Top 20 DIY & Crafts Influencers in India on Instagram (Aug 2026)

We found 46 diy & crafts influencers in India on Instagram. These creators use "diy & crafts" in their Instagram bio and have audiences concentrated in India. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated August 31, 2026

  1. 1Afra Afsal instagram profile photo

    Afra Afsal

    @afra_afsal

    Art | Craft | DIY content creater For collaborations: DM or mail

    MacroOman
    Followers700K
    Engagement rate0.26%0.1x page median
    Suspicious followers14.1%Moderate
    Average reel plays54.5KPer video post

    Engagement rate benchmark

    Afra Afsal's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India59%
    Iraq6.4%
    Brazil5.1%
    Egypt3.8%
    United Arab Emirates3.8%

    Audience gender

  2. 2Bhawna Meenia instagram profile photo

    Bhawna Meenia

    @colour_of_threads

    Fashion Creator 600K+ YouTube |📍Punjab DIY Stitching · Ethnic to Western Wear

    MacroIndia
    Followers567K
    Engagement rate0.28%0.1x page median
    Suspicious followers20.8%Elevated
    Average reel plays105KPer video post

    Engagement rate benchmark

    Bhawna Meenia's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India76%
    Pakistan6.4%
    Nigeria2.5%
    United States of America1.9%
    United Arab Emirates1.2%

    Audience gender

  3. 3Anukriti | Artist & Creative DIYer👩🏻‍🎨 instagram profile photo

    Anukriti | Artist & Creative DIYer👩🏻‍🎨

    @lavanyahandmades

    Upcycler & DIY enthusiast exploring various art forms, passionate about plants, documenting, and creativity!👩🏻‍🎨🎨🌿 📩:…

    Mid-tierIndia
    Followers453K
    Engagement rate0.10%0.0x page median
    Suspicious followers19.0%Moderate
    Average reel plays1.2MPer video post

    Engagement rate benchmark

    Anukriti | Artist & Creative DIYer👩🏻‍🎨's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India83%
    United States of America2.5%
    Pakistan2.0%
    United Arab Emirates1.3%
    Bangladesh0.9%

    Audience gender

  4. 4Linto Antony instagram profile photo

    Linto Antony

    @plants.diy.upcycle

    @lintoantony__ || Software Engineer by Profession DM for Collab || Not a seller || 📍Kochi New DIY reels every weekend

    Mid-tierIndia
    Followers364K
    Engagement rate4.02%0.8x page median
    Suspicious followers20.7%Elevated
    Average reel plays1.3MPer video post

    Engagement rate benchmark

    Linto Antony's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India80%
    United Arab Emirates2.6%
    United States of America2.4%
    Brazil2.2%
    Indonesia1.8%

    Audience gender

  5. 5Bikramjeet Saikia instagram profile photo

    Bikramjeet Saikia

    @craft_papery

    🪄 I turn nothing into something ! 👨‍🎨 Art | Craft | DIY 📍Jorhat , Assam , India 🇮🇳 💌 Work / Collab : craftpapery@gmail.com

    Mid-tierIndia
    Followers319K
    Engagement rate9.46%2.0x page median
    Suspicious followers21.6%Elevated
    Average reel plays1.4MPer video post

    Engagement rate benchmark

    Bikramjeet Saikia's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India71%
    Brazil5.5%
    Pakistan2.5%
    Indonesia2.4%
    Argentina1.7%

    Audience gender

  6. 6Adam Bro instagram profile photo

    Adam Bro

    @mr_adam_bro1

    craft & Diy | Tips & Tricks | Expriment | Vlog | personal I'd @adam_062001 Trustable Business enquiry DM Me

    Mid-tierIndia
    Followers218K
    Engagement rate2.48%0.5x page median
    Suspicious followers19.1%Moderate
    Average reel plays459KPer video post

    Engagement rate benchmark

    Adam Bro's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    Sri Lanka2.2%
    United Arab Emirates1.5%
    Singapore1.0%
    Malaysia0.8%

    Audience gender

  7. 7Biji Basheer instagram profile photo

    Biji Basheer

    @bgandtheboys

    Joyful Parenting • Happy Chaos Not a Guide • Just Our Ride Mommying Ezra and @dadaunplugged DIY account: @the.bear.necessitiez 📍Mumbai and Kerala

    Mid-tierIndia
    Followers176K
    Engagement rate4.73%At page median
    Suspicious followers24.1%Elevated
    Average reel plays172KPer video post

    Engagement rate benchmark

    Biji Basheer's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India76%
    United Arab Emirates5.7%
    United States of America5.5%
    Canada1.4%
    United Kingdom1.1%

    Audience gender

  8. 8Shan Shah instagram profile photo

    Shan Shah

    @mr.shanshah

    🎬 Fashion Creator 🇵🇰 👕 Recreating Premium Looks Under Budget ✨ DIY • Transformations • Street Shopping 🛍️ Thrift Finds on WhatsApp ↓

    Mid-tierPakistan
    Followers175K
    Engagement rate8.95%1.9x page median
    Suspicious followers16.2%Moderate
    Average reel plays691KPer video post

    Engagement rate benchmark

    Shan Shah's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India51%
    Pakistan36%
    United Arab Emirates2.3%
    United States of America1.5%
    United Kingdom1.5%

    Audience gender

  9. 9Upasana Kadyan instagram profile photo

    Upasana Kadyan

    @upasanakadyan_

    ✨ Fashion Creator / Outfit Designer 🧵 Sewing, Styling & Slaying ! 📍 Delhi / Gurgaon 📩 Collabs : upasanakadyan1@gmail.com 🎥 DIY & Tutorials ⬇️

    Mid-tierIndia
    Followers139K
    Engagement rate2.10%0.4x page median
    Suspicious followers20.7%Elevated
    Average reel plays223KPer video post

    Engagement rate benchmark

    Upasana Kadyan's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India61%
    Nigeria11%
    Pakistan4.3%
    Brazil3.1%
    Indonesia1.9%

    Audience gender

  10. 10Krishna v s instagram profile photo

    Krishna v s

    @krishwizzarts

    Kerala 🇮🇳 1.4 M 😇 @youtubeindia Budget DIY• Easy Makeovers •Organizing DM for paid promotion and collaboration Follow for more budget friendly…

    Mid-tierIndia
    Followers115K
    Engagement rate4.72%At page median
    Suspicious followers14.9%Moderate
    Average reel plays192KPer video post

    Engagement rate benchmark

    Krishna v s's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    United Arab Emirates4.2%
    Oman0.9%
    Saudi Arabia0.8%
    Qatar0.6%

    Audience gender

  11. 11𝐀𝐛𝐡𝐚𝐲 𝐛𝐚𝐧𝐣𝐚𝐫𝐞 | 𝐚𝐫𝐭𝐬🎨🖌️ instagram profile photo

    𝐀𝐛𝐡𝐚𝐲 𝐛𝐚𝐧𝐣𝐚𝐫𝐞 | 𝐚𝐫𝐭𝐬🎨🖌️

    @abart_0

    𝐜𝐡𝐡𝐚𝐭𝐭𝐢𝐬𝐠𝐚𝐫𝐡🌾📍🇮🇳 imagination DIY creator probably 𝐚𝐥𝐬𝐨 𝐃𝐌 𝐟𝐨𝐫 𝐩𝐚𝐢𝐝 𝐩𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧 GOD'S PLAN ⭕‼️⭕

    Mid-tierIndia
    Followers104K
    Engagement rate6.06%1.3x page median
    Suspicious followers19.8%Moderate
    Average reel plays267KPer video post

    Engagement rate benchmark

    𝐀𝐛𝐡𝐚𝐲 𝐛𝐚𝐧𝐣𝐚𝐫𝐞 | 𝐚𝐫𝐭𝐬🎨🖌️'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    India61%
    Brazil5.8%
    United States of America3.5%
    Indonesia2.6%
    Argentina1.9%

    Audience gender

  12. 12Pratibha Kini & Maddy | Travel Guides & DIY Itineraries instagram profile photo

    Pratibha Kini & Maddy | Travel Guides & DIY Itineraries

    @pk_and_maddy

    ✈️ Real Trips, Not Just Inspiration 🌍 20+ Countries • Proven Routes 🎯 Help You Travel Smart & Save Big 👇🏼 Start Planning Now

    Mid-tierIndia
    Followers100K
    Engagement rate9.76%2.1x page median
    Suspicious followers16.5%Moderate
    Average reel plays25.6KPer video post

    Engagement rate benchmark

    Pratibha Kini & Maddy | Travel Guides & DIY Itineraries's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India68%
    United States of America8.4%
    Indonesia2.6%
    United Kingdom1.8%
    Pakistan1.3%

    Audience gender

  13. 13DIY & Decor | by SAKSHI RATHI| instagram profile photo

    DIY & Decor | by SAKSHI RATHI|

    @diy_dreamscape

    "Unleash Your Creativity 🎨 | DIY Crafts & Home Decor Enthusiast✨ 📩Email for Business Collaboration #DIY #homedecor

    MicroIndia
    Followers93.7K
    Engagement rate18.52%3.9x page median
    Suspicious followers16.8%Moderate
    Average reel plays506KPer video post

    Engagement rate benchmark

    DIY & Decor | by SAKSHI RATHI|'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    United States of America3.4%
    Pakistan0.9%
    Italy0.6%
    Türkiye0.6%

    Audience gender

  14. 14Varsha Rakesh instagram profile photo

    Varsha Rakesh

    @tr_ue__dreamz

    *🅻︎🅴︎🅰︎🆁︎🅽︎🅸︎🅽︎🅶︎ 🤝🅶︎🆁︎🅾︎🆆︎🅸︎🅽︎🅶︎ 𝔻𝕀𝕐❤️𝕊𝕋𝕀𝕋ℂℍ❤️ #tailor #crafting #stitching& #designing #selfcreation #family ❤️

    MicroIndia
    Followers89.9K
    Engagement rate10.89%2.3x page median
    Suspicious followers14.6%Moderate
    Average reel plays185KPer video post

    Engagement rate benchmark

    Varsha Rakesh's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    United Arab Emirates5.2%
    Qatar1.0%
    United States of America0.9%
    Oman0.8%

    Audience gender

  15. 15Sújàñ Mítrà instagram profile photo

    Sújàñ Mítrà

    @sujan_experiment

    sujan Experiment ♦️video creator♦️ 🇮🇳YouTuber ♦️sujan Experiment ♦️I love 😘 new (Experiment) and making DIY Projects🔵 sujanvlog81@gmail.com

    MicroIndia
    Followers83.3K
    Engagement rate7.23%1.5x page median
    Suspicious followers18.5%Moderate
    Average reel plays193KPer video post

    Engagement rate benchmark

    Sújàñ Mítrà's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India89%
    Iran1.4%
    Pakistan1.4%
    Bangladesh0.7%
    Brazil0.7%

    Audience gender

  16. 16Muskan Dhriti instagram profile photo

    Muskan Dhriti

    @schoolmarm_

    🏡 Home Decor | DIY | Lifestyle 🎨 Aesthetic & budget-friendly ideas 🛠️ Simple DIYs you can actually try 📩 For Collab: DM / Email

    MicroIndia
    Followers78.4K
    Engagement rate4.78%At page median
    Suspicious followers13.7%Moderate
    Average reel plays240KPer video post

    Engagement rate benchmark

    Muskan Dhriti's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India95%
    Pakistan1.4%
    Nepal1.1%
    United Arab Emirates0.4%
    Saudi Arabia0.3%

    Audience gender

  17. 17Nisha Sharma instagram profile photo

    Nisha Sharma

    @explorishadiy

    DIY | Fashion Experiment | Lifestyle ✨ 📍Patna| Bihar 💌 explorisha12@create.wtf

    MicroIndia
    Followers70.3K
    Engagement rate32.28%6.8x page median
    Suspicious followers12.9%Moderate
    Average reel plays48.2KPer video post

    Engagement rate benchmark

    Nisha Sharma's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India88%
    Pakistan3.8%
    United States of America1.0%
    United Arab Emirates0.7%
    Canada0.7%

    Audience gender

  18. 18MrsDiyAnshu6 instagram profile photo

    MrsDiyAnshu6

    @mrsdiyanshu6

    🧿DIY • Home Decor • Crafts Creator 🎀 Reels • Tutorials • creative ideas 📩 DM for orders & collabs

    MicroIndia
    Followers61.3K
    Engagement rate5.38%At page median
    Suspicious followers17.5%Moderate
    Average reel plays161KPer video post

    Engagement rate benchmark

    MrsDiyAnshu6's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India73%
    United States of America4.0%
    Pakistan3.4%
    United Kingdom2.0%
    Brazil1.4%

    Audience gender

  19. 19Trisha Agrawal | Travel instagram profile photo

    Trisha Agrawal | Travel

    @trywanderingmore

    Professional overeater in 41 countries 🍜 Mid-range travel, 6 continents ✈️ DINK with a dog & a home we love🐾 Making DIY international travel easier…

    MicroIndia
    Followers60.8K
    Engagement rate1.34%0.3x page median
    Suspicious followers19.8%Moderate
    Average reel plays34.9KPer video post

    Engagement rate benchmark

    Trisha Agrawal | Travel's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India86%
    United States of America4.0%
    United Arab Emirates1.2%
    United Kingdom1.2%
    Australia0.6%

    Audience gender

  20. 20Radon_Experiment instagram profile photo

    Radon_Experiment

    @radon_experiment0

    Video creator DIY, Electronics, Projects, Experiments, Unboxing and Reviews 🔥 Managed by: @socialcox™ Contact: collab@socialcox.com

    MicroIndia
    Followers55.7K
    Engagement rate3.50%0.7x page median
    Suspicious followers20.4%Elevated
    Average reel plays170KPer video post

    Engagement rate benchmark

    Radon_Experiment's engagement rate benchmarked against this niche's real distribution.

    Audience location

    India70%
    Brazil15%
    Argentina2.0%
    Chile1.6%
    Mexico1.6%

    Audience gender

Benchmarks

Top diy & crafts influencers in India: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong diy & crafts creator from an average one.

46creators indexed109Kmedian followers4.76%median engagement18.1%avg suspicious followers

The top diy & crafts influencers in India run a median engagement rate of 4.76% and average 18.1% suspicious followers. Treat 4.76% as the bar a strong diy & crafts creator in India should clear; below it, you are paying for reach, not attention.

The best diy & crafts influencers in India here span 8 nano or micro and 2 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in India (100%), skewing female at 54%.

How this list is built. These are Instagram creators who describe themselves using terms like diy & crafts, crafts, handmade in their own bio and whose audience is concentrated in India. 46 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Aug 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

India100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
8
Mid-tier100K to 500K
10
Macro500K+
2

Combined audience gender

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FAQ

DIY & Crafts influencers in India: common questions

How do I find diy & crafts influencers in India?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 46 diy & crafts influencers in India and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 20 on this page are the top of that set, and the rest are in the app.

Who are the top diy & crafts influencers in India right now?

On this ranking, Afra Afsal (@afra_afsal), Bhawna Meenia (@colour_of_threads), Anukriti | Artist & Creative DIYer👩🏻‍🎨 (@lavanyahandmades). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Aug 2026.

What counts as a good engagement rate for diy & crafts creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these diy & crafts influencers in India, the median engagement rate is 4.76% at a median of 109K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 18.1% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 46 diy & crafts influencers in India

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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