reel plays1.5MPer video post

    Engagement rate benchmark

    Vanessa Nwattu's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany75%
    Austria6.5%
    Spain2.7%
    United States of America2.1%
    Switzerland1.7%

    Audience gender

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    Top posts

    Avg likes: 13.2K. Avg comments: 165. Audience credibility: 90%.

  4. 4Niklas Schwab instagram profile photo

    Niklas Schwab

    @hedgefonds.henning

    𝙈𝙚𝙢𝙚𝙨 & 𝘼𝙘𝙦𝙪𝙞𝙨𝙞𝙩𝙞𝙤𝙣𝙨 Infotainment für die oberen 1% Wirtschaft | Finanzen | Luxury | Lifestyle

    Mid-tierGermany
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    Followers298K
    Engagement rate0.02%0.0x page median
    Suspicious followers10.2%Moderate
    Average reel plays153KPer video post

    Engagement rate benchmark

    Niklas Schwab's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany67%
    Austria6.3%
    United States of America4.9%
    Spain2.5%
    Italy1.9%

    Audience gender

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    Top posts

    Avg likes: 7.3K. Avg comments: 22. Audience credibility: 90%.

  5. 5Joana Salamone instagram profile photo

    Joana Salamone

    @joana.salamone

    🌺 Natural curls 🌀 real moments 🪸lifestyle 👻 Joana.salamone 💌 joana@nuvin.me @nuvin_impressum

    Mid-tierGermany
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    Followers295K
    Engagement rate3.39%At page median
    Suspicious followers10.4%Moderate
    Average reel plays263KPer video post

    Engagement rate benchmark

    Joana Salamone's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany80%
    Austria2.9%
    Spain2.1%
    United States of America2.0%
    Italy1.9%

    Audience gender

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    Top posts

    Avg likes: 10.0K. Avg comments: 43. Audience credibility: 90%.

  6. 6Karina | Make Love Fake Love instagram profile photo

    Karina | Make Love Fake Love

    @valentinakarina

    • Lifestyle | Fashion | Interior • Lüneburg, Germany • karina@mebastars.com

    Mid-tierGermany
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    Followers281K
    Engagement rate5.20%1.7x page median
    Suspicious followers10.1%Moderate
    Average reel plays550KPer video post

    Engagement rate benchmark

    Karina | Make Love Fake Love's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany75%
    Austria7.0%
    Spain2.5%
    United States of America2.1%
    Italy1.7%

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    Top posts

    Avg likes: 14.6K. Avg comments: 19. Audience credibility: 90%.

  7. 7•Family •Lifestyle •Blog instagram profile photo

    •Family •Lifestyle •Blog

    @saraht1me

    •Sarah 🌸 Patchworkfamily •📧contact@sarahdreis.com •TikTok: saraht1me •Snap: sarahtimeprime

    Mid-tierGermany
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    Followers255K
    Engagement rate3.14%At page median
    Suspicious followers12.4%Moderate
    Average reel plays332KPer video post

    Engagement rate benchmark

    •Family •Lifestyle •Blog's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany85%
    Austria5.7%
    Switzerland1.9%
    Spain1.1%
    United States of America0.7%

    Audience gender

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    Top posts

    Avg likes: 8.0K. Avg comments: 79. Audience credibility: 88%.

  8. 8𝑪 𝒂 𝒓 𝒓 𝒚 👸🏼🧿❤️ instagram profile photo

    𝑪 𝒂 𝒓 𝒓 𝒚 👸🏼🧿❤️

    @carina_spack

    ✨ real life chaos & main character energy 💕 lifestyle | fitness | animal lover 💌 𝐁𝐨𝐨𝐤𝐢𝐧𝐠@𝐜𝐚𝐫𝐢𝐧𝐚-𝐬𝐩𝐚𝐜𝐤.𝐝𝐞 @impressum_carina_spack

    Mid-tierGermany
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    Followers228K
    Engagement rate3.86%1.3x page median
    Suspicious followers19.9%Moderate
    Average reel plays224KPer video post

    Engagement rate benchmark

    𝑪 𝒂 𝒓 𝒓 𝒚 👸🏼🧿❤️'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany75%
    Austria7.0%
    Spain2.4%
    United States of America1.7%
    Italy1.6%

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    Top posts

    Avg likes: 8.8K. Avg comments: 56. Audience credibility: 80%.

  9. 9Yujolie | Beauty | Lifestyle | 🇩🇪🇺🇸 instagram profile photo

    Yujolie | Beauty | Lifestyle | 🇩🇪🇺🇸

    @yujolie

    Hi, it’s Jolien 🌷 👑 Little bit of beauty, life & sarcasm 💌 management@yujolie.de

    Mid-tierGermany
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    Followers219K
    Engagement rate5.54%1.8x page median
    Suspicious followers8.1%Low risk
    Average reel plays361KPer video post

    Engagement rate benchmark

    Yujolie | Beauty | Lifestyle | 🇩🇪🇺🇸's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany81%
    Austria4.0%
    United States of America2.8%
    Switzerland1.6%
    Spain1.6%

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    Top posts

    Avg likes: 12.1K. Avg comments: 187. Audience credibility: 92%.

  10. 10Florian Thiele instagram profile photo

    Florian Thiele

    @florian.thiele_official

    🤳🏽31 | Papa von 4 🩶Family, Lifestyle & Technik 🌴 Portugal 💍 @julia.thiele_family

    Mid-tierGermany
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    Followers193K
    Engagement rate7.62%2.5x page median
    Suspicious followers18.9%Moderate
    Average reel plays656KPer video post

    Engagement rate benchmark

    Florian Thiele's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany77%
    Austria5.6%
    United States of America2.0%
    Spain1.9%
    Switzerland1.6%

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    Top posts

    Avg likes: 14.7K. Avg comments: 76. Audience credibility: 81%.

  12. 11Fynn instagram profile photo

    Fynn

    @fynnlukaskunz

    100% echt, 80% planlos 🙃 Willkommen in meinem Leben👋🏼 💁🏽‍♂️ LIFESTYLE, SOLO TRAVEL, HOME, FOOD & GOOD VIBES 📍Lüneburg ✉️ fynn@azureagency.de

    Mid-tierGermany
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    Followers166K
    Engagement rate3.00%At page median
    Suspicious followers9.0%Low risk
    Average reel plays313KPer video post

    Engagement rate benchmark

    Fynn's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany75%
    Austria9.4%
    Switzerland2.5%
    Spain2.2%
    Italy1.6%

    Audience gender

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    Top posts

    Avg likes: 5.0K. Avg comments: 113. Audience credibility: 91%.

  13. 12Emily instagram profile photo

    Emily

    @emilyy

    📩emily@dls-consulting.de 🔴lifestyle-beauty-sport⚽️ 🟠Moderation

    Mid-tierGermany
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    Followers162K
    Engagement rate1.12%0.4x page median
    Suspicious followers24.6%Elevated
    Average reel plays119KPer video post

    Engagement rate benchmark

    Emily's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany71%
    Austria6.4%
    Switzerland3.3%
    United States of America2.8%
    Spain1.6%

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    Top posts

    Avg likes: 1.8K. Avg comments: 40. Audience credibility: 75%.

  14. 13Eva Brenner instagram profile photo

    Eva Brenner

    @eva_brenner_official

    Dipl.-Ing. Innenarchitektur◽️TV-Host◽️Interior & Architektur◽️Garten◽️Kunst▫️Yoga▫️Healthy Lifestyle◽️Traveller▫️Foodie ◽️🤍 🇮🇹🇫🇷

    Mid-tierGermany
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    Followers147K
    Engagement rate2.21%0.7x page median
    Suspicious followers18.1%Moderate
    Average reel plays71.4KPer video post

    Engagement rate benchmark

    Eva Brenner's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany79%
    Austria5.6%
    Switzerland3.0%
    Italy1.4%
    Spain1.3%

    Audience gender

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    Top posts

    Avg likes: 3.3K. Avg comments: 120. Audience credibility: 82%.

  15. 14Wieke Langanke instagram profile photo

    Wieke Langanke

    @wieke.l

    💋let's fall in love💋 lifestyle | travel | music 🎥TikTok:wieke_l 📩 wieke@trismile.de

    Mid-tierGermany
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    Followers135K
    Engagement rate2.95%At page median
    Suspicious followers21.5%Elevated
    Average reel plays131KPer video post

    Engagement rate benchmark

    Wieke Langanke's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany80%
    Austria9.9%
    Switzerland2.6%
    United States of America1.2%
    Spain0.7%

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    Top posts

    Avg likes: 4.0K. Avg comments: 23. Audience credibility: 79%.

  16. 15♡ Fee Zoé Sophie ♡ instagram profile photo

    ♡ Fee Zoé Sophie ♡

    @feezoeb

    📍Munich/ Germany a museum of memories 💌 fashion and lifestyle <3 feezoeb@janinareich-agency.de

    Mid-tierGermany
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    Followers134K
    Engagement rate9.82%3.2x page median
    Suspicious followers20.3%Elevated
    Average reel plays225KPer video post

    Engagement rate benchmark

    ♡ Fee Zoé Sophie ♡'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany64%
    Austria7.7%
    United States of America3.5%
    Italy2.5%
    Switzerland1.9%

    Audience gender

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    Top posts

    Avg likes: 13.2K. Avg comments: 21. Audience credibility: 80%.

  17. 16Leander Sacher instagram profile photo

    Leander Sacher

    @leander_sacher

    🫶🏼 in love with food, fashion, lifestyle 💍 @maximeee 📍Aachen, Germany 📩 leander@azureagency.de

    Mid-tierGermany
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    Followers127K
    Engagement rate2.78%At page median
    Suspicious followers10.9%Moderate
    Average reel plays331KPer video post

    Engagement rate benchmark

    Leander Sacher's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany72%
    Austria7.1%
    Spain2.7%
    Switzerland2.5%
    United States of America2.3%

    Audience gender

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    Top posts

    Avg likes: 3.5K. Avg comments: 97. Audience credibility: 89%.

  18. 17Mᴀxɪᴍᴀ instagram profile photo

    Mᴀxɪᴍᴀ

    @maxima_mclk

    lifestyle & travel ✈️ ’ don’t just exist, live ✨ @morenutrition.de code: maxima Maxima@bespokemgmt.de https://amzn.to/4wZNGDn

    Mid-tierGermany
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    Followers127K
    Engagement rate3.85%1.3x page median
    Suspicious followers19.0%Moderate
    Average reel plays86.5KPer video post

    Engagement rate benchmark

    Mᴀxɪᴍᴀ's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany78%
    Austria5.6%
    Switzerland2.2%
    Italy1.4%
    United States of America1.4%

    Audience gender

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    Top posts

    Avg likes: 4.9K. Avg comments: 17. Audience credibility: 81%.

  19. 18Fabian Baggeler instagram profile photo

    Fabian Baggeler

    @fabian.baggeler

    🌎 Reisen & Lifestyle 🏔️ 🎬 TikTok: Fabian.Baggeler - 2.8 Mio. 🍿YouTube: Fabian Baggeler - 600 Tsd. 📧 fabian@homeoftravel.de

    Mid-tierGermany
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    Followers124K
    Engagement rate7.01%2.3x page median
    Suspicious followers22.8%Elevated
    Average reel plays90.9KPer video post

    Engagement rate benchmark

    Fabian Baggeler's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany71%
    Austria9.1%
    Switzerland4.6%
    United States of America1.8%
    Italy1.5%

    Audience gender

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    Top posts

    Avg likes: 8.7K. Avg comments: 55. Audience credibility: 77%.

  20. 19Julian instagram profile photo

    Julian

    @juliangutjahr

    24- menswear - lifestyle Proud Dad✨ my love @annamariadamm ❤ business 📩juliangutjahr@yahoo.com

    Mid-tierGermany
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    Followers120K
    Engagement rate11.01%3.6x page median
    Suspicious followers24.0%Elevated
    Average reel plays625KPer video post

    Engagement rate benchmark

    Julian's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany67%
    Austria8.0%
    United States of America3.2%
    Switzerland2.0%
    Italy1.9%

    Audience gender

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    Top posts

    Avg likes: 13.2K. Avg comments: 52. Audience credibility: 76%.

  21. 20Sara Khansheikhouni | ساره خانشيخوني instagram profile photo

    Sara Khansheikhouni | ساره خانشيخوني

    @sara_sheikhouni

    "وما توفيقي إلا بالله" 📍🇩🇪| Skincare💆🏻‍♀️Reviews💄Tips💡Travel 🚗 PR💌: sara.sheikhouni@gmail.com صانعة محتوى + 🎓: خبيرة تجميل لاجراحي | إدارة…

    Mid-tierGermany
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    Followers119K
    Engagement rate2.33%0.8x page median
    Suspicious followers23.2%Elevated
    Average reel plays224KPer video post

    Engagement rate benchmark

    Sara Khansheikhouni | ساره خانشيخوني's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Germany52%
    Syria9.0%
    Türkiye5.5%
    Netherlands3.6%
    Austria3.0%

    Audience gender

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    Top posts

    Avg likes: 2.8K. Avg comments: 105. Audience credibility: 77%.

Benchmarks

Top lifestyle influencers in Germany: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong lifestyle creator from an average one.

220creators indexed179Kmedian followers3.07%median engagement16.3%avg suspicious followers

The top lifestyle influencers in Germany run a median engagement rate of 3.07% and average 16.3% suspicious followers. Treat 3.07% as the bar a strong lifestyle creator in Germany should clear; below it, you are paying for reach, not attention.

The best lifestyle influencers in Germany here span 0 nano or micro and 3 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Germany (100%), skewing female at 72%.

How this list is built. These are Instagram creators who describe themselves using terms like lifestyle, daily life, lifestyle blogger in their own bio and whose audience is concentrated in Germany. 220 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Sep 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Germany100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
17
Macro500K+
3

Combined audience gender

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FAQ

Lifestyle influencers in Germany: common questions

How do I find lifestyle influencers in Germany?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 220 lifestyle influencers in Germany and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top lifestyle influencers in Germany right now?

On this ranking, Hamza & Alisha Tas (@hamzo.tv), RANDA SHILBAYEH-WEISER (@randa_and_the_gang), Vanessa Nwattu (@vanessa.nwa). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Sep 2026.

What counts as a good engagement rate for lifestyle creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these lifestyle influencers in Germany, the median engagement rate is 3.07% at a median of 179K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 16.3% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 220 lifestyle influencers in Germany

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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