Top Instagram Influencers in Bulgaria (3 Ranked Niche Lists)
We found 35 Instagram creators whose audiences are concentrated in Bulgaria, split into 3 ranked niches. Each list ranks the top 20 on engagement rate, audience quality and reach, with the suspicious-follower share on every profile.
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Top 5 from each ranked list in Bulgaria
Updated Jul 2026
Top Beauty influencers in Bulgaria
13 creators in Bulgaria
- 1
Erika Doumbova•Fashion•Beauty•Lifestyle
@erika.doumbova
- Followers
- 115K
- Engagement
- 2.16%
- 2
Yoana Ilieva ✦ Fashion | Beauty | Mindset
@yoanaailieva
- Followers
- 87.4K
- Engagement
- 3.34%
- 3
MARIA TARASHMANOVA | Traveler
@ramblewitht
- Followers
- 62.6K
- Engagement
- 5.76%
- 4
Mikaela Madoleva
@mmadoleva
- Followers
- 35.1K
- Engagement
- 2.33%
- 5
Elitsa Behar-Mihaylov
@mademoisellie_
- Followers
- 33.0K
- Engagement
- 2.14%
Top Fashion influencers in Bulgaria
12 creators in Bulgaria
- 1
Атанасия Бачорски
@atanasia.bachorski
- Followers
- 185K
- Engagement
- 4.57%
- 2
Erika Doumbova•Fashion•Beauty•Lifestyle
@erika.doumbova
- Followers
- 115K
- Engagement
- 2.16%
- 3
Yoana Ilieva ✦ Fashion | Beauty | Mindset
@yoanaailieva
- Followers
- 87.4K
- Engagement
- 3.34%
- 4
Shano
@shanomoments
- Followers
- 36.2K
- Engagement
- 2.13%
- 5
Elitsa Behar-Mihaylov
@mademoisellie_
- Followers
- 33.0K
- Engagement
- 2.14%
Top Fitness influencers in Bulgaria
10 creators in Bulgaria
- 1
Denis Parvanov
@denis_parvanov
- Followers
- 191K
- Engagement
- 4.22%
- 2
Radostin Kuzmanov 🇧🇬
@radostin_fit
- Followers
- 79.5K
- Engagement
- 6.56%
- 3
Iva Papazova
@ivapapazova
- Followers
- 34.4K
- Engagement
- 5.83%
- 4
Gencho Genchev
@genchomg
- Followers
- 33.4K
- Engagement
- 2.29%
- 5
Lyubomir Kostov/Любомир Костов
@thefit.eng
- Followers
- 29.6K
- Engagement
- 3.58%
Browse by niche
Every ranked niche in Bulgaria
Each list ranks the top 20 creators with audiences in Bulgaria on engagement, audience quality and reach.
FAQ
Finding influencers in Bulgaria
How do I find influencers in Bulgaria?
Pick the niche you are actually buying in: a generic "Bulgaria influencers" search returns whoever is biggest, not whoever fits. The 3 lists above each rank the top 20 creators whose audience is concentrated in Bulgaria, so you can start from a category and filter down. The full set of 35 creators is searchable inside Leewou.
Are these creators based in Bulgaria, or just popular there?
The ranking is built on audience concentration, not creator address. A creator qualifies when the largest share of their followers is in Bulgaria, which is what actually matters for a locally targeted campaign. A creator who lives there but whose audience is elsewhere will underdeliver on local reach.
How often are these Bulgaria lists updated?
The underlying data was last refreshed in Jul 2026. Rankings are frozen between refreshes, so the order is stable and reproducible rather than shuffling on every visit.
Search every creator in Bulgaria
These lists are a preview. Inside Leewou you can filter 35 Bulgaria creators by audience country, age, gender, engagement and credibility, unlock contact emails and track their campaign posts.
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