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Top 20 DIY & Crafts Influencers in United States on Instagram (Aug 2026)

We found 108 diy & crafts influencers in United States on Instagram. These creators use "diy & crafts" in their Instagram bio and have audiences concentrated in United States. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 31, 2026

  1. 1Ariana Lee Bonfiglio instagram profile photo

    Ariana Lee Bonfiglio

    @ariana_lee99

    🍑Georgia | Mom Life + DIY ♥TikTok: arianalee99 (11.9mil+) ♡Business-arianaleebon@gmail.com ❥Snapchat: Arianalb

    MacroUnited States
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    Followers909K
    Engagement rate6.79%2.2x page median
    Suspicious followers18.0%Moderate
    Average reel plays2.7MPer video post

    Engagement rate benchmark

    Ariana Lee Bonfiglio's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America59%
    United Kingdom5.8%
    Canada3.1%
    Australia3.0%
    Netherlands2.3%

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    Top posts

    Avg likes: 61.8K. Avg comments: 338. Audience credibility: 82%.

  2. 2Brooklyn B instagram profile photo

    Brooklyn B

    @heybrooklynb

    I like to make things 😋 Nothing is off limits 🙃 🎨 DIY, crafting, home decor & recipes ❤️ 🎃 Seasonal fun & hairstyles 💁🏻‍♀️ ✉️…

    MacroUnited States
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    Followers841K
    Engagement rate2.12%0.7x page median
    Suspicious followers23.2%Elevated
    Average reel plays178KPer video post

    Engagement rate benchmark

    Brooklyn B's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America78%
    Canada3.2%
    United Kingdom2.1%
    Germany1.2%
    Brazil1.2%

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    Top posts

    Avg likes: 17.8K. Avg comments: 429. Audience credibility: 77%.

  3. 3Emily Welch | Cozy Home & Life instagram profile photo

    Emily Welch | Cozy Home & Life

    @emilywelchstyle

    🍂fall is coming 🍂 easy ideas for your home and life cozy colorful home decor • DIY • omaha • mom emily@emilywelchstyle.com

    MacroUnited States
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    Followers701K
    Engagement rate0.05%0.0x page median
    Suspicious followers16.5%Moderate
    Average reel plays486KPer video post

    Engagement rate benchmark

    Emily Welch | Cozy Home & Life's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America80%
    Canada4.5%
    United Kingdom3.1%
    Australia1.3%
    Mexico1.2%

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    Top posts

    Avg likes: 34.5K. Avg comments: 413. Audience credibility: 83%.

  4. 4Hannah Way instagram profile photo

    Hannah Way

    @hanmade.details

    DIY’ing my way through life✨🔨💕🌿 LIFESTYLE • FLIPS • DIY 💌 Hanmade.details@gmail.com

    MacroUnited States
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    Followers642K
    Engagement rate0.03%0.0x page median
    Suspicious followers20.6%Elevated
    Average reel plays290KPer video post

    Engagement rate benchmark

    Hannah Way's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America58%
    United Kingdom5.8%
    Canada4.7%
    Australia4.4%
    Brazil2.1%

    Audience gender

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    Top posts

    Avg likes: 21.5K. Avg comments: 105. Audience credibility: 79%.

  5. 5Dana Carpenter | Houseplant care instagram profile photo

    Dana Carpenter | Houseplant care

    @fancyplantsclub

    Plant tips + DIY 🌿 Helping you grow thriving houseplants Simple care, lighting + styling ideas fancyplantsclub@iampactmgmt.com 📍Lehigh Valley, PA

    Mid-tierUnited States
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    Followers496K
    Engagement rate0.02%0.0x page median
    Suspicious followers18.6%Moderate
    Average reel plays821KPer video post

    Engagement rate benchmark

    Dana Carpenter | Houseplant care's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America61%
    United Kingdom6.6%
    Canada4.9%
    Australia2.9%
    India1.8%

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    Top posts

    Avg likes: 10.4K. Avg comments: 197. Audience credibility: 81%.

  6. 6everything eryn instagram profile photo

    everything eryn

    @everythingeryn

    Just a girl who loves making things beautiful! Home • DIY • Beauty Dallas, TX • connect@everythingerynhome.com Shop Everything👇🏾

    Mid-tierUnited States
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    Followers407K
    Engagement rate7.02%2.3x page median
    Suspicious followers20.0%Moderate
    Average reel plays443KPer video post

    Engagement rate benchmark

    everything eryn's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America84%
    Canada2.9%
    United Kingdom2.3%
    South Africa1.3%
    France0.8%

    Audience gender

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    Top posts

    Avg likes: 28.6K. Avg comments: 462. Audience credibility: 80%.

  7. 7Janelle Sherwick instagram profile photo

    Janelle Sherwick

    @prairiestylehome

    Paint rebel 😉 Sharing my DIY and home decor adventures! Collabs: janellesherwick@bossmgmtgrp.com

    Mid-tierCanada
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    Followers386K
    Engagement rate0.02%0.0x page median
    Suspicious followers18.8%Moderate
    Average reel plays395KPer video post

    Engagement rate benchmark

    Janelle Sherwick's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America69%
    Canada10%
    United Kingdom3.9%
    Australia3.2%
    South Africa1.3%

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    Top posts

    Avg likes: 8.7K. Avg comments: 219. Audience credibility: 81%.

  8. 8Briana Richardson instagram profile photo

    Briana Richardson

    @bremuvaof4

    “let’s get it together” together 💕 1.3M Across Platforms LA☀️| Mom Stuff 🏠 | Clean 🧼 | DIY🛠️ 💌: bre@imftalent.com FREE CLEAN APP⬇️

    Mid-tierUnited States
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    Followers382K
    Engagement rate0.02%0.0x page median
    Suspicious followers19.1%Moderate
    Average reel plays101KPer video post

    Engagement rate benchmark

    Briana Richardson's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America97%
    Jamaica0.5%
    Mexico0.5%
    Nigeria0.4%
    Norway0.2%

    Audience gender

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    Top posts

    Avg likes: 7.7K. Avg comments: 218. Audience credibility: 81%.

  9. 9Tay Brice instagram profile photo

    Tay Brice

    @taybricee

    Cooking - Traveling - DIY 📧 : Tay@linkcreatormgmt.com

    Mid-tierUnited States
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    Followers354K
    Engagement rate5.07%1.6x page median
    Suspicious followers15.2%Moderate
    Average reel plays565KPer video post

    Engagement rate benchmark

    Tay Brice's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America93%
    Canada2.4%
    United Kingdom1.1%
    Germany0.9%
    Australia0.5%

    Audience gender

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    Top posts

    Avg likes: 17.9K. Avg comments: 178. Audience credibility: 85%.

  10. 10Grace Holbrook | DIY + FLIPS instagram profile photo

    Grace Holbrook | DIY + FLIPS

    @atouchofgrace.diy

    🔨 I want to empower you to pick up that tool! 🎥 Polished furniture turds + DIY home projects 👇🏼Shop my fave products & supplies

    Mid-tierUnited States
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    Followers329K
    Engagement rate6.86%2.2x page median
    Suspicious followers25.7%Elevated
    Average reel plays326KPer video post

    Engagement rate benchmark

    Grace Holbrook | DIY + FLIPS's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America66%
    Canada4.2%
    United Kingdom3.0%
    Australia2.5%
    Italy1.7%

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    Top posts

    Avg likes: 22.6K. Avg comments: 572. Audience credibility: 74%.

  12. 11Sarah Randall | DIY & Design instagram profile photo

    Sarah Randall | DIY & Design

    @sarahellenrandall

    my project diary 🔨

    Mid-tierUnited States
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    Followers311K
    Engagement rate5.06%1.6x page median
    Suspicious followers16.3%Moderate
    Average reel plays422KPer video post

    Engagement rate benchmark

    Sarah Randall | DIY & Design's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America89%
    Canada3.2%
    United Kingdom0.9%
    Mexico0.8%
    Australia0.7%

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    Top posts

    Avg likes: 15.8K. Avg comments: 114. Audience credibility: 84%.

  13. 12Tyler Graham instagram profile photo

    Tyler Graham

    @tylergraham.diy

    DIY | Reviews | Lifestyle 370K FB | 42K YT | 61K TikTok Partnerships: TJ@undercurrent.net

    Mid-tierUnited States
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    Followers234K
    Engagement rate2.22%0.7x page median
    Suspicious followers14.1%Moderate
    Average reel plays187KPer video post

    Engagement rate benchmark

    Tyler Graham's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America75%
    United Kingdom6.7%
    Australia6.4%
    Ireland1.9%
    Canada1.9%

    Audience gender

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    Top posts

    Avg likes: 5.2K. Avg comments: 55. Audience credibility: 86%.

  14. 13JP instagram profile photo

    JP

    @jgpunfiltered

    GirlDad x2 | Husband Family Life & DIY 📧 JGP@viralnationtalent.com

    Mid-tierUnited States
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    Followers217K
    Engagement rate3.28%At page median
    Suspicious followers15.2%Moderate
    Average reel plays63.6KPer video post

    Engagement rate benchmark

    JP's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America68%
    United Kingdom8.0%
    Canada6.0%
    Australia4.7%
    New Zealand1.1%

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    Top posts

    Avg likes: 7.1K. Avg comments: 109. Audience credibility: 85%.

  15. 14Kade and Brooke Bandit instagram profile photo

    Kade and Brooke Bandit

    @wild_bandits

    Travel | DIY | Lifestyle out chasing dreams, talking to strangers and proving the world is kinder than you think.❤️‍🔥 📩…

    Mid-tierUnited States
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    Followers214K
    Engagement rate2.32%0.8x page median
    Suspicious followers21.8%Elevated
    Average reel plays118KPer video post

    Engagement rate benchmark

    Kade and Brooke Bandit's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America85%
    Canada2.0%
    United Kingdom1.8%
    Australia1.3%
    Germany1.1%

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    Top posts

    Avg likes: 5.0K. Avg comments: 88. Audience credibility: 78%.

  16. 15AUTUM RAIN instagram profile photo

    AUTUM RAIN

    @autumrainn

    🍂☕️🍎🍁🕯️🎃 fall is coming…!! recipes, diy, beauty + holidays ☻ san diego 💌 emma@aeratalent.com

    Mid-tierUnited States
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    Followers214K
    Engagement rate3.21%At page median
    Suspicious followers19.5%Moderate
    Average reel plays122KPer video post

    Engagement rate benchmark

    AUTUM RAIN's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America49%
    Mexico4.6%
    Canada3.5%
    Brazil3.5%
    United Kingdom2.9%

    Audience gender

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    Top posts

    Avg likes: 6.9K. Avg comments: 35. Audience credibility: 80%.

  17. 16Rebecca | Thrifting | Home decor | DIY instagram profile photo

    Rebecca | Thrifting | Home decor | DIY

    @my.thrifted.abode

    Thrifting my way to a home I love! Sharing all my tips and tricks along the way! 🏷️ My Vintage Shop @my.thrifted.abode.shop

    Mid-tierUnited States
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    Followers194K
    Engagement rate2.95%At page median
    Suspicious followers13.9%Moderate
    Average reel plays157KPer video post

    Engagement rate benchmark

    Rebecca | Thrifting | Home decor | DIY's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America84%
    Canada6.4%
    United Kingdom4.1%
    Australia0.9%
    Germany0.7%

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    Top posts

    Avg likes: 5.7K. Avg comments: 84. Audience credibility: 86%.

  18. 17Kelsea Obrien | Functional Home Swaps instagram profile photo

    Kelsea Obrien | Functional Home Swaps

    @alwaysakozyhome

    Functional home swaps for busy moms ⚡ raising 3 littles // married to my DIY guy Small effort. Big impact. New swap every week ⬇️

    Mid-tierUnited States
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    Followers191K
    Engagement rate7.94%2.6x page median
    Suspicious followers19.3%Moderate
    Average reel plays27.4KPer video post

    Engagement rate benchmark

    Kelsea Obrien | Functional Home Swaps's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America79%
    United Kingdom4.5%
    Canada3.5%
    Australia1.5%
    Mexico0.9%

    Audience gender

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    Top posts

    Avg likes: 15.1K. Avg comments: 76. Audience credibility: 81%.

  19. 18Dyamond Nicole instagram profile photo

    Dyamond Nicole

    @dyamondniicole

    Baltimore | DC | NYC 📍 29| SAHM of 3 |DIY GIRLIE|Lifestyle ✨📧-collabs: alexis@mujeressocial.com✨

    Mid-tierUnited States
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    Followers177K
    Engagement rate3.95%1.3x page median
    Suspicious followers23.6%Elevated
    Average reel plays124KPer video post

    Engagement rate benchmark

    Dyamond Nicole's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America96%
    Puerto Rico0.6%
    Jamaica0.3%
    Mexico0.3%
    Nigeria0.3%

    Audience gender

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    Top posts

    Avg likes: 7.0K. Avg comments: 57. Audience credibility: 76%.

  20. 19Leah Inman instagram profile photo

    Leah Inman

    @leahsguides

    Whimsical Inspo for every season Easy Coffee, bakes, DIY, & family friendly activities Romans 8 | married💍 | Wheat + Nut Allergy Leah@leahsguide.com

    Mid-tierUnited States
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    Followers170K
    Engagement rate2.50%0.8x page median
    Suspicious followers19.0%Moderate
    Average reel plays72.4KPer video post

    Engagement rate benchmark

    Leah Inman's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America65%
    United Kingdom4.8%
    India4.8%
    Canada3.4%
    Australia3.3%

    Audience gender

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    Top posts

    Avg likes: 4.3K. Avg comments: 53. Audience credibility: 81%.

  21. 20Bri Jordan 🫶🏻 instagram profile photo

    Bri Jordan 🫶🏻

    @thebrijordan

    Create what you wish existed ✂️💭💫 CA 📍Outfit Inspo + no sew DIY tutorials Thebrijordan@gmail.com 💌 Exclusive Content + all links 🔗 ⬇️

    Mid-tierUnited States
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    Followers165K
    Engagement rate3.69%1.2x page median
    Suspicious followers20.1%Elevated
    Average reel plays76.9KPer video post

    Engagement rate benchmark

    Bri Jordan 🫶🏻's engagement rate benchmarked against this niche's real distribution.

    Audience location

    United States of America54%
    United Kingdom9.7%
    Canada4.3%
    Australia4.2%
    Netherlands1.4%

    Audience gender

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    Top posts

    Avg likes: 6.1K. Avg comments: 48. Audience credibility: 80%.

Benchmarks

Top diy & crafts influencers in United States: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong diy & crafts creator from an average one.

108creators indexed320Kmedian followers3.08%median engagement18.9%avg suspicious followers

The top diy & crafts influencers in United States run a median engagement rate of 3.08% and average 18.9% suspicious followers. Treat 3.08% as the bar a strong diy & crafts creator in United States should clear; below it, you are paying for reach, not attention.

The best diy & crafts influencers in United States here span 0 nano or micro and 4 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in United States of America (100%), skewing female at 82%.

How this list is built. These are Instagram creators who describe themselves using terms like diy & crafts, crafts, handmade in their own bio and whose audience is concentrated in United States. 108 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

United States of America100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
16
Macro500K+
4

Combined audience gender

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FAQ

DIY & Crafts influencers in United States: common questions

How do I find diy & crafts influencers in United States?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 108 diy & crafts influencers in United States and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top diy & crafts influencers in United States right now?

On this ranking, Ariana Lee Bonfiglio (@ariana_lee99), Brooklyn B (@heybrooklynb), Emily Welch | Cozy Home & Life (@emilywelchstyle). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for diy & crafts creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these diy & crafts influencers in United States, the median engagement rate is 3.08% at a median of 320K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.9% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 108 diy & crafts influencers in United States

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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