Top 20 Vegan Influencers on Instagram (Jul 2026)

We found 343 vegan influencers on Instagram. These creators use "vegan" in their Instagram bio. Here are the top 20, ranked on engagement rate, audience quality and reach, not follower count alone.

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Ranked by engagement rate, audience quality and reach

Updated July 24, 2026

  1. 1Xavi vegan tattooer/ activist Instagram profile photo

    Xavi vegan tattooer/ activist

    @xavi.animal

    Salvando animales con activismo y tatuajes. Menos influencers y publi y más justicia! Cuantos más seamos, más ayudaremos. Únete y apoya @jaguartorg ❤️

    MacroSpain
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    Followers630K
    Engagement rate2.60%At page median
    Suspicious followers22.0%Elevated
    Average reel plays237KPer video post
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    Top posts

    Avg likes: 49.4K. Avg comments: 1.7K. Audience credibility: 78%.

  2. 2Vegan Scratch Kitchen Instagram profile photo

    Vegan Scratch Kitchen

    @vegscratchkitchen

    Tony 🤓 (he/him) vegan recipes from scratch 🌱 stop motion enthusiast 📸 clinical neuropsychologist 🧠 biz inquiries: jessica@mtnvistamgmt.com

    MacroUnited States
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    Followers518K
    Engagement rate2.50%At page median
    Suspicious followers15.0%Moderate
    Average reel plays121KPer video post
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    Top posts

    Avg likes: 3.2K. Avg comments: 80. Audience credibility: 85%.

  3. 3Diksha Patgiri Instagram profile photo

    Diksha Patgiri

    @dikshapatgirionlyfood

    Full time ☘️VEGAN Mukbanger & home cook🌶️ Assam 🇮🇳 PANIPURI RECIPE VIDEO Full videos in Youtube⤵️

    Mid-tierIndia
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    Followers426K
    Engagement rate3.05%At page median
    Suspicious followers15.7%Moderate
    Average reel plays527KPer video post
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    Top posts

    Avg likes: 20.4K. Avg comments: 61. Audience credibility: 84%.

  4. 4Shades Instagram profile photo

    Shades

    @shadesbyniko

    Created by @niko In Tesco, Sainsbury’s, Asda, Morrisons, Waitrose, Co-op, WHSmith, Ocado and Boots 100% vegan | Halal certified | Great tasting

    Mid-tierUnited Kingdom
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    Followers296K
    Engagement rate10.21%3.6x page median
    Suspicious followers18.8%Moderate
    Average reel plays421KPer video post
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    Top posts

    Avg likes: 37.8K. Avg comments: 133. Audience credibility: 81%.

  5. 5jmcgg Instagram profile photo

    jmcgg

    @jmcgg

    Husband, dad, Artist/Memer. Vegan. 🚫no AI Shop link ⬇️⬇️⬇️⬇️⬇️

    Mid-tierUnited States
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    Followers267K
    Engagement rate2.69%At page median
    Suspicious followers13.3%Moderate
    Average reel plays171KPer video post
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    Top posts

    Avg likes: 6.3K. Avg comments: 25. Audience credibility: 87%.

  7. 7ANNABELLA Instagram profile photo

    ANNABELLA

    @annabellafit__

    -110 lbs down naturally | Vegan Weight Loss Coach @dfyne.official | @c4energy “AEM” ↓ 1:1 Weight Loss Coaching ↓

    Mid-tierUnited States
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    Followers259K
    Engagement rate4.37%1.6x page median
    Suspicious followers22.0%Elevated
    Average reel plays41.5KPer video post
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    Top posts

    Avg likes: 13.9K. Avg comments: 67. Audience credibility: 78%.

  8. 8🌿 Vegan Living • Essen | Alltag | Inspiration Instagram profile photo

    🌿 Vegan Living • Essen | Alltag | Inspiration

    @machsmirvegan

    👋 Hallo - Gigi hier! 🍽️ Rezepte zum satt & happy werden 💚 Schön, dass du da bist 📩 Kooperationen: @konsep_agency

    Mid-tierGermany
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    Followers258K
    Engagement rate3.08%At page median
    Suspicious followers13.4%Moderate
    Average reel plays287KPer video post
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    Top posts

    Avg likes: 8.3K. Avg comments: 289. Audience credibility: 87%.

  9. 9Shivani Singh @peepalfarm Instagram profile photo

    Shivani Singh @peepalfarm

    @kahaniwalishivani

    ♻️ Sustainable Living 🌱 Vegan Recipes ☮️ Animal Welfare Co-founder @peepalfarm🐮 Head of @peepalfarmproducts👭 Life's philosophy - Do no harm 🕊

    Mid-tierIndia
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    Followers255K
    Engagement rate2.03%0.7x page median
    Suspicious followers23.1%Elevated
    Average reel plays1.6MPer video post
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    Top posts

    Avg likes: 5.2K. Avg comments: 63. Audience credibility: 77%.

  10. 10Halle Burns Instagram profile photo

    Halle Burns

    @halburns

    call me vegan (my cookbook) out now ↓ 📒

    Mid-tierUnited States
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    Followers240K
    Engagement rate2.95%At page median
    Suspicious followers14.9%Moderate
    Average reel plays88.2KPer video post
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    Top posts

    Avg likes: 11.2K. Avg comments: 78. Audience credibility: 85%.

  12. 11Kevin Saxby Instagram profile photo

    Kevin Saxby

    @kevin_saxby

    actor, sketch comedian half of @absoluteskitshow vegan 🐷

    Mid-tierCanada
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    Followers239K
    Engagement rate0.26%0.1x page median
    Suspicious followers11.6%Moderate
    Average reel plays66.8KPer video post
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    Top posts

    Avg likes: 177K. Avg comments: 1.2K. Audience credibility: 88%.

  13. 12Bhaskar Chauhan Instagram profile photo

    Bhaskar Chauhan

    @petguruacademy

    #dogtrainer Cert. True2Life ®™ Level 3 International Cert. Dog Behaviour & Aggression Consultant, DMs are not monitored.

    Mid-tierIndia
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    Followers235K
    Engagement rate2.33%0.8x page median
    Suspicious followers11.7%Moderate
    Average reel plays49.6KPer video post
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    Top posts

    Avg likes: 958. Avg comments: 25. Audience credibility: 88%.

  14. 13Frankie Darling Instagram profile photo

    Frankie Darling

    @frankieedarling

    Vegan and cruelty free MUA London Enquiries - frankie@franklynsforum.com

    Mid-tierUnited Kingdom
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    Followers228K
    Engagement rate2.24%0.8x page median
    Suspicious followers18.2%Moderate
    Average reel plays129KPer video post
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    Top posts

    Avg likes: 5.1K. Avg comments: 38. Audience credibility: 82%.

  15. 14𝕵𝖚𝖑𝖎𝖊 Instagram profile photo

    𝕵𝖚𝖑𝖎𝖊

    @peach._.bubbletea

    •21 •German •Vegan •@wavin_wav 🖤 my love • My 20% discount code for @fainzofficial “BATSYS” •Tattoo account - @snakey.tatts

    Mid-tierGermany
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    Followers221K
    Engagement rate4.78%1.7x page median
    Suspicious followers18.2%Moderate
    Average reel plays144KPer video post
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    Top posts

    Avg likes: 10.3K. Avg comments: 55. Audience credibility: 82%.

  16. 15Jay Gardner Instagram profile photo

    Jay Gardner

    @jayggardner

    🧬 Built Beyond 35 - The second Prime for Men 🌱 Vegan 🎥 MTV

    Mid-tierUnited Arab Emirates
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    Followers204K
    Engagement rate4.18%1.5x page median
    Suspicious followers22.7%Elevated
    Average reel plays11.4KPer video post
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    Top posts

    Avg likes: 8.3K. Avg comments: 4. Audience credibility: 77%.

  17. 16Mala Instagram profile photo

    Mala

    @mala42

    📍ᴅєтяσιт/veɢαѕ 🇲🇽 🌱plαɴт вαѕed/ᴠᴇɢᴀn 🧘🏽‍♀️мєԃιтαтιηց мαмι 💨 ƒσя тнє ωєℓℓηєѕѕ ɕυℓтυяє

    Mid-tierUnited States
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    Followers196K
    Engagement rate3.92%1.4x page median
    Suspicious followers17.5%Moderate
    Average reel plays47.3KPer video post
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    Top posts

    Avg likes: 6.7K. Avg comments: 74. Audience credibility: 83%.

  18. 17RADAL Instagram profile photo

    RADAL

    @radalgang

    vegan🌱, cat daddy (midnight🦁🌑), activist✊🏻 and educator. recovering edgelord, now embracing my true self. ❤️✨

    Mid-tier
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    Followers185K
    Engagement rate5.15%1.8x page median
    Suspicious followers15.3%Moderate
    Average reel plays113KPer video post
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    Top posts

    Avg likes: 9.9K. Avg comments: 75. Audience credibility: 85%.

  19. 18GIALU (they/he) Instagram profile photo

    GIALU (they/he)

    @gialu.mx

    ❤️ You deserve to love yourself 🏳️‍⚧️ Your non-binary Sibling 🌱 Vegan & healing Fitness 🏋️‍♂️ ⬇️ My book & music - contact

    Mid-tierGermany
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    Followers184K
    Engagement rate2.96%At page median
    Suspicious followers19.4%Moderate
    Average reel plays123KPer video post
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    Top posts

    Avg likes: 4.5K. Avg comments: 65. Audience credibility: 81%.

  20. 19ᴍᴀʟᴏɴᴇ 🤙 Instagram profile photo

    ᴍᴀʟᴏɴᴇ 🤙

    @malone_vlc

    • Athlète 🎾 | Veggie 🌱 | Lifestyle ✨ • Motivation 💪 | SAFE PLACE 🫂 • Good vibes only ☀️ | Tiktok +120k ❤️ • 📬 malone.collab@gmail.com

    Mid-tierFrance
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    Followers183K
    Engagement rate2.47%At page median
    Suspicious followers23.2%Elevated
    Average reel plays58.3KPer video post
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    Top posts

    Avg likes: 14.4K. Avg comments: 37. Audience credibility: 77%.

  21. 20Rudi | Rezepte | Vegan auf Bayrisch Instagram profile photo

    Rudi | Rezepte | Vegan auf Bayrisch

    @vegan.auf.bayrisch

    Bayerische Schmankerl & Kultur neu gedacht 🌱 Mein Kochbuch👇

    Mid-tierGermany
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    Followers179K
    Engagement rate2.34%0.8x page median
    Suspicious followers12.0%Moderate
    Average reel plays102KPer video post
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    Top posts

    Avg likes: 5.0K. Avg comments: 90. Audience credibility: 88%.

Benchmarks

Top vegan influencers: engagement and audience benchmarks

The median and ranges across this ranking, so you can tell a genuinely strong vegan creator from an average one.

343creators indexed240Kmedian followers2.82%median engagement17.3%avg suspicious followers

The top vegan influencers run a median engagement rate of 2.82% and average 17.3% suspicious followers. Treat 2.82% as the bar a strong vegan creator should clear; below it, you are paying for reach, not attention.

The best vegan influencers here span 0 nano or micro and 2 macro accounts, covering both cost-efficient gifting and broad-reach launches. Audiences concentrate in United States (35%), India (15%), United Kingdom (15%), skewing female at 60%.

How this list is built. These are Instagram creators who describe themselves using terms like vegan, plant based, plant-based in their own bio. 343 accounts matched. We rank them on a blend of engagement rate, suspicious-follower share and reach, then publish the top 20. Figures are a snapshot taken on Jul 2026 and are frozen between refreshes, so the order you see is the order everyone sees.

Where their audiences are

United States35%
India15%
United Kingdom15%
Germany15%
Spain5.0%

Follower tiers in this ranking

Nanounder 10K
0
Micro10K to 100K
0
Mid-tier100K to 500K
18
Macro500K+
2

Combined audience gender

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Keep searching

More vegan and creator lists

Every list below is built from the same index and the same ranking, so numbers stay comparable across markets.

FAQ

Vegan influencers on Instagram: common questions

How do I find vegan influencers on Instagram?

Manual hashtag searching works but surfaces whoever posts most, not whoever performs best. Filtering an index is faster: Leewou holds 343 vegan creators on Instagram and lets you narrow by follower range, engagement rate, audience country and suspicious-follower share. The 20 listed here are the top of that set on our ranking, and the full list is in the app.

Who are the top vegan influencers on Instagram right now?

On this ranking, Xavi vegan tattooer/ activist (@xavi.animal), Vegan Scratch Kitchen (@vegscratchkitchen), Diksha Patgiri (@dikshapatgirionlyfood). The ordering blends engagement rate, audience quality and reach rather than follower count alone, which is why a smaller account can outrank a larger one. Data was last refreshed in Jul 2026.

What counts as a good engagement rate for vegan creators?

Use the set you are actually buying from as the benchmark, not a global average. Across these vegan influencers, the median engagement rate is 2.82% at a median of 240K followers. Anything meaningfully above that median is doing better than its peers at the same size; anything well below is worth a second look before you pay for reach.

Are these follower counts real?

Not entirely, and that is true of every Instagram list. Across this group, an average of 17.3% of followers show signs of being fake or inactive. We publish that figure on every card instead of hiding it, so you can discount reach estimates before you negotiate. Anything above 30% is worth auditing manually before you commit budget.

Can I see contact details and full audience data for these creators?

Not on this page: it is a public preview. Inside Leewou you get the full audience breakdown (age, gender, country, city, interests, credibility), historical growth, content performance and email unlocks, plus the ability to save creators to shared lists and monitor their campaign posts. The trial runs 14 days with no card required.

Search 343 vegan influencers

This page shows the top 20. Inside Leewou you get the whole set, filterable by audience country, age, gender, engagement and audience credibility, plus contact emails, shared lists and campaign tracking.

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