Top 16 Parenting Influencers in Sweden on Instagram (Sep 2026)

We found 16 parenting influencers in Sweden on Instagram. These creators use "parenting" in their Instagram bio and have audiences concentrated in Sweden. Here are the top 16, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated September 8, 2026

  1. 1Sanna Jörnvik Déman 🤍 instagram profile photo

    Sanna Jörnvik Déman 🤍

    @sannajornvikdeman

    Mom to Sam, Toulouse & @sjdwardrobe 🖤 💌 helena@endorsements.se Snapchat: Sjdpasnap TikTok: Sannajornvikdeman

    Mid-tierSweden
    Followers214K
    Engagement rate2.19%0.6x page median
    Suspicious followers12.3%Moderate
    Average reel plays194KPer video post

    Engagement rate benchmark

    Sanna Jörnvik Déman 🤍's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden82%
    United States of America2.4%
    Spain2.4%
    Finland1.3%
    Norway1.1%

    Audience gender

  2. 2Sara Wimmercranz instagram profile photo

    Sara Wimmercranz

    @sarawimmercranz

    💭Reflections 👶🏻Mom of 4 🎥 På Spåret 👉🏼Investor at BackingMinds 🏆Årets mama 2024 & 2018 /Mäktigaste techinvesterare DI

    Mid-tierSweden
    Followers203K
    Engagement rate5.05%1.5x page median
    Suspicious followers9.4%Low risk
    Average reel plays537KPer video post

    Engagement rate benchmark

    Sara Wimmercranz's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden83%
    United States of America3.4%
    Spain1.6%
    United Kingdom1.3%
    Norway1.1%

    Audience gender

  3. 3Annica instagram profile photo

    Annica

    @annica

    Wellness || Workouts || Healthier snack recipes || Mom contact@annicaenglund.com House account: @villalindhome

    Mid-tierSweden
    Followers155K
    Engagement rate2.47%0.7x page median
    Suspicious followers22.3%Elevated
    Average reel plays86.3KPer video post

    Engagement rate benchmark

    Annica's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden72%
    United States of America4.8%
    Spain2.1%
    Italy1.3%
    Norway1.2%

    Audience gender

  4. 4Caroline Kejbert instagram profile photo

    Caroline Kejbert

    @carolinekejbert

    Swedish countryside life 🌾 family, home & everyday moments Mom of three: Wilda, Molly & @kejbertconcept Contact: felicia.ostman@allthingslive.se

    Mid-tierSweden
    Followers131K
    Engagement rate3.56%At page median
    Suspicious followers6.2%Low risk
    Average reel plays117KPer video post

    Engagement rate benchmark

    Caroline Kejbert's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden89%
    Spain1.4%
    Finland1.3%
    United States of America1.0%
    Norway1.0%

    Audience gender

  5. 5| Vanessa Lindblad | instagram profile photo

    | Vanessa Lindblad |

    @vanessa.lindblad

    🤍 Mom to Matteo & Mila 🤍 Co-founder | @caiacosmetics 🤍 Ambassador | @mentorsverige

    Mid-tierSweden
    Followers109K
    Engagement rate2.27%0.7x page median
    Suspicious followers11.0%Moderate
    Average reel plays124KPer video post

    Engagement rate benchmark

    | Vanessa Lindblad |'s engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden74%
    United States of America3.8%
    Norway3.6%
    Spain3.2%
    United Kingdom1.5%

    Audience gender

  6. 6L I V E T. E N L I G T. O S S instagram profile photo

    L I V E T. E N L I G T. O S S

    @kind.emily

    Warrior mom of 4 amazing boys 🍀❤️ ✌🏻 of them have Down syndrome and ☝🏻 have autism and ADHD. Helping families feel less alone. 🫶🏼 #lovewins

    MicroSweden
    Followers61.3K
    Engagement rate3.65%At page median
    Suspicious followers7.8%Low risk
    Average reel plays117KPer video post

    Engagement rate benchmark

    L I V E T. E N L I G T. O S S's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden74%
    Norway6.7%
    United States of America2.2%
    Denmark2.1%
    Finland1.9%

    Audience gender

  7. 7VANESSA SAROSSY instagram profile photo

    VANESSA SAROSSY

    @vanessasarossy

    🤍Mom to Alessia and Adéle ✉️Business: vanessa@blueagencymedia.com 🍋🌷🧚🏻✨

    MicroSweden
    Followers59.6K
    Engagement rate5.17%1.5x page median
    Suspicious followers20.2%Elevated
    Average reel plays53.7KPer video post

    Engagement rate benchmark

    VANESSA SAROSSY's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden81%
    Spain3.3%
    United States of America2.0%
    Norway1.3%
    Greece1.3%

    Audience gender

  8. 8Jannice Stenberg instagram profile photo

    Jannice Stenberg

    @byjannice

    Mom of 3 & hairdresser 🌼 Owner of @salongchloesthlm Collab 📩- jannice.stenberg@hotmail.com

    MicroSweden
    Followers50.3K
    Engagement rate3.31%At page median
    Suspicious followers20.2%Elevated
    Average reel plays29.4KPer video post

    Engagement rate benchmark

    Jannice Stenberg's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden78%
    Brazil3.7%
    Spain2.3%
    Finland1.8%
    United States of America1.6%

    Audience gender

  9. 9Emelie Karlström instagram profile photo

    Emelie Karlström

    @emelielinneacaroline

    Mom of 8 👶🏼 NPF familj, äter inte kött, maskrosbarn Undersköterska. Kontakt: emelie_lund@hotmail.com

    MicroSweden
    Followers44.5K
    Engagement rate4.38%1.3x page median
    Suspicious followers8.2%Low risk
    Average reel plays29.4KPer video post

    Engagement rate benchmark

    Emelie Karlström's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden76%
    Norway12%
    Spain1.8%
    Greece1.2%
    United States of America1.1%

    Audience gender

  10. 10S H A Z A instagram profile photo

    S H A Z A

    @home.by.shaza

    Interior | food | lifestyle Mom to 2 👶🏻👶🏻 💌: shaza-161@hotmail.com 📍Sweden

    MicroSweden
    Followers20.2K
    Engagement rate2.88%0.8x page median
    Suspicious followers8.0%Low risk
    Average reel plays13.8KPer video post

    Engagement rate benchmark

    S H A Z A's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden54%
    Denmark14%
    Norway8.4%
    Finland3.7%
    Germany3.1%

    Audience gender

  11. 11Annika instagram profile photo

    Annika

    @varmkorvboogie

    Haters gonna hate. Lovers gonna love. Mom. Feminist. Bodypositive. Women like to fuck, get over it. Gothenburg, Sweden 🍉From the river to the sea🍉

    MicroSweden
    Followers18.9K
    Engagement rate3.74%At page median
    Suspicious followers21.7%Elevated
    Average reel plays17.5KPer video post

    Engagement rate benchmark

    Annika's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden60%
    United States of America12%
    United Kingdom4.8%
    Finland2.1%
    Norway1.8%

    Audience gender

  12. 12Madeleine Lindström instagram profile photo

    Madeleine Lindström

    @madde_lindstrom

    mom of hollie & charlie 👧🏼👦🏼 📍jönköping, sweden 💌 madeleinelindstrom@hotmail.se

    MicroSweden
    Followers17.1K
    Engagement rate4.91%1.4x page median
    Suspicious followers13.4%Moderate
    Average reel plays6.7KPer video post

    Engagement rate benchmark

    Madeleine Lindström's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden60%
    Denmark17%
    Norway10%
    Finland3.0%
    United Kingdom1.6%

    Audience gender

  13. 13Lejla Omerovic instagram profile photo

    Lejla Omerovic

    @lejlaomerovic

    Crazy dog mom ✨ Samarbete: lejlafranzerovic@outlook.com @icaniwill LEJLAF20 Team @propudglobal & @svensktkosttillskott

    MicroSweden
    Followers15.7K
    Engagement rate2.81%0.8x page median
    Suspicious followers11.5%Moderate
    Average reel plays20.4KPer video post

    Engagement rate benchmark

    Lejla Omerovic's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden78%
    United States of America3.1%
    Finland2.1%
    Spain1.9%
    Bosnia and Herzegovina1.9%

    Audience gender

  14. 14Matilda Sjöstrand instagram profile photo

    Matilda Sjöstrand

    @gretanikolina

    Plussize mom with selflove & bodypositivity❤️ Kroppsaktivism, Familj och Loppis! Gravid vecka för vecka - 2023 📍Malmö 💌: Matildasjostrand@live.se

    MicroSweden
    Followers13.2K
    Engagement rate2.46%0.7x page median
    Suspicious followers13.8%Moderate
    Average reel plays31.1KPer video post

    Engagement rate benchmark

    Matilda Sjöstrand's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden78%
    United States of America4.9%
    Norway3.2%
    Finland1.8%
    United Kingdom1.8%

    Audience gender

  15. 15ANNY MATILDE instagram profile photo

    ANNY MATILDE

    @annyymatilde

    𝑀𝑜𝑚 𝑡𝑜 𝑁𝑜𝑒𝑙𝑖𝑎𝑛 𝐸𝑙𝑖𝑎 🦢 𝑈𝐺𝐶-𝐶𝑜𝑛𝑡𝑒𝑛𝑡 𝐶𝑟𝑒𝑎𝑡𝑜𝑟 @saljer.koper.klanningar

    MicroSweden
    Followers10.7K
    Engagement rate6.57%1.9x page median
    Suspicious followers18.2%Moderate
    Average reel plays22.3KPer video post

    Engagement rate benchmark

    ANNY MATILDE's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden64%
    Greece4.6%
    Germany3.2%
    Spain3.0%
    United Arab Emirates2.8%

    Audience gender

  16. 16Natali Celik instagram profile photo

    Natali Celik

    @fillersbynatali

    💉 Aesthetic Nurse & Mom of 3 🤍 Beauty • Motherhood • Home Inspiration 💁🏼‍♀️ Empowering women to feel confident 📍Sweden | ✨ Follow for daily…

    MicroSweden
    Followers10.5K
    Engagement rate3.20%At page median
    Suspicious followers13.3%Moderate
    Average reel plays18.9KPer video post

    Engagement rate benchmark

    Natali Celik's engagement rate benchmarked against this niche's real distribution.

    Audience location

    Sweden77%
    Spain3.4%
    United States of America3.0%
    Greece1.5%
    Türkiye1.3%

    Audience gender

Benchmarks

Top parenting influencers in Sweden: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong parenting creator from an average one.

16creators indexed47.4Kmedian followers3.44%median engagement13.6%avg suspicious followers

The top parenting influencers in Sweden run a median engagement rate of 3.44% and average 13.6% suspicious followers. Treat 3.44% as the bar a strong parenting creator in Sweden should clear; below it, you are paying for reach, not attention.

The best parenting influencers in Sweden here span 11 nano or micro and 0 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in Sweden (100%), skewing female at 87%.

How this list is built. These are Instagram creators who describe themselves using terms like parenting, mum, parenting, motherhood in their own bio and whose audience is concentrated in Sweden. 16 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 16. Figures are a snapshot taken on Sep 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

Sweden100%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
11
Mid-tier100K to 500K
5
Macro500K+
0

Combined audience gender

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FAQ

Parenting influencers in Sweden: common questions

How do I find parenting influencers in Sweden?

Three approaches work. You can search local hashtags and location tags manually, which is free but slow and biased toward whoever posts most. You can ask your existing customers who they follow. Or you can filter an index: Leewou holds 16 parenting influencers in Sweden and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share in one query. The 16 on this page are the top of that set, and the rest are in the app.

Who are the top parenting influencers in Sweden right now?

On this ranking, Sanna Jörnvik Déman 🤍 (@sannajornvikdeman), Sara Wimmercranz (@sarawimmercranz), Annica (@annica). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Sep 2026.

What counts as a good engagement rate for parenting creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these parenting influencers in Sweden, the median engagement rate is 3.44% at a median of 47.4K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 13.6% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 16 parenting influencers in Sweden

This page shows the top 16. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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